Floor Academy - Helping flooring, tile and stone contractors own an asset  By  cover art

Floor Academy - Helping flooring, tile and stone contractors own an asset

By: Kyle Hedin - Speaker Mastermind Facilitator Writer Content Creator Business Therapist and Contractor
  • Summary

  • Floor Academy is a podcast hosted by Kyle Hedin that provides small business information and guidance to flooring, tile and stone contractors on how to build a successful and sustainable business. The podcast aims to help contractors move from owning a job to owning an asset, by providing insights and strategies related to management, entrepreneurship, and networking.

    Floor Academy covers a range of topics related to flooring, tile and stone business management, including small business advertising, paid traffic, and organic traffic. The podcast also provides information on promotional marketing, LLC setup, simple small business management, and networking strategies.

    The podcast aims to help carpet, tile, stone, hardwood, floating floor, and many more types of contractors develop a deep understanding of business management, including effective networking and entrepreneurship strategies, which are crucial to achieving long-term success in the flooring industry. By discussing various topics related to small business management, such as finance, operations, marketing, sales, human resources, branding, advertising, interviewing, taxes, company structures, and more the podcast provides valuable insights to help flooring, tile and stone contractors become successful business owners by answering the question how do i market my small business.

    © 2024 Floor Academy - Helping flooring, tile and stone contractors own an asset
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Episodes
  • I am on an Emotional Rollercoaster - Natalie Hall - Artistry in Tile
    Apr 24 2024


    Starting a business is rough. Just because you know how to do something does not mean you know how to sell it. From there is only gets more complicated as you have to learn how to market yourself, what to charge, how to manage a schedule, and so much more. Everyone is told there is no money in construction unless you go out on your own and yet no one is telling you how to do it.

    Natalie Hall, owns and operates Artistry in Tile in Hudson, WI. From the age of 12 she studied under her father to learn the trade. At 16 she spent five yeas in a restaurant learning all different positions before moving on to managing a gym cafe, then management at UPS and finally Target. She got her inner creative on by doing cake baking at decorating at a restaurant after her management stints. Finally she arrived back at the trades and wanting to take it seriously. It was no longer a way to drum up some extra cash on the weekends. The work is rewarding but managing the day to day has become overwhelming. Natalie is not unlike many new business owners I speak with.

    Listen in to this week’s episode of the Floor Academy podcast as we discuss ways for her to better manage her time, get her company known, and not experience such extreme ups and downs.

    Check out our sponsors

    Johns Manville

    The International Surfaces Event

    TISE Resource Book

    Kronus Soft

    Check out our website and store

    Support the show

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    1 hr and 28 mins
  • We’re Not So Different - Tom Cockerill - Cockerill & Co.
    Apr 17 2024

    What’s the difference between being a painter, welder, plumber, framer, flooring installer, tile setter, or stone mason? What’s the difference between the country you live in compared to others around the world? Do you really think that your individual location, clientele opportunities, education opportunities and other conditions have that big of an effect on what you can accomplish?

    Tom Cockerill is the co-owner of Cockerill & Co with his wife Sarah. They own and operate and hardwood sand and finish business in Darlington, England. Realizing the industry was suffering from more than a lack of technical skill and admittedly not being the best businessman himself, Tom went searching for answers and also started the UK Flooring Podcast. Learning from bankruptcy, he is now teaching other businesses how to be profitable, implement systems and processes, and mentoring the next generation of successful flooring companies.

    This week on the Floor Academy podcast, Tom and I will discuss how even though our countries are far apart, we are not so different after all. Developed nation or not, we all seem to have very similar issues that need to be dealt with and we will be discussing where we all need to step up to help solve these issues.

    Check out our sponsors

    Johns Manville

    The International Surfaces Event

    TISE Resource Book

    Kronus Soft

    Check out our website and store

    Support the show

    Show more Show less
    1 hr and 31 mins
  • Ken Ballin's $2500 Backsplash - Ken Ballin - Skyro Floors
    Apr 15 2024

    How much is too much? The pricing debate is proposed again. What should you be charging to complete your projects? Ken Ballin made a post about a bid for a $2500 backsplash and part of Facebook lost their minds. Listen in as we discuss why it is priced the way it is and how you need to price your work.

    Support the show

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    1 hr and 10 mins

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Take a Deep Dive Into the Flooring Industry

This podcast examines the flooring industry from many different perspectives, with emphasis on running a successful flooring installation business. Depending on the subject matter and guest, each episode is a unique listening experience. Host, Kyle Hedin, doesn’t shy away from addressing difficult subjects or asking tough questions, but he shows empathy towards the perspectives of guests and the audience. He consistently facilitates relevant, thought-provoking discussions that are informative, entertaining, and engaging. If you're in the flooring industry and you’re not listening to the Floor Academy podcast, you’re missing out.

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