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Conversations with Roberto

By: Roberto Inderbitzin
  • Summary

  • Discover valuable insights and create Iconic Products and Experiences.

    Welcome to the "Conversations with Roberto" podcast – where engaging, thought-provoking conversations replace typical interviews!

    Join me, Roberto, as I have insightful conversations (duh) with industry thought leaders, innovative founders, and dynamic entrepreneurs. Each episode is packed with valuable insights, inspiring stories, and practical advice focused on creating epic experiences and designing iconic products for a better future.

    Are you ready to uncover actionable insights that will empower you to build epic products and unforgettable experiences?


    Subscribe to "Conversations with Roberto" and start shaping the future today.


    © 2024 Conversations with Roberto
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Episodes
  • #13 | Robert Brunner | Do What Matters
    Mar 1 2024
    Welcome to episode 13 of our podcast, where today's journey takes us into the heart of creativity and innovation with none other than the design visionary Robert Brunner.

    Strap in as we unravel the story of a man whose designs have shaped products and defined entire categories. Robert's influence spans across the globe, from the sleek lines of Beats by Dre to the cutting-edge elegance of products for Polaroid, Square, and even Ferrari.

    In this episode, he pulls back the curtain on his remarkable journey from the groundbreaking beginnings at Lunar Design to his pivotal role at Apple, where, alongside Sir Jony Ive, he set the stage for a new design era.

    As a founder and partner of Ammunition, his insights have propelled brands into the future, earning him a spot among Fast Company's "Most Creative People in Business" and his work a place in the Museum of Modern Arts permanent design collection.

    But that's just scratching the surface. Today, Robert shares exciting stories of his collaborations with industry giants, reveals the driving forces behind his creative process, and gives us a glimpse into the future of design. This episode is a deep dive into the mind of a man who believes in the power of design to change the world.

    Get ready for an inspiring journey through the landscapes of imagination and ingenuity with Robert Brunner.

    Fun fact:
    Robert's father was an inventor who built two boats from scratch in their driveway, influencing Robert's maker mentality and love for craftsmanship.
    — let's begin.

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    Want to create sustainable products?
    Get our guide!
    Learn how to design & manufacture better products & services.
    Download here your FREE Guide for Creating Sustainable Products.

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    1 hr and 29 mins
  • #12 | Stefan Ytterborn | Design with Purpose
    Dec 12 2023

    The podcast episode with Stefan, an entrepreneur with a keen eye for design and innovation, delves into his remarkable journey in the business world. He shares his experiences, from his early ventures in contemporary furniture to his groundbreaking work with POC, a company focused on enhancing safety in gravity sports. Stefan's narrative is about creating successful businesses and infusing them with a deeper purpose and commitment to sustainability.

    Key Highlights:

    Entrepreneurial Journey: Stefan's entrepreneurial path began in the furniture industry, where he developed a keen interest in contemporary design. He founded several companies, including CNBI Interior and CVI, and worked on significant projects like IKEA PS. His journey reflects a constant evolution towards more meaningful and impactful business ventures.

    Founding POC and Cake: Stefan founded POC to save lives in gravity sports, emphasizing the importance of safety and innovation. Later, he ventured into electric mobility with CAKE, focusing on electric motorcycles and showcasing his dedication to innovative, environmentally friendly transportation solutions, even toward zero emission.

    Focus on Sustainability and Quality: Throughout the episode, Stefan stresses the importance of sustainability and high-quality products. He criticizes the fast consumption model and advocates for products that last longer and are better for the environment. This philosophy is evident in his approach to both POC and CAKE.

    Navigating Business Challenges: Stefan discusses the challenges of balancing innovation with market realities, especially in the context of investor expectations and the need to maintain quality and ethical practices.

    Conservation Initiatives: The episode also highlights Stefan's involvement in conservation efforts, such as providing electric motorcycles to rangers in Africa to combat poaching. This project underscores the potential of new technology and clean energy in conservation efforts.

    Overall, the episode offers a comprehensive look at Stefan's entrepreneurial career, his approach to business, and his commitment to creating products and ventures that are not only innovative but also sustainable and purpose-driven.

    Like this show?
    Please leave us a review and share it with a friend -- even one sentence helps!

    Thanks for listening!

    Want to create sustainable products?
    Get our guide!
    Learn how to design & manufacture better products & services.
    Download here your FREE Guide for Creating Sustainable Products.

    Show more Show less
    30 mins
  • #11 | Chris Bangle | Curiosity Is Key
    Nov 2 2023

    Chris Bangle, renowned for his transformative work in the automotive design world and former BMW Chief of Design, is an authority in Design. His consultancy, Chris Bangle Associates (CBA), is based in Italy and has been a beacon of innovation.

    Now, taking another bold step, Bangle has launched Inanimatti Inc., a production business set to debut its first project at Mipcom.

    During his 17-year tenure leading Design for BMW, Bangle was celebrated for reimagining iconic brands such as Mini, Rolls Royce, and BMW designs.
     
    His early influences trace back to hands-on experiences, like working in a printing shop, which instilled a tangible sense of creation in him. Educated at ArtCenter, Chris imbibed a rigorous design philosophy, emphasizing meticulous craftsmanship. His passion extends to comics, using them as tools to communicate sustainability in Design.

    One of the most poignant examples of his empathetic approach is the Design project RED, which delves into the needs of the car's occupants, which stands over 90% still, and into pregnant women's unique needs and challenges. Such an empathetic approach ensures that products resonate on a deeply personal level with their users. Chris champions design, emphasizing sustainability, empathy, and the importance of collaboration, as seen in the "Deep Blue" project.

    However, he's not without concerns, notably about the car design industry's current trajectory. A fun anecdote he shared was the "Great Horse Manure Crisis" of the 1800s, highlighting how innovation can tackle unforeseen challenges.

    But Chris's innovation doesn't stop at cars or comics. His company is creating an animation series titled "Arky Arch Adventures," promising to be a delightful experience for kids and adults. This series, infused with the same ethos of empathy and innovation, is touted to be unlike anything we've seen before, marking the debut of Chris Bangle's production company, Inanimatti Inc.

    Throughout his career, Chris has consistently advocated for continuous learning and challenging the status quo.

    Links:
    Linkedin Chris Bangle
    www.chrisbangleassociates.com
    www.arkyarch.com

    Like this show?
    Please leave us a review and share it with a friend -- even one sentence helps!

    Thanks for listening!

    Want to create sustainable products?
    Get our guide!
    Learn how to design & manufacture better products & services.
    Download here your FREE Guide for Creating Sustainable Products.

    Show more Show less
    1 hr and 4 mins

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