Luca is the Co-founder and CEO of Jurny, an AI-driven hospitality platform that seamlessly automates operations and guest experiences through vertical integration and connectivity. This is a company that has taken the traditional property management system and flipped it on its head.

The hotel industry has never been accused of being tip of the spear when it comes to technology adoption, but today, things seem different.

After the pandemic trained people to do work remotely, tools that were not so commonly used 3 years ago are absolutely part of the mainstream today. Well, AI tools like ChatGPT and Google Bard are rapidly becoming integrated into everyday tools we all use and very soon, they will be impossible to ignore.

So this episode is a little different than others... We discuss Jurny’s product and how it’s different from other PMS providers, but ultimately we start to scratch the surface on AI and how it’s starting to affect the hospitality industry. 

It may be too soon to see the true implications on hospitality, but company’s like Jurny are at the forefront of its integration and one thing is certain, it’s here, so now we need to figure out how to make it work for us, our guests and our operations.

Luca Zambello is the co-founder and CEO of Jurny, an AI-driven hospitality platform that seamlessly automates operations and guest experiences through vertical integration and connectivity.

As a former host and operator with more than 12 years of experience, Luca brings a wealth of hospitality knowledge. He is a renowned Forbes contributor for his expertise and industry acumen and has been featured in Entrepreneur, Bloomberg, Business Insider, and other publications.

Luca was recently chosen as an Advisory Board Member for Entertainment and Hospitality Management at California State University, Fullerton, where he also delivers lectures as a guest. Furthermore, he has received multiple awards and nominations in the hospitality field, including the Titan Award and the American Best in Business Awards. Most recently, he was listed as one of the top 10 Notable Entrepreneurs in Los Angles by LA Weekly.

Website: https://www.jurny.com

LinkedIn: https://www.linkedin.com/in/lucazambello/

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Do you know someone looking for a vacation rental management company?

If so, Recreation Vacation Rentals has got a referral program that you might be interested in! You can earn $1,000 for every referral you make to Recreation Vacation Rentals.

Contact us to learn more: https://recreationstays.com/refer-a-friend/

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For past episodes, show notes or if you’ve got a story that might make a great episode, head over to theprovenprinciplespodcast.com. We’d love to hear from you.

You can subscribe to the show wherever you get your podcasts, even on YouTube... and if you haven’t already, don’t forget to leave us a rating and a review. 

Thanks for listening to The Proven Principles Hospitality Podcast.

Juliana is a content creator and copywriter specializing in writing for the hospitality and tourism industry. 

If you’ve ever been responsible for writing an email to a guest, promoting a new offering, or creating content for a website, this episode is for you. 

Like many, I’ve been frustrated with the process of creating content only to have it miss the mark. It’s no easy task to create content that gets your message across in an engaging way, but also compels someone to want more AND spend their money at your business. 

We’re talking about what effective copywriting means on this episode and it’s deeper than just putting words to paper. Juliana shares insights in to finding your target audience, what effective copy actually looks like and even touches on the rise of AI in guest communications.

And be sure to listen to the end because we cover some brands that are doing a great job who you may want to emulate in your own hotel.

Juliana Hahn is a content creator and copywriter specialized in writing for the hospitality and tourism industry. Before diving into the world of copywriting several years ago, she studied hotel management and worked in hotels around the globe. Today she leverages her industry experience to craft engaging content for hospitality tech companies, hotels and online publications. Recently she published her first eBook, Impactful Hotel Storytelling.

Website: https://www.hospitality-copywriting.com/

LinkedIn: https://www.linkedin.com/in/julianahahn/

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Thank you to SiteMinder for sponsoring this episode. They are the world’s leading hotel commerce platform that provides hoteliers like you with the tools you need to sell, market, manage and grow your hotel business, all from a single dashboard. 

To see how SiteMinder can help you and your hotel, AND get 6 months free with a 12 month contract, visit siteminder.com/principles.

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Do you know someone looking for a vacation rental management company?

If so, Recreation Vacation Rentals has got a referral program that you might be interested in! You can earn $1,000 for every referral you make to Recreation Vacation Rentals.

Contact us to learn more: https://recreationstays.com/refer-a-friend/

---

For past episodes, show notes or if you’ve got a story that might make a great episode, head over to theprovenprinciplespodcast.com. We’d love to hear from you.

You can subscribe to the show wherever you get your podcasts, even on YouTube... and if you haven’t already, don’t forget to leave us a rating and a review. 

Thanks for listening to The Proven Principles Hospitality Podcast.

Mentioned in this episode:

SiteMinder

--- Thank you to SiteMinder for sponsoring this episode. They are the world’s leading hotel commerce platform that provides hoteliers like you with the tools you need to sell, market, manage and grow your hotel business, all from a single dashboard. To learn more about how SiteMinder can help your business succeed, visit https://www.siteminder.com/principles

SiteMinder

Bart-Jan is the Founder of Loreca, a company specializing in online revenue strategies for the hospitality industry. They’ve developed an algorithm that enables hotels to have better control of their rates over multiple booking channels.

Getting on the first page of an OTA seems like a never ending challenge for hotels. And now, as ever more marketing dollars flow into the equation, it may seem like an impossible task. 

This is why I wanted to have Bart-Jan on the show. His company is doing something truly innovative that could be a useful tool to help your hotel gain an edge on its competition, plus with the added benefit of making your operation more efficient.

We dive into how OTA rankings work, the algorithm Loreca has developed, how you can make use of the data provided and much more. 

Bart-Jan is a 23-year old entrepreneur. He founded Loreca in June 2021. Loreca is a Belgian-based-company specialised in online revenue strategies for actors in the hospitality industry. Next to this they founded their own algorithm which embodies visibility on the right channel for the right guest, meaning their client have a top-noted positions on the given OTA's. Due to this their clients are able to play a role in the guessing-process of the willingness to pay from customers, and this is accelerated by the algorithm (which enables pricing segmentation based on the specific customers).

Website: https://www.loreca.be

LinkedIn: https://www.linkedin.com/in/bart-jan-leyts-b427151b1/

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Thank you to SiteMinder for sponsoring this episode. They are the world’s leading hotel commerce platform that provides hoteliers like you with the tools you need to sell, market, manage and grow your hotel business, all from a single dashboard. 

To see how SiteMinder can help you and your hotel, AND get 6 months free with a 12 month contract, visit siteminder.com/principles.

---

Do you know someone looking for a vacation rental management company?

If so, Recreation Vacation Rentals has got a referral program that you might be interested in! You can earn $1,000 for every referral you make to Recreation Vacation Rentals.

Contact us to learn more: https://recreationstays.com/refer-a-friend/

---

For past episodes, show notes or if you’ve got a story that might make a great episode, head over to theprovenprinciplespodcast.com. We’d love to hear from you.

You can subscribe to the show wherever you get your podcasts, even on YouTube... and if you haven’t already, don’t forget to leave us a rating and a review. 

Thanks for listening to The Proven Principles Hospitality Podcast.

Mentioned in this episode:

SiteMinder

--- Thank you to SiteMinder for sponsoring this episode. They are the world’s leading hotel commerce platform that provides hoteliers like you with the tools you need to sell, market, manage and grow your hotel business, all from a single dashboard. To learn more about how SiteMinder can help your business succeed, visit https://www.siteminder.com/principles

SiteMinder