Personal Branding with Bernard Kelvin Clive  By  cover art

Personal Branding with Bernard Kelvin Clive

By: Bernard Kelvin Clive
  • Summary

  • Personal Branding Blog and Podcast with Bernard Kelvin Clive, Your #1 career & business Podcast in Ghana, bringing you expert interviews and insights into Personal Branding, Personal Development and Publishing.
    Bernard Kelvin Clive © 2020
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Episodes
  • Growing in times Like These!
    May 25 2023
    Building your brand in challenging times Growing in times Like These! The acronym for GROWTH is a great tool for personal and professional growth. Each letter represents an important trait or action that can help you navigate the different stages of growth. Let's go through each one: G- Grits & Guts: Grit is a combination of perseverance and passion for long-term goals. It means having the determination to see something through to the end, even when things get difficult. Guts, on the other hand, is the courage to take risks and try new things, even if you're not sure you'll succeed. Together, grits and guts can help you take on new challenges and overcome obstacles in your path to growth. R- Reason & Research: Reasoning and research are essential for making informed decisions and setting realistic goals. By being logical and analytical, you can evaluate different options and choose the best course of action. Researching and gathering information also allows you to have a more well-rounded understanding of the situation and can help you to make more well-informed decisions. O- Objectivity and Oscillating: Objectivity is the ability to look at things objectively and to see them for what they are, rather than getting bogged down by emotions or biases. Oscillating, or being flexible and adaptable, means being able to adjust to change and to see things from different perspectives. Together, objectivity and oscillating can help you to be adaptable and make the most of new opportunities. W- Work: Of course, no growth can happen without putting in the work. Consistent and deliberate effort is key to achieving any goal and making progress. T- Tenacity: As previously discussed, Tenacity is the ability to persist in the face of adversity and keep going despite obstacles. It is the willingness to keep pushing forward even when things get tough, and the determination to not let setbacks and failures defeat you. It is this persistence and determination that allows people to achieve great things, even in the face of seemingly insurmountable challenges. H- Humility: As previously discussed, humility is an important trait for growth because it allows you to acknowledge your limitations and areas for improvement, and to learn from others. When you approach new challenges and experiences with humility, you're more open to learning, feedback, and critique, which can help you grow and develop in new ways. Recommended Reading Market-in-g!: Conversation with a Marketing Guru – Seth Godin Books by Bernard Kelvin Clive
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    11 mins
  • Quick Guide to Monetizing your New Found Passion
    Mar 13 2023
    13 years ago, I had the privilege of meeting Kobby Blay, a driven and passionate young nurse. It was at the peak of my first book launch and blog and I was doing multiple radio and TV interviews. We all felt passionately committed to driving positive change in our society through our gifts and passions. Kobby was on a mission to fill the gap in health information through his blog and medical photography. His unwavering passion led to the creation of the highly successful Ghana Health Nest, which has become a trusted source of health information. Kobby's passion project has taken him on a journey around the world, and it can happen to you too! I have seen firsthand how several of my friends have transformed their passions into profitable ventures. Today, I am thrilled to share my knowledge and offer tips and strategies to help you kickstart your own passion-driven business. It all starts with taking that first step and starting today! Are you tired of working in a job that doesn't fulfill you or align with your passions? Are you ready to turn your passions into a profitable business? If so, you're not alone. Many young professionals dream of turning their passions into a successful career, but often struggle with knowing how to get started. That's where this guide comes in. Turning your passions into a profitable business is not only a way to make a living doing what you love, but it's also a way to live a more fulfilling life. By pursuing your passions, you can bring your unique talents and skills to the world, and make a positive impact in the process. So, how do you turn your passions into profits? Here are some key steps to get you started: Identifying your passions and skills: To monetize your passions, it's important to first identify what you are good at and what you enjoy doing. This could be anything from cooking, writing, photography, or any other skill or hobby that you are passionate about. Once you have identified your passions and skills, you should circle what you want to monetize and focus on. This could be something that you have been doing for years and have become an expert in or something that you have recently developed a strong interest in. Packaging your skills and passions: Once you have identified what you want to monetize, the next step is to package your skills and passions into a product or service that you can sell. This could be anything from writing an e-book, offering cooking classes, selling photographs, or any other way that you can monetize your skills and passions. The key here is to find a way to turn your skills and passions into a product or service that others will be willing to pay for. That's the catch - you need a product or service that people will pay money for, otherwise your efforts will be futile and frustrating.  