In this episode we talk with Adrian Field, the Director of Market Development at OneID, which is a bank-based identity verification product focused on the UK market.

We cover a range of topics, including:

• How they apply a revenue-share model to incentivize banks to participate in their ecosystem
• The main use cases they’re focusing on in their go-to-market and the drivers that qualify those as good use cases
• How Adrian sees the user experience evolving with emerging standards like verifiable credentials

Adrian has a very good grasp on the digital ID ecosystem and is generous sharing his insights after four years working in this space.

You can learn more about OneID on their website: https://oneid.uk/.

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Reach out to Riley (@rileyphughes) and Trinsic (@trinsic_id) on Twitter. We’d love to hear from you.

In today’s episode we spoke with Taylor Liggett, Chief Growth Officer of ID.me, which is the largest reusable ID network in the United States and may be the largest private digital ID network in the world. With over 100 million user wallets and $150 million in revenue, ID.me has figured some things out about reusable ID adoption and monetization.

We talk about how reusable identity reduces the friction required to undergo a verification, and therefore expands the market. Taylor shares specific stats on conversion rates and completion times that are very interesting.

We cover a bunch of tactical topics, like:

• The education process needed to onboard relying parties
• How the go-to-market of a reusable ID product differs from a traditional transaction-based identity verification solution
• ID.me’s decision to prioritize web experiences over requiring a mobile wallet
• The business model ID.me charges its customers

Taylor spoke to some of the common objections that people online and in the media tend to have with ID.me. He did a great job addressing ID.me's tie-in with government, their strategy to build consumer trust in their brand after experiencing both good and bad press, and how they’re thinking about the evolution of interoperability in the space.

You can learn more by visiting the ID.me website.

Listen to the full episode on Apple podcasts, Spotify or find all ways to listen at trinsic.id/podcast.

On today’s episode we talked with Eric Scouten, Senior Engineering Manager at Adobe, who has been working for the last four years on solving content authenticity. What does that mean? We’ll get into it in the episode, but suffice it to say that it’s an effort to bring trust to content online.

Was the pope really photographed in that puffy jacket? Was the photo of a war zone really taken this week, or is that from several years ago? And we’ll get into how to identify the identity of the individual or business behind the content, in a privacy-preserving way.

We talk about adoption of the C2PA standard, how the content authenticity initiative recruited so many of the most influential tech and media platforms, and how Adobe built the conviction to ship the first versions into production despite a cold start problem.

We also talk about the user experience of content authenticity, both from the creator side and consumer side, and some thornier issues including potential for censorship and deceit.

This is a fascinating episode into an emerging standard that I believe will be an important part of all our lives over the coming years, and example of incredible innovation coming from a large technology company.

You can learn more about the Content Authenticity Alliance at https://contentauthenticity.org/ and you can find more about the C2PA standard at https://c2pa.org/

Subscribe to our weekly newsletter for more announcements related to the future of identity at trinsic.id/podcast

Reach out to Riley (@rileyphughes) and Trinsic (@trinsic_id) on Twitter. We’d love to hear from you.