I sat down with Neil Twa to talk about the power of living your values, both in business and life. In this episode, Neil shares his journey of finding purpose and how aligning his values with his actions completely changed the game for him. We dig into why putting purpose over profit matters, and how building real relationships—where people know, like, and trust you—can make all the difference.

Neil opens up about the importance of humility, accountability, and embracing change as key parts of personal growth. He also shares how he’s passing these lessons on to his kids and clients, with the goal of leaving a legacy rooted in integrity and purpose.

If you're ready to level up your mindset, focus on what really matters, and learn how to create a lasting impact, this episode is for you.

Tune in and let's get real about values, growth, and living with purpose to:

• Build relationships where clients know, like, and trust you
• Practice humility, accountability, and embrace change
• Be mindful of your words, especially online, as they can have lasting effects
• Tackle life's challenges with courage and find strength and purpose through adversity

Connect with Neil and follow him on Instagram, Facebook or visit his website.

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We weren’t meant to do this alone… Whether it be business, relationships, or life. This is why this is an invitation for you…to join us inside the Relationships Beat Algorithms Alliance!!!

Click here for a summary of the Alliance because if you're coming here into the show notes, there's a good chance you already know! ;)

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We’ve made it easy to see George’s top 10 book recommendations! Click here to find George’s top 10 recommended books for mindset, customer journey, and relationships.

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Questions or comments about the episode? I’d love to hear from you! Send me a DM over on Instagram @itsgeorgebryant or pop on over to our free Facebook community, Relationship Beat Algorithms.

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Links not showing? Hop on over to our podcast blog, mindofgeorge.com/podcast for all the links from the show notes.

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What do we talk about in this episode?

02:43 Guest Introduction: Meet Neil
04:01 The Journey of Entrepreneurship
04:54 Understanding Know, Like, Trust (KLT)
05:52 The Importance of Values in Business
11:57 Lessons from Failure and Redemption
13:18 Building Purpose-Driven Businesses
24:45 Raising Entrepreneurial Children
28:52 The Long-Term Vision and Legacy
31:19 Embodying Values in Life and Business
32:58 A Turbulent Twenties and a Hard Lesson
33:16 Finding True Approval
34:37 Accepting Change and Grace
35:28 Facing Personal Demons
36:20 Understanding True Responsibility
37:00 Navigating Christian Chaos
43:56 The Power of Accountability
45:38 A Life-Altering Ordeal
01:05:58 Embracing Abundance and Testimony