Dr. Leroy is thrilled to introduce Guy Rocourt, the CEO of Papa and Barkley - a leading name in the cannabis wellness realm. Guy's journey from cannabis activism to helming a renowned brand like Papa and Barkley showcases his deep passion and expertise in the field. With a focus on product development and advocating for safe access to cannabis, Guy is a trusted figure in the cannabis wellness community. Join us as we explore his insights on the therapeutic potential of cannabis, his journey to becoming a CEO, and the importance of social equity in cannabis regulations. Gain fresh perspectives and untold insights into the evolving landscape of cannabis therapy with Guy Rocourt on "Cannabis Enlightened."

The key moments in this episode are:

00:00:01 - Disclaimer and Introduction
00:02:19 - Origin of Papa and Barclay
00:05:19 - The Name "Guy"
00:09:32 - Education and Career Path
00:13:45 - Product Development and Regulation
00:14:19 - Legalization and Access to Cannabis
00:16:24 - Product Endorsement and Consumer Feedback
00:17:35 - Differentiation and Integrity in Product Creation
00:20:02 - Cannabis as a Medicinal Solution
00:22:01 - Overcoming Misinformation and Racial Bias
00:28:03 - The Importance of Staying True to Natural Practices
00:29:51 - Honoring Juneteenth and American History
00:32:27 - Challenges of Achieving Social Equity
00:37:10 - Overcoming Cannabis Shame and 280E Challenges
00:42:28 - Empowering Individuals and Advocating for Change
00:43:01 - Gratitude and Positivity
00:43:34 - Cannabis as a Way of Life
00:44:10 - Sponsorship and Acknowledgment
00:44:25 - Podcast Production
00:44:53 - Conclusion

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Chris Morsette, President and Head of Cultivation at Ember Valley, shares his journey in the cannabis industry and offers insights into cultivation and business operations. He emphasizes the importance of mastering one's craft and learning from experienced growers. Chris discusses the challenges of taxation and the coexistence of the black market and the regulated market. He also shares his vision for the future of the cannabis industry.

Podcast Sponsor by March and Ash

Listen to more episodes at Olas Media

Email us your questions, suggested topics to: dr.leroy@cannabisenlightened.com

(Originally aired Date Jan 30, 2024)

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Did you know that terpenes can actually enhance or alter the effects of cannabinoids? Or that different strains with similar THC levels can have vastly different effects due to differing terpene profiles? Ruben Villasenor, Cannabis Coach and Educator with Kurativ CBD, is here to share the truth about personalized cannabis profiles, helping you achieve the optimal experience for your needs. Have you ever heard the myths surrounding terpene and cannabinoid profiles? It's time to debunk these misconceptions and get to the truth.

(Originally aired 08Aug23)

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