In 2020, Army Special Forces veteran and entrepreneur Ruben Ayala realized that a lot of top military-themed retail brands had become politically polarizing. So, he—along with three fellow vets—decided to create Triple Nikel Clothing, a military and hip-hop-inspired line that embraces community and diversity. Four years later, the company is thriving. Ruben joins hosts LTG (Ret.) Leslie C. Smith and SMA (Ret.) Dan Dailey to discuss how his mother was his original entrepreneurial inspiration, how the all-black WWII Airborne 555th Parachute Infantry Battalion became the company’s shining light, and how four vets who knew absolutely nothing about creating clothing have thrived.

Guest: Ruben Ayala, CEO, Triple Nickel

Has a member of the Army changed your life? Now is your chance to thank them publicly with a shoutout via our Hooah Hotline and have it possibly appear on an upcoming episode of AUSA’s Army Matters podcast!

AUSA’s Army Matters podcast can also be heard on Wreaths Across America Radio on Monday at 8 pm Eastern You can find Wreaths Across America Radio on the iHeart Radio app, the Audacy app, and the TuneIn app. Search the word Wreath.

Donate: If you are interested in supporting AUSA’s educational programs, such as this podcast, please visit www.ausa.org/donate.

Feedback: How are we doing? Email us at podcast@ausa.org.

Disclaimer: AUSA’s Army Matters podcast primary purpose is to entertain. The podcast does not constitute advice or services. While guests are invited to listen, listeners please note that you are not being provided professional advice from the podcast or the guests. The views and opinions of our guests do not necessarily reflect the views of AUSA.

As a child, MG (Ret.) Antonio Taguba knew his father had been involved in the Bataan Death March – but it wasn’t until the older man’s dying days that General Taguba learned the full extent of it. That conversation inspired him to play a leading role in shining a spotlight on this dark moment of WWII, eventually leading to veterans of the battle and Death March receiving the prestigious Congressional Gold Medal. Hosts LTG (Ret.) Leslie C. Smith and SMA (Ret.) Dan Dailey sit down with General Taguba to discuss his own Army origin story, the historical events of April 1942, and why he still travels across the country to deliver the Gold Medals to survivors and veterans every year.

Guest: MG (Ret.) Antonio Taguba, U.S. Army

Special thanks to Director, T.S. Botkin, and to Producers, Amanda Upson and Benito Bautista, for permission to use audio clips from their documentary, A Long March. For more information check out, https://www.lfffilm.com/.

Audio Clips Credits:

Upson, Amanda, and Benito Bautista. A Long March. United States: Good Docs, 2022.

Has a member of the Army changed your life? Now is your chance to thank them publicly with a shoutout via our Hooah Hotline and have it possibly appear on an upcoming episode of AUSA’s Army Matters podcast!

AUSA’s Army Matters podcast can also be heard on Wreaths Across America Radio on Monday at 8 pm Eastern You can find Wreaths Across America Radio on the iHeart Radio app, the Audacy app, and the TuneIn app. Search the word Wreath.

Donate: If you are interested in supporting AUSA’s educational programs, such as this podcast, please visit www.ausa.org/donate.

Feedback: How are we doing? Email us at podcast@ausa.org.

Disclaimer: AUSA’s Army Matters podcast primary purpose is to entertain. The podcast does not constitute advice or services. While guests are invited to listen, listeners please note that you are not being provided professional advice from the podcast or the guests. The views and opinions of our guests do not necessarily reflect the views of AUSA.

In 2015, five Army spouses at Fort Bliss decided to organize a dress swap that would provide women with gowns they could wear to functions that were often cost prohibitive, like military balls. That swap turned into a huge event, and now the organization, Operation Deploy Your Dress, has a home in thirteen Army bases in the United States and Germany and has “deployed” over 25,000 dresses, saving people over $2M in costs. Hosts LTG (Ret.) Leslie C. Smith and SMA (Ret.) Dan Dailey sit down with ODYD’s CEO and co-founder, Yvonne Coombes, to discuss the organization, how it helps to brings Army families and communities together… and how aliens in Roswell, New Mexico, played a role in her life.

Guest: Yvonne Coombes, CEO and Co-Founder, Operation Deploy Your Dress

Special thanks to Genevieve Kruger, Volunteer Store Manager, Operation Deploy Your Dress, who is featured in the introduction to this episode.

Has a member of the Army changed your life? Now is your chance to thank them publicly with a shoutout via our Hooah Hotline and have it possibly appear on an upcoming episode of AUSA’s Army Matters podcast!

AUSA’s Army Matters podcast can also be heard on Wreaths Across America Radio on Monday at 8 pm Eastern You can find Wreaths Across America Radio on the iHeart Radio app, the Audacy app, and the TuneIn app. Search the word Wreath.

Donate: If you are interested in supporting AUSA’s educational programs, such as this podcast, please visit www.ausa.org/donate.

Feedback: How are we doing? Email us at podcast@ausa.org.

Disclaimer: AUSA’s Army Matters podcast primary purpose is to entertain. The podcast does not constitute advice or services. While guests are invited to listen, listeners please note that you are not being provided professional advice from the podcast or the guests. The views and opinions of our guests do not necessarily reflect the views of AUSA.