This episode isn't just about Alwyn's journey; it's about the transforming landscape of the fitness industry. 

We chat about the shift towards short-term, high-priced programs and the increasing significance of mental health in conjunction with physical fitness. 

We delve into all things small group training. As fitness professionals, we need recognition, and we discuss the importance of this aspect. 

We also delve into our growth through books - including Alwyns program design book and Simon Sinek's 'Start with Why'. 

Our conversation underscores the potential of literature as a tool for learning and self-improvement.

As we round up, we cast a look at future plans and opportunities. Our philosophy emphasizes investing in oneself and the importance of lifelong learning. 

Alwyn also shares a glimpse into his method of planning out the year in 90-day chunks. 

We then take a detour to the world of live events and seminars, sharing our personal experiences and the transformative potential they hold.

 Whether you're a fitness enthusiast, a newbie coach, or a seasoned professional, this episode is packed with insights and actionable advice you wouldn't want to miss.

Get ready to be immersed in Tobi's extraordinary journey that covers his foundations, the importance of setting realistic goals, and his outlook on striking a balance between life and ambitions.

 His perspective on the '5AM Club' philosophy might just make you reevaluate your morning routine. Get a glimpse into his rigorous training routine that prepares him for the daunting Ben Nevis Ultra.

Moving from goals to the philosophical, we delve deeper into the concept of victimhood and true wealth. 

Our conversation covers the essence of appreciating what we possess and how this affects our aspirations. We highlight the significance of time, creating memories with family, and how these outweigh monetary pursuit. 

Drawing from Tobi's experience, we also share some insightful tips on minimizing distractions, including setting boundaries with technology.

Wrapping up our engaging discussion, we explore the ideas of habit cues, leadership accountability, and personal accomplishments. 

We underscore the importance of recognizing and understanding your habit cues, and how to use these to foster healthier, more productive lifestyles.  This episode is filled with inspiring discussions and insightful takeaways that you won't want to miss!

In this episode we spend an hour absorbing three decades of expertise in fitness and nutrition - from personal training to online coaching, and now research and education. 

We kick off with the World Health Organization's definition of health and Bircher’s dynamic definition of health and disease. 

Alan brings it to life with real-life examples and insights into how to maintain health amidst life's trials. 

We then venture into the realm of flexible dieting, slicing through the misconceptions and stereotypes. 

What's the real story behind macro counting?

 And do carbs deserve their bad-boy image? 

The discussion expands into the physiological aspects of health. The role of insulin, the difference between visceral and subcutaneous fat, and their implications on our health. 

As we wrap up, we acknowledge the influential power of social media in shaping our world, encouraging everyone to continue the good fight for health and wellness.