YouTube Channels for Dummies (3rd Edition)

By: Rob Ciampa, Matt Ciampa, Rich Murphy, Jackie Swansburg Paulino

Narrated by: Mike Carnes

Ready to shine on the world's biggest stage? With YouTube Channels For Dummies, you'll unlock the secrets to creating powerful videos and channels that captivate audiences and propel your brand to stardom. Four renowned experts guide you through every step, from ideation to production, promotion, and monetization.

• Master video planning, filming, and editing that demand attention
• Discover cutting-edge tech and tools to capture the perfect shot
• Explore audio and lighting magic to elevate your content's cinematic quality

Develop a loyal community of engaged fans and customers with YouTube Analytics and learn how to leverage AI to streamline your video planning and scheduling. When you've mastered content creation and built your audience, it's time to build your business. YouTube Channels for Dummies reveals proven strategies for monetizing your channel through advertising programs, sponsorships, and more monetization and brand opportunities.

Whether you're a bedroom broadcaster, a business looking to reach a global audience, or anywhere in between, this jargon-free guide is your ticket to YouTube superstardom. Get ready to claim your share of the spotlight.

©2025 John Wiley & Sons, Inc. (P)2025 Tantor Media

Great book, annoying narration.

The content is great, as it was already in the previous edition. If you can distract yourself from the silly tone changes of the narrator while reading the technical stuff, you’ll have a great experience. Lucky you.