Check out the latest episode of the Big Money Stylist podcast for game-changing marketing tips tailored specifically for hairstylists!

In a world where standing out is key, digital marketing has become a hairstylist's best friend. But with algorithms changing faster than a hair color trend, how do you keep up?

This episode dives deep into salon marketing strategies that actually work, emphasizing the power of authenticity and consistency in your content. Discover why being true to yourself is the ultimate marketing tool. Whether you specialize in natural colors, fashion shades, or hair extensions, clarity is key to attracting your dream clients and setting yourself apart from the competition.

Feeling lost in the digital marketing maze? Seek marketing coaching tailored for hairstylists, like the NBR Education 2-Day Hair Extension & Business Class. Learn not only the art of Natural Beaded Rows extensions but also essential business, marketing, and sales strategies to skyrocket your success.

While Instagram is a powerhouse, expanding your reach across platforms like blogging, Pinterest, and YouTube can amplify your marketing efforts. Remember, it's not about overwhelming yourself with content creation. Start small, get comfortable, and watch your career flourish!

But the ultimate marketing strategy? Building a community. Surround yourself with like-minded individuals through online programs or local networking to fuel your success. Unlock your full potential with these hairstylist marketing tips and watch your career soar to new heights!

Follow NBR on Instagram: https://www.instagram.com/naturalbeadedrowsextensions

Website: https://nbr.education

In this episode of the Big Money Stylist Podcast, Danielle K. White, the creator of Natural Beaded Rows (NBR) extensions and ISLA Hand Tied Hair, is joined by fellow stylist and salon owner Danielle Sprando. The conversation dives into the challenges and triumphs of becoming a new salon owner, the importance of effective communication and education with apprentices, and the ongoing journey of personal and professional growth.

Danielle S. shares her recent experience of opening her salon and the goals she has set for herself, including becoming a better leader and mentor for her team. The discussion also touches on the value of setting realistic goals, the concept of living in "the gap" versus "the gain," and the significance of appreciating current achievements while striving for future success.

Your Top 5 Action Items From this Episode:

1. Communicate Effectively: Whether you're working with clients or training apprentices, clear and detailed communication is key. Start practicing over-communication to ensure everyone is on the same page.

2. Set Structured Goals: Instead of vague resolutions, set specific, structured goals that align with your personal and professional aspirations. For salon owners, this might mean focusing on becoming a better leader and educator.

4. Appreciate the Present: While it's important to have future goals, don't overlook your current successes. Practice gratitude for where you are now and the progress you've made.

5. Seek Continuous Education: No matter how experienced you are, there's always room to learn and grow. Consider enrolling in advanced courses or workshops to refine your skills and stay updated with the latest industry trends.

6. Delegate with Oversight: As a salon owner, learn to delegate tasks effectively. If you're not keen on managing certain aspects of the business, hire someone with the right experience and establish regular check-ins to stay informed.

____________________

Let’s Connect...

Education for Hairstylists

➜ https://nbr.education/#homepageopportunities

Find an NBR Artist Near You!

➜ https://nbr.directory

Subscribe to The Big Money Stylist Podcast

➜ https://open.spotify.com/show/5NLv7MjpFZv4pv7BPC9m2n?si=a90b3264580146d5

Instagram

➜ https://www.instagram.com/naturalbeadedrowsextensions

➜ https://www.instagram.com/isla.naturalbeadedrows

In this episode of the Big Money Stylist podcast, host Danielle K. White sits down with Jennifer Bomes, a Licensed NBR Artist and salon owner from Fort Collins, Colorado. They discuss the challenges and triumphs of being a salon owner, the importance of continued education, and the need to adapt to the ever-changing landscape of social media marketing.

Jennifer shares her journey from working solo to opening her own salon and hiring new stylists. She talks about the overwhelming nature of managing multiple roles and the importance of delegating tasks to maintain a work-life balance. Danielle and Jennifer also touch on the significance of supporting each other as entrepreneurs, especially when both partners run their businesses.

The conversation highlights the current state of the industry, where clients are more discerning about where they spend their money, and the necessity for stylists to elevate their marketing efforts beyond just posting pretty photos. They emphasize the need for a comprehensive approach that includes a strong online presence, positive reviews, and effective promotional strategies.

Danielle and Jennifer also stress the importance of personal relationships, advocating for regular date nights to connect with significant others amidst busy entrepreneurial lives.

Biggest Takeaways & Action Items For You!

1. Evaluate Your Marketing Strategy: Assess your current marketing efforts and identify areas that need improvement. Consider diversifying your approach to include email marketing, Pinterest, and other platforms.

2. Embrace Continued Education: Stay updated with the latest techniques and business strategies by enrolling in courses or attending workshops. Consider programs like NBR Education to enhance your skills.

3. Delegate and Build a Team: Recognize when you need help and delegate tasks to capable team members. This will allow you to focus on areas where you excel and grow your business more effectively.

4. Set Measurable Goals: Define clear, measurable targets for your business and track your progress. Adjust your strategies based on the results you achieve.

5. Prioritize Personal Relationships: Schedule regular date nights or quality time with your partner to maintain a healthy relationship outside of work.

6. Manage Seasons of Hustle: Acknowledge when you're in a period of intense work and plan accordingly. Ensure that your hustle leads to progress and avoid getting stuck on the "hamster wheel."

Remember, building a successful salon business is about more than just hair—it's about personal growth, strategic planning, and creating a life that balances professional success with personal fulfillment.

____________________

Let’s Connect...

Education for Hairstylists

➜ https://nbr.education/#homepageopportunities

Find an NBR Artist Near You!

➜ https://nbr.directory

Instagram

➜ https://www.instagram.com/naturalbeadedrowsextensions

➜ https://www.instagram.com/isla.naturalbeadedrows