• Episode 62 - LIVE: Terry Iverson, founder, Champion NOW

  • Jul 16 2024
  • Length: 34 mins
  • Podcast

Episode 62 - LIVE: Terry Iverson, founder, Champion NOW

Listen for free

View show details

  • Summary

  • The manufacturing industry has had an image problem for a while. We’re all familiar with the three Ds of manufacturing — dull, dirty, dangerous — and we know that this perception has steered many potentially skilled employees toward college-based careers. The problem is, the three Ds haven’t defined manufacturing for many years. So how do we change this perception to build a pipeline of talent? Terry Iverson, founder of Champion NOW and author of Inspiring Champions in Advanced Manufacturing and Finding America’s Greatest Champion, joins TECH B2B Marketing’s Winn Hardin and Amanda Del Buono to explain how he’s taken on the challenge of changing the perception of the manufacturing industry in the eyes of everyday Americans and educating the public about the lucrative careers available in the industry.

    Support the Show.
    Show more Show less
Politics & Government Science
Show more Show less

What listeners say about Episode 62 - LIVE: Terry Iverson, founder, Champion NOW

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.

Audible.com reviews

Amazon reviews
No Reviews are Available