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Second in Command: The Chief Behind the Chief with Cameron Herold

Second in Command: The Chief Behind the Chief with Cameron Herold

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Welcome to the “Second in Command” Podcast hosted by Cameron Herold, brought to you by the COO Alliance, where top-level COOs share their insights, tactics, and strategies that made them the Chief Behind the Chief. Cameron Herold founded the COO Alliance with one simple goal in mind: to provide COOs with the same professional development and growth opportunities CEOs have enjoyed for many years. COO Alliance is the world's leading network for the Second in Command. Cameron Herold is a top business consultant, best-selling author, and speaker. He’s the mastermind behind hundreds of companies’ exponential growth and he’s touched thousands of businesses indirectly through his work.Copyright 2026 Second in Command with Cameron Herold Economía Exito Profesional Gestión Gestión y Liderazgo Liderazgo
Episodios
  • Ep. 600 - Jarrett Companies COO Mike Wood - The $1M Mistake That Made His Team Stronger

    Ep. 600 - Jarrett Companies COO Mike Wood - The $1M Mistake That Made His Team Stronger
    Jul 28 2026
    Ever wonder what happens when the COO who scaled a company to $100 million realizes he was the problem?In this episode, Cameron sits down with Mike Wood, COO of Jarrett Companies, who joined a $2 million Nashville construction firm and helped grow it into seven companies doing over $100 million.They get into the machinery behind that growth: meetings from 6 to 9 a.m., five days a week, a double check on everybody in the building, and profit sharing that turns leaders into owners. Then it goes deeper. Mike opens up about learning to read at 25, the misery that followed his biggest turnaround, and the million-dollar flood where taking full ownership changed his entire team.If the noise in your head is louder than the problems on your desk, this conversation is your way out. Listen now.Sponsored by:STS Capital – A global M&A advisory firm helping entrepreneurs achieve maximum value when selling their business, with a focus on strategic buyers and life-changing exits.Learn more: https://stscapital.comTimestamped Highlights05:30 - Two million to one hundred million: why Mike had to keep replacing himself, over and over07:38 - Meetings from 6 to 9 a.m., five days a week: the double check habit that ended repeat mistakes13:16 - The six out of ten rule: why waiting two months on a problem employee costs you everything15:51 - How to create safety before a hard conversation, so people can actually hear you18:41 - The science of angry leadership: cortisol, the default mode network, and why exploding makes you dumber23:26 - More money, happy family, great job, and the most miserable he had ever been: the fish tank moment24:30 - Learning to read at 25: how a rare form of dyslexia wrote the negative script in Mike's head30:28 - "This flood is my fault": the $1 million claim that became a masterclass in taking ownership34:32 - What owners do when nobody is watching, and why every person in the building needs a double check42:10 - Inside Learn to Love Being You: removing identities, forgiveness, and rewriting the stories that haunt usAbout the GuestMike Wood is the COO of Jarrett Companies, a Nashville-based commercial construction group spanning site work, paving, concrete, fire protection, and mechanical services. Since joining as an estimator and project manager, he has helped grow the business from $2 million to more than $100 million in revenue across seven companies, including a fire protection company later sold to a private equity firm. Mike is also the founder of Learn to Love Being You, a 10-week program that helps people quiet anxiety and self-doubt through the same inner work that transformed his own leadership.🔗 LinkedIn | WebsiteMentioned ResourcesJason Jarrett, CEO of Jarrett CompaniesLearn to Love Being YouExtreme Ownership by Jocko Willink and Leif BabinThe E-Myth Revisited by Michael GerberSmartsheet1-800-GOT-JUNK?Important LinksConnect with Cameron: Website | LinkedInExplore the COO Alliance - The World's Leading Community for Seconds in CommandGet Cameron's book: Second in Command: Unleash the Power of Your COO BookTake his course: Invest In Your Leaders Online Course (Use promo code PODCAST10 before the end of the month for 10% off)Chat or video call with AI Cameron via DelphiThe Second in Command Podcast is an original production hosted by Cameron Herold. Brought to you by COO Alliance. Production and editing by Podcast Your Brand.Sponsored by:STS Capital – A global M&A advisory firm helping entrepreneurs achieve maximum value when selling their business, with a focus on strategic buyers and life-changing exits.Learn more: https://stscapital.com
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    45 m
  • Ep. 599 - Calix COO John Durocher - Why Your Best People May Be in the Wrong Seat