Getting your product to market: Once you have packaged your skills and passions into a product or service, the next step is to get it to the market. Marketing starts right from the conception of the idea of the product or service. This could be done through a variety of channels such as social media, word of mouth, online advertising, or any other way that you can reach your target market. You can simply place a post on your WhatsApp status or Social Media page to test the market if they are interested in it. This stage can also provide valuable feedback for your product, so pay attention to what people will be saying and filter them well to your advantage. You can also consider building a website or creating a portfolio to showcase your work and make it easy for potential customers to find and purchase your products. Establishing systems and processes: To ensure that you deliver an excellent product, it is important to establish systems and processes in place. This could be anything from having a clear pricing structure, setting up a payment system, or having a process in place to handle customer inquiries and complaints.
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    10 mins
  • The Top 5 Myths about Goal Setting – And How to Ditch Them for Good
    Jan 6 2023
    The Top 5 Myths about Goal Setting - And How to Ditch Them for Good Are you trying to make changes in your life but feeling stymied by goal-setting myths? Do you ever wonder if setting goals is worthwhile? You are not alone if this sounds familiar. Goal setting is a popular topic, especially during this time of the year, but it can be fraught with misconceptions. In this article, I will debunk the top five goal-setting myths and offer practical advice on how to get rid of them for good. Continue reading to learn how setting goals can help you achieve your dreams and realize your full potential. 1. Your Goals must be in writing! Not entirely true, you can have unwritten goals. You know what? When I wrote the last book - Bruwaa, which I published last year, I didn't have a goal of writing it, but once I thought about it, I wrote it and published it! You should have a goal, but your goal doesn't have to be in writing. For achieving goals, there is no one-size-fits-all approach. You can still make your goal, even if it isn't written down. 2. Goals Have to Be Big to Be Worthwhile One of the biggest myths about goal setting is that you need to have big, lofty goals for them to be worthwhile. This couldn't be further from the truth. Hey, smaller goals can often be just as effective and sometimes more achievable. Big goals can seem intimidating and overwhelming, which can prevent us from even starting. Breaking down our goals into smaller, more manageable steps can help us stay on track and make progress. Plus, achieving those smaller goals can give us the confidence boost we need to keep going. Rather than setting an ambitious goal like "start a business" or "get a promotion", set smaller goals that are related. For example, if your ultimate goal is to start a business, your smaller goals could include researching potential business ideas, writing a business plan, or finding a mentor who has experience in the field. Each of these tasks should have a specific time frame attached to them so you can track your progress. By breaking down your goals into smaller steps, you’ll still be working towards the same end goal but without feeling overwhelmed. 3. You Need to Know Exactly What You Want Setting goals can often seem intimidating because you feel like you have to know exactly what you want before you even start. But that’s not the case at all! You don’t have to have a perfect plan for achieving your goals in order to start the journey. Truth is, it’s perfectly normal (and recommended) to start with a general idea of what you want and then build from there. When you don’t have all the answers, don’t let that stop you from getting started. You can always adjust and refine as you go. Start by writing down the outcome that you want. What do you ultimately want to achieve? Once you’ve identified that, ask yourself some questions: What resources or skills do I need to reach my goal? What steps do I need to take to get there? Who can help me? These questions will help you develop a clearer picture of what you need and how to get there. As you answer each question, jot down any ideas or insights that come up. You don’t have to have all the answers right away. This is just an opportunity to gather more information so that you can move forward. Your goal doesn’t have to be perfectly defined when you start. As long as you have a clear idea of the outcome that you want, that’s all you need. The rest will come together as you go. 4. You Need to Set a Deadline. Goals Must be Time-Bound! One of the most common myths about goal-setting is that you need to set a deadline for achieving them. Many people think that setting a goal without a deadline just isn't enough and that there needs to be a specific time frame within which you must reach your goal. However, this is not necessarily true. It's important to understand that deadlines are just one part of the process of goal setting,
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    11 mins

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