In this episode, we speak with Abhijeet & Vanshika, Co-Founders of KNYA Med - an apparel brand built for medical professional. KNYA is building for healthcare, what Nike is for athletes. They are a very unique brand with a very distinct journey and they are only just getting started. https://knyamed.com/ - you can check them out here. This was one of the most interesting brands we have hosted on the show and definitely a very fascinating duo of founders, who have shared very deep insights about the founder life and building in a very different market. Here are the show notes. Hope you like the episode! Follow KNYA, Vanshika, Abhijeet and Jivraj (the host) for more interesting insights, cheers! 00:00 - Preface 01:24 - How KNYA came to life? 03:40 - How to solve for Doctors? 06:40 - Vanshika's Background 09:10 - Abhijeet's Background 11:45 - What is the Market that KNYA is going after? 15:15 - Market Segmentation in Healthcare Apparel 17:13 - Product Range for Medical Professionals 21:54 - Supply Chain Innovation from KNYA 26:49 - Sustainability in Fashion 30:25 - Trust with Doctors 34:00 - Content Strategy for KNYA 39:30 - What does Scaling for a Consumer Brand mean in India? 43:38 - Building a Consumer Brand from Bomday? 52:04 - Transferring Empathy in the Team 56:35 - Personality Traits of the Founders 59:00 - Challenges of the Founder life 1:00:30 - What matters to you and why? 1:02:45 - Mission with KNYA

In this Episode, we host The Perfume Man of India - Aakash Anand, Founder & CEO of Bella Vitta - India's largest new-age perfume brand (INR 600 CR+ in revenue). Aakash is one of the most brilliant founders we have had an opportunity to host on the podcast and this episode is as fire powered as a conversations can possibly be. We understand his journey, his energy and his ingredients of success. You are in for a phenomenal ride, have a super one and keep sharing forward. 00:00 - Preface 01:23 - Introducing the Perfume Man of India 03:35 - The Journey 08:06 - Early days for Aakash 09:48 - Meaning of Wealth 11:31 - Identifying which Business to build 15:23 - Do Not Complicate Business Building 18:14 - Bootstrapped vs Funding 20:48 - Why CAC is stupid? 24:30 - Omnichannel Presence for Brands 26:55 - People Management 29:33 - House of Brands 31:57 - The Founder Energy of Aakash 34:00 - How to become a Great Founder 37:10 - What keeps Aakash going post-success? 39:50 - How do Friends describe Founders? 44:40 - Describe the Indian Consumer 47:01 - The Power of Manifestation 51:02 - Expressing what you want 55:22 - What does Aakash fear? 56:50 - Spaces where Big Companies will be formed 1:01:10 - Final Learnings

In this episode, we speak to Arjun Sethi - the Chief Investment Officer and Co-Founder of Tribe Capital. He has led Tribe to scale to $1.6Bn+ in AUM and has most recently launched an India focused fund to do Series A investments across the geography. Tribe is one of the most successful funds of this generation and they have invested in 13+ Unicorns across the globe with a very differentiated way of investing - quant based Venture Investing. They have a proprietary product Termina, which they use to release their famous 8-Ball reports and share with founders. Through this conversation I understand how Arjun thinks about Venture Capital and how they look at India. This is a great deep dive into one of the most prolific Venture minds of our time. Hope you have a great time listening! 00:00 - Trailer 01:05 - Introduction 03:00 - Data Fascination 05:57 - How to find your North Star? 08:00 - Role of data in Venture Capital 15:03 - Early Stage Investing 19:45 - The value of Tribe 22:35 - Scalability in Venture Capital 28:10 - Qualities of a Great VC Fund Manager 31:18 - How have startups in Emerging Markets evolved? 37:34 - What works in India? 42:07 - How is Tribe building in India? 45:55 - How to back great companies in India? 49:15 - Incubation in Venture Capital 53:18 - Best Investments for Arjun 56:48 - Process of Investing 59:05 - Benefit of Writing in Venture 1:00:34 - How do Founders & Friends define Arjun? 1:02:20 - How to identify great folks? 1:05:05 - Strong Opinions 1:07:25 - What matters to Arjun and Why? 1:08:57 - What works in the US that we can learn from? 1:11:26 - Always forward!