Read Abstract's Open Letter to Design and follow @goabstract and @jbrewer on Twitter for updates. 

The voices featured in this episode are David and Mary Sherwin, co-founders of Ask the Sherwins and David Hoang, Design Director at Webflow. Stay tuned for more perspectives from leaders about the design lifecycle. 

By Design is produced by Josh Brewer, Olivia Reingold, and Alison Harshbarger. 

By Design is a show about the process of designing exceptional digital experiences. In each episode, our host, Josh Brewer, dives deep into a specific stage of the design lifecycle with an industry leader. Our hope is that hearing their insight can help us shape a better future for design. Sana Rao, VP of Product & Design at Peanut shares what she knows about research.

• Sana’s website
• Sana on Twitter
• Sana on LinkedIn
• Found Poems
• Peanut

If you’re interested in improving the design process at your organization, see how Abstract can help. 

David and Mary Sherwin from Ask the Sherwins explain how the product brief can be a tool for alignment and consensus about what you’re going to build, what success looks like if you get it right, and how we can improve this stage in the design lifecycle. 

• Ask the Sherwins
• Ask the Sherwins on Twitter
• David on Twitter
• David on LinkedIn
• Mary on Twitter
• Mary on LinkedIn
• Creative Workshop
• Turning People into Teams

By Design is a show about the process of designing exceptional digital experiences. In each episode, our host, Josh Brewer, dives deep into a specific stage of the design lifecycle with an industry leader. Our hope is that hearing their insight can help us shape a better future for design.

If you’re interested in improving the design process at your organization, see how Abstract can help.