How many bad customer experiences does it take before someone walks away for good? In my conversation with Amitha Pulijala, we explore why the answer might be fewer than most businesses are prepared for, and what that means for anyone investing in AI-powered customer experience.

New research from Cyara reveals a stark reality. Twenty-eight percent of consumers will abandon a brand after just one poor interaction, and nearly half will do the same after only two or three. That leaves very little room for error at a time when more organizations are introducing AI into customer journeys, often at speed and at scale.

Amitha, who leads product strategy in the AI and CX space, brings a grounded perspective shaped by years of working with large enterprises and complex contact center environments. What stood out in our discussion is how the real challenge is no longer about whether AI can handle customer interactions. In many cases, it already can. The issue is whether customers trust it enough to let it try.

We unpack the growing perception gap: 73 percent of consumers still believe human agents resolve issues faster, even though AI systems can deliver near-instant responses. That disconnect often comes down to past experiences, from bots that fail to understand context to systems that trap users in frustrating loops with no clear way out.
There is also a clear line that customers draw around where AI belongs.

Routine, high-volume tasks such as password resets or appointment confirmations are widely accepted. But when conversations shift toward financial security, healthcare, or legal advice, expectations change. People want human judgment involved and reassurance that the outcome is reliable.

What makes this conversation particularly relevant is the generational divide shaping expectations. Younger users are far more open to AI-led interactions, provided they work seamlessly. Older generations remain more cautious, often preferring the certainty of speaking with a human. That creates a design challenge for businesses trying to serve everyone without alienating anyone.

Throughout the episode, Amitha emphasizes that trust is built through experience, not intention. That means testing AI systems in real-world conditions, monitoring how they perform over time, and ensuring that when things do go wrong, the transition to a human feels smooth and informed rather than abrupt and frustrating.

This is not a conversation about replacing humans with machines. It is about understanding where AI can add speed and efficiency, where it should support human agents, and where it should step back entirely. The organizations getting this balance right are not the ones deploying AI the fastest, but the ones validating it most carefully before customers ever see it.

As businesses race to embed AI at every touchpoint, a bigger question emerges. Are we building systems that customers actually trust, or are we creating new points of friction that push them away?

Useful Links

• Connect with Amitha on LinkedIn
• Survey Data
• Cyara Website
• Follow Cyara on LinkedIn

What does it really take to move AI from endless experimentation into something that creates real business value? In this episode, I sat down with Tom Alexander, Head of Innovation and Transformation at CrossCountry Consulting, to talk about why so many organizations still struggle to turn AI ambition into meaningful outcomes.

Tom works closely with executive and CFO teams that are either unsure where to begin or frustrated that early AI efforts have not delivered what they hoped for. We talked about why this is rarely just a technology issue. In many cases, the real blockers are ownership, change management, weak alignment across the business, and a failure to connect AI initiatives to the problems that matter most.

One of the big themes in our conversation was the need to treat AI as an enterprise-wide program rather than a collection of isolated tools. Tom shared how leaders can focus on business processes first, identify where automation can genuinely improve performance, and avoid getting distracted by hype. We also unpacked the growing accountability challenge around AI, including who should own it, how stakeholders can align, and why strong foundations in data, governance, and training matter so much.

This episode is packed with practical takeaways for anyone trying to make sense of AI adoption inside a business. If you are trying to figure out where to start, how to scale, or how to avoid another stalled initiative, there is a lot in here for you. After listening, I would love to hear your thoughts. How is your organization approaching AI, and where do you think most businesses are still getting it wrong?

Useful Links

• CrossCountry website
• Connect with Tom Alexander on LinkedIn
• Field Notes podcast

Is the endpoint still just a device, or has it quietly become one of the most important control points in modern enterprise security?
Recording live from IGEL Now And Next in Miami, I sat down once again with Darren Fields for what has become an annual check-in on how fast the industry is really changing. And this time, the conversation feels very different.

Over the last 12 months, the discussion has moved well beyond traditional endpoint management. From global supply chain pressure driven by AI demand to rising hardware costs and unpredictable refresh cycles, the assumptions that once shaped endpoint strategy are starting to fall apart. Darren shares how organizations are now being forced into difficult decisions, absorb rising costs, delay investment, or rethink the model entirely.

We also explore how that shift is changing the conversation at the leadership level. What was once seen as a procurement decision is increasingly being reframed as a resilience strategy. Extending hardware life, reducing dependency on supply chains, and maintaining operational continuity are becoming just as important as performance and cost.

Security, of course, sits at the center of it all. With the majority of breaches still originating at the endpoint, Darren highlights how organizations are starting to rethink where they focus their efforts. Rather than focusing solely on data centers and cloud environments, there is growing recognition that control, visibility, and enforcement must occur at the edge.

The conversation also touches on the reality of modern cyber threats. From constant attack attempts to incidents that leave organizations offline for weeks, the challenge is no longer just restoring systems but restoring access. And that shift has major implications for how recovery and continuity are designed moving forward.

We also look at the growing convergence of IT and OT, the role of contextual access, and the balancing act between stronger security and user experience. With organizations at very different stages of their journey, there is no single path forward, but there is a clear sense that change is already underway.

So as the pace of technology, risk, and demand continues to accelerate, one question remains. Are organizations adapting fast enough, or are they still relying on models that no longer reflect the world they are operating in?

What do you think, are we finally seeing a shift toward treating the endpoint as a strategic priority, or is there still a gap between awareness and action?