Beyond the B: Latest on the B Corp Movement Podcast By LIFT Economy: For the Benefit of All Life cover art

Beyond the B: Latest on the B Corp Movement

Beyond the B: Latest on the B Corp Movement

By: LIFT Economy: For the Benefit of All Life
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Beyond the B provides an expert, insider's view of the B Corp Movement. Cohosts Emmy Allison (former Community Manager at B Lab) and Ryan Honeyman (Co-Author of The B Corp Handbook) from LIFT Economy facilitate an open and honest conversation about Certified B Corporations, advise companies on how to increase their impact, and provide a deep dive into the new B Corp standards that are shaping our community.



© 2026 LIFT Economy
Economics Leadership Management Management & Leadership
Episodes
  • How B Corps Become Incorruptible (w/ Eric Ries)
    May 12 2026

    Eric Ries, creator of The Lean Startup and author of Incorruptible, joins Ryan Honeyman for a conversation about why B Corp certification and benefit corporation status are no longer enough to protect a company’s mission over time. Drawing from both mainstream tech and business worlds and purpose-driven examples like Patagonia, Tony’s Chocolonely, and Mondragon, Eric explores how financial pressure, governance defaults, and ownership structures can pull even good companies off course. Together, they discuss what B Corps can do to design companies that remain accountable to stakeholders for 50, 100, or even more years into the future.

    View the show notes: https://go.lifteconomy.com/blog/how-b-corps-become-incorruptible-w/-eric-ries

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    1 hr and 11 mins
  • The Paradox at the Heart of B Corps (w/ Todd Schifeling & Suntae Kim)
    Apr 28 2026

    What happens when a values-driven business movement tries to scale without losing its soul? In this episode, Ryan and Emmy speak with Todd Schifeling and Suntae Kim about their research (and article in the Harvard Business Review) about the “paradox” at the heart of the B Corp movement—balancing growth with authenticity. They explore why this tension is unavoidable, how B Lab has navigated it so far, and what it means for the future of the movement.

    View the show notes: https://go.lifteconomy.com/blog/the-paradox-at-the-heart-of-b-corps-w/-todd-schifeling-suntae-kim

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    1 hr
  • Can B Corps Still Change the System? (w/ Marcello Palazzi)
    Apr 14 2026

    The B Corp movement stands at a critical inflection point, with growing urgency to move beyond certification and toward true systems change in business and society. Marcello Palazzi, civic economist, entrepreneur, and co-founder of B Lab Europe, joins Ryan Honeyman to reflect on the evolution of the B Corp movement and what it will take to realize its original ambitions.

    View the show notes: https://go.lifteconomy.com/blog/can-b-corps-still-change-the-system-w/-marcello-palazzi


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    56 mins
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