Matt and Becs are in conversation with Hannah Beecham MBE, Founder of RED January.

"When RED January began it was at the point in time when we were really on the cusp of talking about the relationship between movement and mental health. Now we know the benefits it is really around empowering and supporting people to move in a way that works for them" Hannah Beecham MBE

• RED January is designed to support people through winter and tackle increasing inactivity levels. Recent research shows that 1.8m adults are less active in the winter.
• RED focuses on setting realistic movement goals for every day in January. Goals that work for its community and their lifestyles, giving that community a real chance of continuing throughout the year.
• RED also represents a supportive community. People across the globe coming together to empower each other.

In this episode we discuss with Hannah the foundations and beginnings of RED. Hannah's inspiration from trying to find resources to help her mum through to celebrating RED's 10 year anniversary with the REDers and the community!

We discuss supportive and collaborative partnerships and how to get involved in RED, and why RED is working closely with RIA.

A decade of movement accumulating to the launch of an additional RED resource on the 13th May, launching as part of Mental Health Awareness Week and establishing further good habits around movement and the benefits to mental and physical health. Find out more about this in this episode as we announce and talk through with Hannah.

Mental Health Awareness Week 2024 takes place from 13th to the 19th May, with the theme this year of “Movement: Moving more for our mental health”.

Thanks for listening!

Host & Guest:

• HOST & ANCHOR: Matt Ward LINKEDIN
• CO-HOST: Rebecca (Becs) Richardson LINKEDIN
• GUEST: Hannah Beecham MBE LINKEDIN

Useful links:

• RED January: WEBSITE
• RED January Resource: DOWNLOADS
• RED: Community
• Running Industry Alliance WEBSITE
• Running Industry Alliance ON INSTAGRAM
• Running Industry Alliance ON TWITTER
• Running Industry Alliance ON YOUTUBE
• The Running Conference #TRC24 (8th to 10th December) WEBSITE

The Running Industry Alliance Podcast is produced by Supersonic Podcasts and presented by Matt Ward. We’d be SO grateful if you could subscribe and follow us wherever you get your podcasts.

And if you want to find out more about RIA and how you could be a member, just head to our website at www.runningindustryalliance.com

Thanks for listening and we’ll be back with another episode soon, see ya!

Matt and Tom are in conversation with Charlie Allen, founder of Run Social.

‘RUN SOCIAL is a free after work weekly networking event designed to create a healthy, fun, and alcohol free platform for socialising, networking and exercising. It is a social running club where people can enjoy their running, improve the health, and meet new friends and expand their professional networks all at the same time.’

In this episode we hear all about the rapid growth of Run Social, Charlie’s own journey with running from being stood on London Bridge by himself hoping others would show up to run with him to what is today a network of events across the UK, international trips and the healthiest night out in London!

Having come from the worlds of professional sport and recruitment, Charlie is refreshingly not hampered by traditional views and ways of working and his entrepreneurial spirit and drive to succeed have sparked a community where people feel safe, are willing to share experiences and return time after time.

We hear about Run Socials grand ambitions for the future, why partnerships with brands are working and how being a member of Running Industry Alliance has worked for Run Social.

Charlie is a fascinating person with a wealth of ideas and creativity; listeners will get the sense that Run Social will only grow and grow and become a community highly valued and sort after by many.

Go to https://www.linkedin.com/company/run-social/ to find out more or pop along to one of the 15 free Wednesday night run clubs and join in.

Thank you for listening and do subscribe to be the first to hear about future episodes, and to join us on this journey for a deeper insight into the running industry.

Host & Guest:

• HOST & ANCHOR: Matt Ward LINKEDIN
• HOST: Tom Kerry LINKEDIN
• GUEST: Charlie Allen LINKEDIN

Useful links:

• Running Industry Alliance WEBSITE
• Running Industry Alliance ON INSTAGRAM
• Running Industry Alliance ON TWITTER
• Running Industry Alliance ON YOUTUBE
• The Running Conference #TRC24 (8th to 10th December) WEBSITE

Running Industry Alliance (RIA) Co-Leads:

• Rebecca (Becs) Richardson LINKEDIN
• Jonathan Midwood LINKEDIN

Welcome to Episode 10 of the Running Industry Alliance Podcast in association with supersonic!

Matt is in conversation this month with James Vickers, CMCO of Muuvr.

"Muuvr is much more than a sports rewards app. It is the heart and soul of a new breed of visionary sports community that is committed to independence, inclusiveness, transparency and the transformative power of sport to move the human race forward".

JOIN THE REVOLUTION, JOIN THE MUUVMENT

In this episode we discuss the fast development of technology and Muuvr, an endurance sports application that motivates athletes to be more active through rewards and community. We discuss the benefits for community members and also for businesses to get involved.

This episode not only gives you an understanding of Muuvr and what they want to achieve for everyone through the transformative power of sport to move the human race forward, but also what is coming and the benefits of technology application to achieve new world experiences. Empowering active people to take ownership of their active lives.

"Our community athletes trade get rewarded for their activities with Muuvs, a virtual currency, these Muuvs can then be exchanged for a huge range of rewards in the Muuvr Marketplace, from the latest sports gear to exclusive event access to funding for health and wellness R&D for the benefit of the wider world".

James is a seasoned CMO with in-depth knowledge and experience of the endurance sports marketing landscape, the fast moving pace of technology, data deep dive to understand product requirements and growing communities members.

At the close of the episode we appreciate the honest discussion of why Muuvr joined Running Industry Alliance (RIA) and the interesting benefits they got from attending The Running Conference.

Go to muuvr.io for further details about Muuvr and links to download the app.

Thank you for listening and do subscribe to be the first to hear about future episodes, and to join us on this journey for a deeper insight into the running industry.

Host & Guest:

• HOST: Matt Ward LINKEDIN
• GUEST: James Vickers LINKEDIN

Useful links:

• Running Industry Alliance WEBSITE
• Running Industry Alliance ON INSTAGRAM
• Running Industry Alliance ON TWITTER
• Running Industry Alliance ON YOUTUBE
• The Running Conference #TRC24 (8th to 10th December) WEBSITE

Running Industry Alliance (RIA) Co-Leads:

• Rebecca (Becs) Richardson LINKEDIN
• Jonathan Midwood LINKEDIN