Gold Biz Podcast  By  cover art

Gold Biz Podcast

By: Rachel Traxler
  • Summary

  • The Gold Biz Podcast is a conversational style show that aims to bring photographers straight to the point, actionable advice you can take and apply to your life and business. Each week you get a one on one episode with your host, Rachel Traxler, and an interview with an expert. Both are full of knowledge, laughs, and vulnerability - there to meet you where you're at, then help propel you forward! Rachel is a wedding photographer turned creative business entrepreneur. She has a passion for digital marketing and wants to help entrepreneurs and wedding photographers elevate their businesses to new heights. You can reach out to Rachel on Instagram - she would love to hear from you! @racheltraxler
    Rachel Traxler
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Episodes
  • Using PR In Your Business with Lydia Bagarozza & Bridget Sicsko
    Apr 30 2024

    Hello, sunshines! Today we are talking about something new on the show - PR! I have Lydia & Bridget from Visibility on Purpose to unravel the complexities of public relations and how it can be leveraged as a powerful tool in your marketing strategy. They share their insights on how you can leverage PR to distinguish themselves in the market! You’re going to learn what public relations means for your personal brand or business and why it matters, How to craft compelling pitches that highlight your value proposition to brands, companies, or media outlets, and SO much more! You do not want to miss this episode!

    Leave a review of the Gold Biz Podcast! - https://podcasts.apple.com/gb/podcast/gold-biz-podcast/id1553374027

    DM me and tell me what you thought of this episode! - https://www.instagram.com/racheltraxler

    ☀️Extras!☀️

    Join Passion To Profit and consistently book your highest packages! - https://racheltraxler.com/passiontoprofit

    Check out my FREE vendor pitch email guide! - https://racheltraxler.com/vendor-email-freebie

    Follow me on YouTube! - https://www.youtube.com/channel/UC_a8rQwsAvNjThcIfnyUvJQ

    ☀️Time stamps☀️

    0:00 - Intro


    https://www.visibilityonpurpose.com/mediastarterpack1

    www.visibilityonpurpose.com

    Instagram @visibilityonpurpose

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    27 mins
  • How To Shoot Wedding Details with Lei Lei Clavey
    Apr 23 2024

    Hello, sunshine! I am so excited to share this interview with Lei Lei Clavey. She shares her expertise on capturing wedding details and adopting an editorial style in photography. We talk about the importance of understanding and curating those details that reflect the couple's personalities for storytelling through photography. You’re going to get insight into preparation, communication with clients, and techniques for creating impactful detail shots that enhance the storytelling of the wedding day. The conversation delves into how photographers can stay creative, maintain their artistic license while meeting client expectations, and the significance of allowing sufficient time for creativity.

    Leave a review of the Gold Biz Podcast! - https://podcasts.apple.com/gb/podcast/gold-biz-podcast/id1553374027

    DM me and tell me what you thought of this episode! - https://www.instagram.com/racheltraxler

    ☀️Extras!☀️

    Join Passion To Profit and consistently book your highest packages! - https://racheltraxler.com/passiontoprofit

    Try Aftershoots FREE! - https://aftershoot.com/friends/?ref=racheltraxler CODE: RACHELTRAXLER

    Get FREE SEO help to become a lead-generating machine! - https://racheltraxler.com/seo-freebie

    Leave a review of the Gold Biz Podcast!

    ☀️Time stamps☀️

    00:00 Introduction

    01:19 Lele's Journey into Editorial Wedding Photography

    04:21 The Art of Capturing Wedding Details: Lele's Approach

    06:27 Maximizing Wedding Day Potential: Client Collaboration and Workflow

    17:57 Elevating Your Photography Business: Marketing and Client Education

    19:35 Creative Techniques for Capturing Wedding Details

    23:25 Staying Creative and Final Advice for Photographers

    28:15 Wrapping Up: Lele's Contact Info and Final Thoughts

    Find Lei Lei’s work! - https://www.leileiclavey.com/

    Listen to the Life & Lens Podcast! - https://leileiclaveyeducation.com/podcast

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    30 mins
  • Unlocking Passive Income with Stock Photography with Aubrey Westlund
    Apr 9 2024

    Hello, sunshines! Today we are talking about something we have never really addressed on the podcast before, stock photography! Aubrey Westlund joins me to explore the untapped potential of stock photography as a source of passive income for photographers. Aubrey explains the basics of stock photography, the necessity of releases, and guidelines to avoid intellectual property issues. We get deep into the financial aspects of stock photography, highlighting its lucrative potential and the agency commission structures. Aubrey also shares her knowledge about AI and how to use it to your advantage!

    DM me and tell me if you are going to try stock photography!

    ☀️Extras!☀️

    Ready to grow your email list? Check out my lead magnet freebie!

    Try Aftershoots FREE! - https://aftershoot.com/friends/?ref=racheltraxler CODE: RACHELTRAXLER

    Get ready to stand out in your phone call and increase your booking rates! Get my FREE phone call outline! - https://racheltraxler.com/phone-call-outline-freebie

    Get FREE SEO help to become a lead-generating machine! - https://racheltraxler.com/seo-freebie

    Leave a review for a chance to be entered into this month’s giveaway!

    ☀️Time stamps☀️

    00:00 Intro

    00:31 Understanding Stock Photography

    01:46 Rules and Regulations in Stock Photography

    05:35 Choosing the Right Platforms for Stock Photography

    06:58 Making Money with Stock Photography

    14:42 The Impact of AI on Stock Photography

    20:40 Final Thoughts and Advice

    22:46 Closing Remarks and Contact Information


    Find Aubrey’s guides about passive income here! - https://www.aubreywestlund.com/
    Follow Aubrey on Instagram! - https://www.instagram.com/aubreywestlund/

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    27 mins

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