Welcome to 24 Minutes of UX. In this latest installment of our new Ask the Author series, we're joined by Sheryl Cababa as giver and Peter Horvath as seeker.

Sheryl is from Seattle, Washington, USA, where she leads a human-centered design practice that is focused on Systems Thinking and evidence-based design. She is the author of a new book entitled Closing the Loop: Systems Thinking for Designers, published by Rosenfeld Media.

One aspect of Systems Thinking is understanding the relationships and flows between the key actors and structural elements in a system. From a design perspective, this helps us appreciate the wider context of the work we do, and Sheryl does a great job of bringing Systems Thinking out of academic silos and into the light of our everyday design practices.

Our seeker is Peter Horvath, a Strategy and Service Design Lead at Whitespace in Geneva, Switzerland. Peter is keen on applying Systems Thinking in his advisory work with multinational clients, and he devoured Sheryl's book as soon as it came out. He had plenty of questions for Sheryl, and as you'll hear, her answers will be helpful to any designer interested in this topic.

If listeners want to get a hold of Closing the Loop at a discount, they should attend the upcoming 24 Hours of UX event, where Sheryl’s publisher, Rosenfeld Media, will be giving away a number of free books and sharing a discount code.

You can find out more about this podcast series and the annual event, 24 Hours of UX, at https://24hoursofux.com.

And don't forget to follow us on social media:

• LinkedIn
• Twitter
• YouTube

24 Minutes of UX is a production of 24 Labs, a Swiss non-profit committed to building the global grassroots UX community.

We would also like to thank our sponsor, Whitespace, for providing funding to make this podcast series possible.

Until next time ... KEEP CALM AND UX ON.

In a few episodes this season, we are connecting the Author of a book with one of its Readers. In our previous episode, you heard the first installment of this approach for the book ‘Customers Know You Suck’ by Debbie Levitt. You can get your hands on the book at https://cxcc.to/ckys. 

The conversation was really interesting, so we are releasing a 2nd episode to cover the material we didn’t have time for in the 1st episode. The Author is Debbie Levitt, founder and principal of Delta CX and author of multiple books. The Reader is Jan Wardecki, a Service Designer at BNP Paribas Bank in Poland. In this episode, the Author and Reader are focusing on how to build a team and create a strategy to move your organization toward customer centricity.

You can find out more about this podcast series and the annual event, 24 Hours of UX, at https://24hoursofux.com.

And don't forget to follow us on social media:

• LinkedIn
• Twitter
• YouTube

24 Minutes of UX is a production of 24 Labs, a Swiss non-profit committed to building the global grassroots UX community.

We would also like to thank our sponsor, Whitespace, for providing funding to make this podcast series possible.

Until next time ... KEEP CALM AND UX ON.

24 Minutes of UX has been silent for a while, but we are back! We usually connect Seekers and Givers of UX wisdom around a specific aspect of UX. And in our new sub-series, we focus on a specific book and connect a reader with the author of the book.

The first of these attempts is around the recently published Customers Know You Suck, by Debbie Levitt. You can get your hands on the book at https://cxcc.to/ckys.

Debbie Levitt is the founder and principal of Delta CX, a consulting company. She is also an outspoken leader in UX. She has written several books, the latest of which is Customers Know You Suck.

Jan Wardecki is a service designer working in digital transformation for PNB Paribas bank in Poland. He has a background in economics, marketing, and product management. He has been reading Debbie’s latest book and has questions.

You can find out more about this podcast series and the annual event, 24 Hours of UX, at https://24hoursofux.com.

And don't forget to follow us on social media:

• LinkedIn
• Twitter
• YouTube

24 Minutes of UX is a production of 24 Labs, a Swiss non-profit committed to building the global grassroots UX community.

We would also like to thank our sponsor, Whitespace, for providing funding to make this podcast series possible.

Until next time ... KEEP CALM AND UX ON.