In this episode, I’m joined by Stuart Grant, founder of Digital Authors Toolkit and one of the publishing industry’s leading website designers for authors.

Stuart is a specialist in GEO, SEO and author tools, has created over 400 author websites, and is the highest rated author web designer on Reedsy. We talk about his work helping authors get discovered online, grow their audience, and build websites that genuinely support their careers.

We also get into the life-changing diagnosis that reshaped everything. Shortly after the birth of his daughter in 2019, Stuart was diagnosed with an incurable brain tumour and went through brain surgery, radiotherapy, chemotherapy, and lockdown.

He shares how that experience sharpened his sense of purpose, changed the way he thought about work and time, and ultimately led him to build something more meaningful. It is honest, uplifting, and such a powerful reminder that reinvention is not always planned, but it can still lead somewhere extraordinary.

Highlights:

(03:16) - Stuart looks back on the childhood moment that shifted his path

(11:00) - The hearing test that led to a life-changing diagnosis

(17:12) - Why positivity became such an important part of survival

(18:25) - How illness and lockdown pushed Stuart towards building his own business

(22:08) - What makes author websites actually work

(31:13) - Stuart’s advice for anyone facing change they did not choose

Stu is more than happy to receive emails or enquires and you can find him at:

DigitalAuthorsToolkit.com or email info@digitalauthorstoolkit.com

https://www.linkedin.com/in/stuartgrantuk/

https://www.instagram.com/stuartgrantuk/

https://x.com/stuartgrantuk

https://x.com/digiauthorkit

https://www.instagram.com/digitalauthorstoolkit

Connect with Lucy:

Website - https://bookmagic.ai

TikTok - @lucymccarra

Instagram/Threads - @lucymccarraher

LinkedIn – https://www.linkedin.com/in/lucymccarraher/

YouTube - https://www.youtube.com/@lucymccarraherauthor

Facebook – https://www.facebook.com/LucyMcCarraher/

In this episode, I’m joined by Becca Mascull for a brilliant conversation about reinvention, creativity and what it means to keep choosing a new path, even when it feels uncertain.

We talk about the long road from teaching to becoming a published novelist, the self-belief it takes to keep going, and why the thing quietly waiting in the background of your life might actually be the thing you are meant to follow.

We also get into confidence, pseudonyms, publishing, money, and the reality of building a creative career across different seasons of life.

Becca shares so much honesty about risk, resilience and trusting your instincts, and this one is such a hopeful reminder that reinvention does not have an expiry date.

Highlights:

(02:44) - Becca on being a reader, writer and natural storyteller from the start

(11:41) - The moment she knew teaching was no longer the right fit

(15:38) - When Plan B finally became Plan A

(17:15) - Why publication took years, and why she did not give up

(22:53) - How writing under different names became its own reinvention

(37:33) - Her advice for anyone standing on the edge of change

Connect with Becca at:

https://linktr.ee/beccamascull

Connect with Lucy:

Website - https://bookmagic.ai

TikTok - @lucymccarra

Instagram/Threads - @lucymccarraher

LinkedIn – https://www.linkedin.com/in/lucymccarraher/

YouTube - https://www.youtube.com/@lucymccarraherauthor

Facebook – https://www.facebook.com/LucyMcCarraher/

In this episode, I’m joined by Baiju Solanki, psychologist, entrepreneur and leadership expert, for a rich conversation about reinvention, identity and what it means to stay human in an AI-driven world.

As the founder of EnSpirit Global and EnSpirit AI Technologies, and the author of Human First and other influential books, Baiju helps individuals and organisations build human-first cultures rooted in self-leadership, accountability and authentic impact.

We talk about the many versions of reinvention across his life, from family expectations and career pivots to divorce, health, authorship and purpose. It is an honest conversation about shame, confidence, leadership and the inner work that shapes how we show up in the world.

There is so much here about trusting yourself, taking ownership of your journey and leading with more intention, especially when life asks you to change.

Highlights:

(02:41) - What childhood taught Baiju about pressure and not feeling good enough

(04:19) - The book that sparked his first real reinvention

(10:23) - The New York moment that made him question everything

(21:00) - How divorce forced a deep identity shift

(28:05) - Why humanity matters even more in an AI-driven world

(32:24) - Baiju’s advice for anyone standing on the edge of change

Contact Baiju at:

https://baijusolanki.com/

https://www.instagram.com/baijusolanki/

https://www.linkedin.com/in/baijusolanki-performance-psychologist/

https://leadershipassessement.scoreapp.com/

Connect with Lucy:

Website - https://bookmagic.ai

TikTok - @lucymccarra

Instagram/Threads - @lucymccarraher

LinkedIn – https://www.linkedin.com/in/lucymccarraher/

YouTube - https://www.youtube.com/@lucymccarraherauthor

Facebook – https://www.facebook.com/LucyMcCarraher/