    Ep. 599 - Calix COO John Durocher - Why Your Best People May Be in the Wrong Seat
    Jul 23 2026
    What if the smartest move you can make is to disrupt your own company before a competitor does?In this episode, Lindsay Smith sits down with John Durocher, the self-described accidental COO of Calix. John never set out to run operations. He came up through consulting and customer success, never managed a supply chain or an IT org, and that is exactly why his CEO wanted him in the seat. His mandate: question everything.John and Lindsay get into how to lead change when everyone is comfortable, build a leadership team that actually trusts each other, give feedback in the moment rather than at review season, and use AI to take drudgery off people rather than cut headcount. He also shares the directive that shaped his role: go build the company that would beat us.For any second-in-command driving transformation without breaking their people, this is a playbook. Listen now.This episode is brought to you by our Silver Sponsor, Next Level Growth.They help COOs and leadership teams build Elite Organizations through a proven, customizable framework built around the Five Obsessions of Elite Organizations.If you and your leadership team are ready to operate at the next level, take the Elite Organizations Assessment and receive a free 20-page customized report based on your answers, plus a complimentary one-hour coaching session with a Next Level Growth Partner and Business Guide to begin implementing tools that will help you build an even more elite business.Complete the assessment here to get started - nextlevelgrowth.com/cooassessmentTimestamped Highlights[00:01:32] The accidental COO: how a late-night phone call rewrote John’s career[00:08:46] Why the people who succeeded longest have the hardest time changing[00:10:05] Disrupt yourself, or wait to be disrupted... the directive that built his role[00:10:59] When your CEO used to work for you: inside an unusually honest relationship[00:16:11] Why John never waits for a formal review to give hard feedback[00:18:22] The courageous conversation with his boss that became a breakthrough[00:21:03] The team reset that exposes how little colleagues really know each other[00:27:26] Seeing the seams: the bird’s eye view nobody else in the company has[00:29:28] “Staple yourself to the order form” and other ways to fix the customer experience[00:33:46] Fast isn’t always good... what moving too quickly does to an organization[00:36:08] Stop telling your boss why it won’t work. Do this instead.[00:37:25] The COO’s job is to slow down the CEO, not slam on the brakes[00:42:43] Does remote work actually work? John’s rebuttal to the water-cooler myth[00:46:41] What’s next for Calix: AI agents and the smart apartmentAbout the GuestJohn Durocher is the Chief Operations Officer at Calix, where he leads operations across the company, from customer success and commercial operations to supply chain and IT. He joined Calix in 2023 as Chief Customer Officer and stepped into the COO role about a year ago. Before Calix, John spent 17 years at Salesforce leading customer success, where he watched the company grow from $250M to $30B in revenue. He began his career in consulting, including time at Accenture and Arthur Andersen, and describes himself as an accidental COO who treats the job like one long consulting project.🔗 LinkedIn | WebsiteMentioned ResourcesSalesforce Accenture Michael Weening - President and CEO of CalixAbout the Co-HostLindsay Smith is an experience-driven growth strategist and former Chief Strategy Officer who scaled a new region without a traditional sales team or bloated marketing budget by turning relationships, culture, and execution into revenue. She is the author of No One Needs Another Company Mug. Stop Branding. Start Experiencing and helps leadership teams use experience as a competitive growth lever.🔗 Connect with Lindsay on LinkedInImportant LinksConnect with Cameron: Website | LinkedInExplore the COO Alliance - The World’s Leading Community for Seconds in CommandGet Cameron’s book: Second in Command: Unleash the Power of Your COO BookTake Cameron’s leadership course: Invest In Your Leaders Online Course (Use promo code PODCAST10 before the end of the month for 10% off)Chat or video call with AI Cameron via DelphiThe Second in Command Podcast is an original production hosted by Cameron Herold and co-hosted by Lindsay Smith. Brought to you by COO Alliance. Production and editing by Podcast Your Brand.This episode is brought to you by our Silver Sponsor, Next Level Growth.They help COOs and leadership teams build Elite Organizations through a proven, customizable framework built around the Five Obsessions of Elite Organizations.If you and your leadership team are ready to operate at the next level, take the Elite Organizations Assessment and receive a free 20-page customized report based on your answers, plus a complimentary one-hour coaching session with a Next Level Growth Partner and Business Guide to begin implementing tools ...
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    51 m
  • Ep. 598 - What's the point of a COO?

    Ep. 598 - What's the point of a COO?
    Jul 21 2026
    What is a COO actually for, and why do so many CEOs never figure it out?In this solo episode, Cameron Herold tackles a question most CEOs never answer clearly: What is the point of a COO? Working through Chapter 2 of his book Second in Command, he makes the case that there is no single template. The right COO is the one who fits the CEO.Cameron breaks down the traits that set strong seconds-in-command apart. Inward versus outward-facing roles. Translating between departments without being the expert. Finding shortcuts and building systems, the worst employee on the worst day can still run. He shares hard-won lessons from his years as COO of 1-800-GOT-JUNK, including the blowup that spread bad energy through the company for a month.Get the fit wrong, and you get a swamped firefighter. Get it right, and you get real leverage. Listen now.Timestamped Highlights[00:36] – Why there’s no single template for a great COO, only fit[02:16] – Inward or outward facing: which COO does your CEO actually need[04:52] – The role a COO almost always plays, even when nobody sees them[06:05] – Why being a chameleon beats being the smartest expert in the room[08:29] – Empowerment over rescue: the parenting rule that reframes the job[10:36] – The department feud Cameron refereed without taking over the work[11:29] – The burned-out Starbucks sign that exposes a leadership question[13:07] – The currency bet that saved $100,000 a year for every penny[14:13] – The Buffalo snowstorm test for whether a system truly works[15:20] – Strategy or tactics: the Sun Tzu line every COO should sit with[19:07] – The blowup that spread bad energy through the company for a month[19:50] – Why the best COO might be 27, not 57Mentioned ResourcesFree PR by Cameron Herold and Adrian SalamunovicThe E-Myth by Michael GerberGood to Great by Jim CollinsThe Art of War by Sun TzuShopify (Harley Finkelstein, Tobias Lütke)1-800-GOT-JUNK and O2E Brands (Erik Church)Apple (Steve Jobs)Tesla (Elon Musk)Ben & Jerry’s (Ben Cohen and Jerry Greenfield)Starbucks (Greg Johnson)Dell (Michael Dell)Meta (Facebook) (Sheryl Sandberg)Important LinksConnect with Cameron: Website | LinkedInClaim your FREE copy: Second in Command: Unleash the Power of Your COO BookExplore the COO Alliance - The World’s Leading Community for Seconds in CommandGet Cameron’s book: Second in Command, Unleash the Power of Your COO BookTake his course: Invest In Your Leaders Online Course (Use promo code PODCAST10 before the end of the month for 10% off)Chat or video call with AI Cameron via DelphiThe Second in Command Podcast is an original production hosted by Cameron Herold. Brought to you by COO Alliance. Production and editing by Podcast Your Brand.
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    38 m
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