The Unstoppable Ecommerce Podcast  By  cover art

The Unstoppable Ecommerce Podcast

By: Karyn Parkinson
  • Summary

  • Helping you sell more on your online store.
    2024 2021-2022 Unstoppable U Pty Ltd
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Episodes
  • Q&A: Is it worth the money to invest in an eCommerce mentor
    Apr 23 2024

    Corine Raymond submitted a question for me to answer on the podcast “Is it a waste of money to pay a fee of $4k to show you the ropes of Ecommerce, a training course”.

    In this episode I’ll give you my answer!

    I have invested in many courses and mentors over the past 13 years to help me grow my business. Some have been amazing, and some have been a terrible waste of time and money.

    I break down how to decide if it’s a good investment for you and how to do your own due diligence.

    Investing in a mentor that’s a great fit for you can save you time, shortcut your success and give you a clear strategy to achieving your goals.

    I hope you can find someone who aligns with you and your brand to help you grow and scale your business.

    If you vibe with me and you’d like a mentor for your business, check out eComm Ignitor, my 12 week live small group coaching program to help you grow and scale your eCommerce business.

    Hurry, doors close Friday April 26.

    https://unstoppableecomm.com/ecomm-ignitor

    Episode Highlights:

    1. Karyn Talks About Her First eCommerce Business. (2:48)
    2. Investing can definitely save you money in the long run. (6:06)
    3. Being an eCommerce Owner can be lonely. (9:34)
    4. Karyn’s take on “ Is it worth spending money on an eCommerce training course.” (10:55)

    Click here for all links mentioned in this episode.

    Enrol in eComm Ignitor



    Binge all episodes of The Unstoppable eCommerce Podcast here!

    We hope you enjoyed this episode! Please subscribe, rate, and share the show - it would mean the world to me. There’s more to come and we’re looking forward to sharing how to sell more on your online store in our podcast.

    See omnystudio.com/listener for privacy information.

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    19 mins
  • How Spruce Craft Co tripled their revenue
    Mar 26 2024

    Elise started Spruce Craft Co as an Etsy store in 2015. What once was a side hustle to her speech pathology career soon became her full time gig!

    After enrolling in eComm Ignitor in January 2020 Elise has gone on to triple her revenue (much more in pandemic times!)

    In this episode Elise shares her business journey and how she’s grown not one business, but 2 all while having 3 kids along the way!

    Elise shares tips on what she does when she’s not in a creative mood to keep the business moving forward, her email and Facebook ad strategy and how she became more confident on camera.

    We also chat about what it’s been like to move the business home from a warehouse to her garage.

    Episode Highlights:

    1. When did Spruce Craft Co Started? (1:37)
    2. Biggest Growth in the business. (4:08)
    3. What is Spruce Craft Co all about? (5:12)
    4. Elise takes on paid adds strategy. (16:46)
    5. Elise talks about her Facebook Group. (19:10)
    6. Elise talks about what she love most about her business. (24:24)
    7. One tip/hack that Elise use in her business. (25:09)
    8. Elise Vission For her business. (26:44)

    Click here for all links mentioned in this episode.

    Enrol in eComm Ignitor



    Binge all episodes of The Unstoppable eCommerce Podcast here!

    We hope you enjoyed this episode! Please subscribe, rate, and share the show - it would mean the world to me. There’s more to come and we’re looking forward to sharing how to sell more on your online store in our podcast.

    See omnystudio.com/listener for privacy information.

    Show more Show less
    31 mins
  • How to troubleshoot your Facebook ads
    Mar 19 2024

    When Facebook ads don’t perform as we’d like, sometimes it can be hard to know what’s going wrong.

    In this episode I’ve broken down the different stats to look at to see if the problem is with your ads, your website, your pricing or your tracking.

    With so many variables it is important to deep dive into your stats so you know what’s working and what’s not.

    Then you can optimise and keep going.

    Facebook ads really can be an amazing tool for eCommerce brands once you have everything working to support them.

    If you’d like help to make the most of your ads and amplify your results, be sure to join my for my live 5 Day Pathway to Profit Facebook Ad Challenge.

    Episode Highlights:

    1. How to troubleshoot Facebook Ads if things aren't going as planned? (1:50)
    2. Soft Stats for Your Facebook Ads (2:08)
      1. CTR or click-through rate (2:22)
      2. CPC or cost per Click & CPM or cost per mention (2:34)
    3. Facebook Ads as an Auction Process (2:59)
    4. Check your conversion rate (6:14)
    5. Pricing issue (7:49)
    6. Lifetime value of your customer (8:38)
    7. Pixel and Data (10:04)
    8. Test up the different creatives that you use (16:15)
    9. Tracking (16:46)

    Click here for all links mentioned in this episode.

    Enrol in eComm Ignitor



    Binge all episodes of The Unstoppable eCommerce Podcast here!

    We hope you enjoyed this episode! Please subscribe, rate, and share the show - it would mean the world to me. There’s more to come and we’re looking forward to sharing how to sell more on your online store in our podcast.

    See omnystudio.com/listener for privacy information.

    Show more Show less
    21 mins

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