• Not Your Average Online Marketing Podcast

  • By: Zach Spuckler
  • Podcast
Not Your Average Online Marketing Podcast  By  cover art

Not Your Average Online Marketing Podcast

By: Zach Spuckler
  • Summary

  • This is Not Your Average Online Marketing Podcast, and it is about CHANGING the way we think about online marketing...Right now, most podcasts are simply about growing the list, to sell the course, to get the money, to move you up the ladder - listeners = dollars, not listeners = people. This podcast may still grow our business...but here's the difference:Our goal is for every episode to be ACTIONABLE with steps you can take after listening. There’s no withholding of the “special sauce” that we’ve used to scale our business - just direct info that we’ve used to scale.We want our listeners to be able to ACTUALLY implement and get results from the podcast alone, and if they love it, be ready to become a customer if and when the time is right.Bottom Line: The Not Your Average Marketing Podcast gives freely, knowing that those that receive openly may take the next steps, share the podcast, or simply become raving fans.
    © 2024 Not Your Average Online Marketing Podcast
    Show more Show less
Episodes
  • 079. 30 Days to 100 NEW Members: An Experiment
    Mar 22 2024

    In this week’s episode of the podcast, I’m pulling back the curtain on my 30 day experiment (that I’m chronicling over on Instagram) to generate 100 NEW memberships for our business in the next 30 days. I’m talking about our goals, our process, and the “rules” of the experiment that we hope will help us add 100 NEW people to the membership.

    I’m going to be covering why we’r ending the experiment in the first place, how we’re leveraging a webinar to hit our numbers, and what’s been happening so far…

    Some of the topics I’ll cover include…

    • Why I decided to go “all in” and “play full out” on this promotion - and the benefits we’re seeing
    • How I tapped into relationships I’ve built to help create better odds of success in the experiment.
    • How we’re analyzing our data, and leveraging analytics other than make better decisions going forward too!

    Tune in to get the low down…


    Links Mentioned:

    • GetSalesDaily.com
    • Not Your Average Membership
    • @ZachSpuckler on Instagram
    • Aandra Bohlen's Website


    TIMESTAMPS:

    00:25: The rules of the experiment are…

    05:03: What we’re doing with the daily instagram posts to drive more traffic and engagement to our social media.

    09:19: My somewhat counterintuitive perspective on live webinars and accessibility for our audiences around the world world and in the US.

    13:04: Utilizing affiliates, organic marketing, and existing assets to drive more engagement of our webinar offer.

    15:06: Using Google Analytics and data to determine what the return on the permission that we do is.

    18:19: The value of calling in relationships that I’ve built over the years, and what you can take away from it - even if you don’t have any business contacts yet.

    20:24: Our webinar strategy explained, and what we plan to do after the webinar runs.

    23:35: DM the word “SALES” on instagram for a special invite!

    TheAdsBootcamp.com

    Show more Show less
    26 mins
  • 078. Growth Stacking: Where to Focus Next For Business Growth
    Mar 15 2024

    The week we're diving deep into the core elements of growing an online business with digital products or services - if you're wondering where to "go next" then this is the episode to listen to.

    We'll explore four key areas to focus on for consistent business growth: growing the audience, making offers, automation, and optimizing & scaling. I'll share practical insights and actionable strategies for each area.

    his episode provides a detailed roadmap for figuring out that next step to take. So, get ready to sharpen your growth strategy and stack the odds in your favor with this episode.

    Enjoy!
    xx
    Zach Spuckler


    Links Mentioned

    • TheAdsBootcamp.com
    • Not Your Average Membership
    • Zach on Instagram


    Time Stamps:

    03:33: The 4 core things to focus on if you want to grow your business, it really all comes down to these four things.

    07:21: The importance of engaged with your audience, and keeping consistent audiences growth - and my favorite way to grow it.

    13:10: Why you might want to consider promoting a low ticket offer to START growing your online business - and the benefits of doing that first.

    13:48: A Sneak peek at my favorite way to build low ticket offers.

    18:08: Once your business is growing, there is so much power in automation - the key is to understand where and what to automate.

    22:13: The importance of experimentation, why it may or may not work - and how to maximize the results of your experiment.

    TheAdsBootcamp.com

    Show more Show less
    27 mins
  • 077. Unconventional Marketing That Works with Dama Jue
    Mar 7 2024

    I'm so excited to be joined this week by Dama Jue - she's an innovative force in the online marketing world that is doing things HER way, and making great money doing it!

    Dama shares her journey from a traditional job in accounting, to becoming a Pinterest management service provider, and then evolving into funnels and self-study courses.

    We explore why she choses to offer multiple products instead of one big signature course - a very different approach according to most marketers.

    When you tune in you're going to learn...

    • Why Dama is an advocate for a multi-offer-product business instead of having one signature course.
    • How Dama was able to sell over 4,000 copies of a $9 offer - and what made it work so well
    • The Power of short (but impactful) 15-minute webinars for selling more offers


    For all you out there ready to learn from a marketer who defies norms and redefines success - gear up for a session that promises to elevate your marketing mindset and help you stay, as always, not so average!


    Links Mentioned:

    • TheAdsBootcamp.com
    • Zach On Instagram
    • Dama's $9 On Brand Fillable Workbooks (aff)
    • Dama's Four by For Footers (aff)
    • Dama's 20 Minute ThriveCart Mini Webinar (aff)
    • Dama's 13 Minute ConvertBox Webinar (aff)
    • Dama on Instagram


    Time Stamps:

    04:56 Embracing a multi-offer business model - and why it can work so well.

    08:39 Realization of why have a really niche marketing strategy was a no-go for Dama.

    12:07 Embracing flexibility in content creation and topics.

    17:22 Creative strategies for collecting course testimonials effectively.

    24:01 Th value in having an unconventional business marketing approach - and why you don't need to listen to the "big names" to win.

    28:59 Why you should consider becoming an affiliate for your favorite tools - and how you can weave your links into what you're already doing.

    31:52 Unique mini webinars sharing tech and strategy.

    41:41 The value of strategic, intentional - and sometimes - rebellious entrepreneurship.

    45:50 Interview highlights and review.

    TheAdsBootcamp.com

    Show more Show less
    52 mins

What listeners say about Not Your Average Online Marketing Podcast

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.