In this episode, I share a vivid story from my time in China about a spicy dish called hu pi jian jiao, or tiger skin peppers, and how it relates to the importance of testing your ads. Just like I experimented with new dishes with friends, you can test new ad copy and creative in a low-stakes environment. By doing so, you can learn what works and apply those lessons to your launches.

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Links mentioned in this episode:

• Listen to episode 746 where Rick talks about passing the baton to me and his new direction.
• Listen to episode 720 to get to know Kwadwo

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

• Subscribe to The Art of Online Business’s YouTube Channel
• Download the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!
• Book a strategy call with Kwadwo!
• Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!
• Visit Kwadwo’s website for Facebook Ads help
• Say hi to Kwadwo on Instagram

In today's episode, Dallas Travers and I will be continuing our discussion on unscalable high-ROI activities and the importance of leading with values in your online business. This is part two of our conversation. If you missed part one, you can find it in the show notes below.

Listen to the ‘before we hit record’ episode with Dallas Travers.

Dallas shares her journey as a coach, emphasizing the value of belonging, agency, and ambition. You'll also hear about how she navigates tough decisions rooted in her values and the importance of connection with her clients.

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Links mentioned in this episode:

• Listen to episode 746 where Rick talks about passing the baton to me and his new direction.
• Listen to episode 720 to get to know Kwadwo.
• Listen to the Coaches On A Mission Podcast
• Visit Dallas’ website: https://dallastravers.com/

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

• Subscribe to The Art of Online Business’s YouTube Channel
• Book a strategy call with Kwadwo!
• Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!
• Download the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!
• Visit Kwadwo’s website for Facebook Ads help
• Say hi to Kwadwo on Instagram

Dallas’ Links:

• Visit Dallas’ website: https://dallastravers.com/
• Listen to the Coaches On A Mission Podcast

Timestamps:

0:00 Values-Driven Coaching and Unscalable Marketing

20:46 Navigating Values in Tough Decisions

Apply for ads management with [QUĀY.jo].
https://theartofonlinebusiness.com/ads

In this Before We Hit Record episode, we are joined by guest Dallas Travers. During our casual conversation, we touch on her career journey, experiences in Portland, and even her husband’s involvement in experimental theater. Tune in to get to know Dallas and hear about her insights on coaching and creating an impact.

Watch the guest expert episode with Dallas Travers (releases April 17th): The Best High ROI Business Activities.

Her Ripple Effect System teaches the exact steps to attract paying clients, build your list daily, then scale your business with a course so you never again have to ask, "what should I do today?"

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Links mentioned in this episode:

• Visit Dallas’ website: https://dallastravers.com/
• Listen to the Coaches On A Mission Podcast

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

• Subscribe to The Art of Online Business’s YouTube Channel
• Book a strategy call with Kwadwo!
• Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!
• Download the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!
• Visit Kwadwo’s website for Facebook Ads help
• Say hi to Kwadwo on Instagram

Dallas’ Links:

• Visit Dallas’ website: https://dallastravers.com/
• Listen to the Coaches On A Mission Podcast

Timestamps:

0:00 Connecting Through Casual Conversations

8:25 Podcast Host and Experimental Theater

19:55 Family Dynamics and Belonging

28:14 Rooting Into Values in Business

33:52 Exploring Values and Business Strategies

Apply for ads management with [QUĀY.jo].
https://theartofonlinebusiness.com/ads