In this episode of AI and Data Driven Leadership, Dean Guida interviews Walter Crosby, CEO of Helix Sales Development, about building effective sales organizations.

Walter shares insights on helping founders transition out of direct sales roles, diagnosing root causes of sales problems using data, and tracking key metrics like pipeline health and win rates. He discusses common hiring mistakes, the importance of objective assessments, and aligning compensation with company goals. Walter also addresses AI's role in sales efficiency while debunking the myth that it will replace salespeople, and emphasizes the need for consistent sales processes, clear messaging, and strong coaching to drive scalable, accountable revenue growth.

Check out Walter's work HERE.

Connect with Walter on LinkedIn HERE.

Think you'd be a great guest on the show? Apply HERE.

In this episode, host Dean Guida interviews Eric Coffie, Founding Member of GovCon Giants and a federal procurement expert.

Eric breaks down the $800 billion government contracting market, explaining how small businesses can strategically pursue contracts rather than blindly chasing bids. He covers key topics including market research phases, bid evaluation, AI-powered intelligence tools, and contract expiration signals. Eric also discusses his AI procurement agent, his Federal Help Center community, and his mission to help small businesses compete against larger, resource-rich contractors, ultimately strengthening America's small business industrial base and national security.

Check out Eric's work HERE.

Connect with Eric on LinkedIn HERE.

Think you'd be a great guest on the show? Apply HERE.

In this episode of AI & Data Driven Leadership, your host Dean Guida interviews Seva Ustinov, CEO of Plurio AI.

Seva shares his journey from running a marketing agency to building Plurio AI, an AI-driven platform that automates performance marketing for large advertisers. They discuss the challenges of campaign optimization, data integration, and building trust in AI agents. Seva explains how Plurio AI streamlines repetitive marketing tasks, enabling leaner teams and faster creative testing. The conversation also covers data privacy, the evolving role of marketers, and the importance of workflow automation in staying competitive in digital marketing.

Check out Seva's work HERE.

Connect with Seva on LinkedIn HERE.

Think you'd be a great guest on the show? Apply HERE.