Join Cam Overacker and Tyler Yelland as they pay homage to this year and tease new objectives for Primco in 2023. It’s a conversation filled with reflection, expectation, and seasonal cheer––plus a few episode suggestions to boost your flooring product acumen before January. 

“It behooves us to remember some of these things we just went through and become smarter because of it.” Cam’s wisdom sets the tone for Primco’s big New Year plans. Beyond their trip to The International Surfaces Event in January, the Primco team is looking forward to the return of Prim-Con, Western Canada’s premier local flooring event.

“We’ve done a lot to firm up our position in the market,” Tyler adds, including innovative changes to this podcast and Primco’s brand strategies. There’s much more to come! Catch up on these KWYS favorites then stay tuned! 

QUICK TAKE

New Sales-Focused Clips. Top takeaways in bite-sized audio? Yes! The KWYS team will deliver fresh, fast product knowledge at the top of each episode beginning in January. 

New Normal? Ditch That Misnomer. It’s always something: supply chain issues, shifting design trends, interest rate fluctuations. Primco remains committed to service no matter what.

See You At Surfaces! We’re kicking off 2023 in Las Vegas. Join us from January 30th through February 1st at Mandalay Bay North Convention Center at Tradewinds D, E, and F.

Can’t Make Surfaces? Join Us for Prim-Con 2023! Our premier flooring event returns to Calgary with exclusive product launches and enduring relationships. Details to come.

SUGGESTED LISTENING:

Launches, Mixers, and Live Podcast Sessions: Surfaces 2023

ScratchMaster Offers Beauty That’s Truly Hard To Beat

Combat the Chill With Primco and CosyFloor, In-Floor Heating

Happy New Year!

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Know Where You Stand is produced and edited by The Creative Impostor Studios.

To learn more about topics we discuss, visit https://www.primco.ca/ or contact your local sales rep. 

We know where we stand, so you know where you stand. 

The New Year can’t come soon enough at Primco! Cam Overacker, Tyler Yelland, and the team are thrilled to announce their return to The International Surface Event 2023 in Las Vegas. Join them from January 30th through February 1st at Mandalay Bay Convention Center for three full days of exclusive launches, product education, and Primco fun.

Primco will showcase product editions across multiple categories: laminate, SPC tile, WPC, carpet, and mosaics. It’s a stylish reintroduction to the company’s philosophy of quality flooring competitively priced. Folks can even join Cam, Tyler, and their industry guests for live Know Where You Stand podcast recording sessions. Want more details? Download the new Primco Unlimited app to register for Surfaces (for free!) and schedule your booth visit. 

The Primco booth is located in the North Convention Center at Tradewinds D-E-F. Hours: Mon 1/30 from 1p - 6p; Tues 1/31 and Wed 2/1 from 9a - 4:30p. Know Where You Stand recordings: Tues 1/31 and Wed 2/1 at 10a and 2p.

QUICK TAKE

Primco returns to Surfaces 2023! We can’t wait to interact with everyone live and in person in Las Vegas! Join us from January 30th through February 1st in our prime location: North Convention Center at Tradewinds D, E, and F.

Bigger and better than ever! Beautiful display floors, highly anticipated launches, a cocktail mixer, and live podcast recording sessions! Oh, and the return of the cash booth!

There’s a Primco app for that. The new Primco Unlimited app for iOS and Android is your multifaceted solution for all things Primco, including free registration for Surfaces 2023 and access to our booth exclusives.  

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Know Where You Stand is produced and edited by The Creative Impostor Studios.

To learn more about topics we discuss, visit https://www.primco.ca/ or contact your local sales rep. 

We know where we stand, so you know where you stand. 

Contemplating carpet? Meet Allure and Top Gun, the high-quality carpet programs from Primco! Cam Overacker and Tyler Yelland reintroduce retailers to these innovative lines and remind folks why carpet remains a solid sales leader. 

Don’t call it a comeback. Carpet still covers a surprisingly large amount of residential square footage, to say nothing of its popularity in commercial applications. But connecting end-users with the carpet they want when they want it is challenging. “That’s one thing that doesn't exist, really, in carpet: local inventory,” says Tyler. Primco has retooled its operations to provide near on-demand access to its stylish carpet stock. 

Both Allure and Top Gun offer a tightly-edited selection of weights and patterns from three of the world’s leading mills. “It’s a well-balanced display,” says Cam, explaining that everything from samples to spec sheets is streamlined to provide bottom-line information free of manufacturer double-speak and hidden freight costs. ”It creates a display [that’s] short, sweet, and to the point.” 

Primco is your one-and-done stop for design-forward carpet options delivered in no time.

QUICK TAKE

Don’t count out carpet. We love laminate and luxury vinyl plank, but it’s incredible how much of a home’s square footage is still covered by carpet! Primco is your one-stop shop for every flooring need. 

Primco’s carpet programs are streamlined to sell. Allure and Top Gun offer end users expertly curated selections of colors and patterns, minimizing choice overload while maximizing showroom potential.

Quick access to quality carpet inventory. Primco’s commitment to supply chain optimization means local access to high-caliber cuts and rolls when and where you need them. 

SUGGESTED LISTENING

KWYS003: Face Weight, Density & Twist Level: Estates Carpet by Primco

KWYS028: Mainstreet Display Delivers Stylish Products and Profitability

KWYS033: There's No Place Like Home: The Origin of the Estates Collection

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Know Where You Stand is produced and edited by The Creative Impostor Studios.

To learn more about topics we discuss, visit https://www.primco.ca/ or contact your local sales rep. 

We know where we stand, so you know where you stand.