• Back of the Napkin Explores the Big Journeys of Small Business Owners

  • De: The SurePayroll Team
  • Podcast

Back of the Napkin Explores the Big Journeys of Small Business Owners Por arte de portada

Back of the Napkin Explores the Big Journeys of Small Business Owners

De: The SurePayroll Team
Escúchala gratis

  • Resumen

  • Back of the Napkin unfolds the ideas and innovations that help small business owners drive customer loyalty, develop, and retain employees and grow revenue—as told by the people who risked it all to chase their dream. Hosts Karen Stoychoff from SurePayroll and entrepreneur Dusty Weis talk with small business owners from across the country about their inspiration, success, hard knocks, lessons learned and relentless entrepreneurial spirit. The insights shared by the small business owners featured on Back of the Napkin are especially important as the number of new business start-ups are increasing dramatically across the U.S. According to a recent report from the National Bureau of Economic Research, new business applications from the second half of 2020 through May 2021 mark the greatest on record since 2004.   At SurePayroll, we empower the dreams of small business. From online payroll, health insurance, 401(k), workers’ comp, pre-employment screening, and more, SurePayroll makes it easier for small business owners to focus less on payroll and taxes and spend more time doing what they love and do best.   Subscribe to Back of the Napkin on your favorite podcast app.
    ©2021 by SurePayroll
    Más Menos
activate_primeday_promo_in_buybox_DT
Episodios
  • 26. tinyB Chocolate Friday Fail: Tempering the Impact of a Bad Personnel Decision

    26. tinyB Chocolate Friday Fail: Tempering the Impact of a Bad Personnel Decision
    Dec 17 2021
    Renata and Andrei Stoica from tinyB Chocolate in San Francisco, started a business based on the brigadeiro, a Brazilian confection. A brigadeiro is similar to – yet distinctly different from – fudge, ganache, truffles, or bonbons. The sweet, creamy, intensely flavored bite is perfect to scoop from a jar (spoons optional), gently shape into a ball, and roll in a variety of sweet or savory toppings. The Stoica’s leveraged their passion for the brigadeiro into a virtual team-building experience that has since expanded to 52 countries and more than 31,000 orders, unwrapping a sweet spot in the competitive boutique chocolate marketplace. While company growth has been impressive, the Stoica’s at times traveled a rocky road. Bytes of Chocolate When tinyB Chocolate first started, tech entrepreneur Andrei was used to working in an arena where a solution was almost self-explanatory. Coding either worked or it didn’t. With their chocolate company, Andrei stepped into a business in a very crowded category where you had to differentiate. “Differentiation in marketing was a much bigger part of the business,” said Andrei. “And I wasn't as prepared for it as I should have been.” Read More ... In addition, in the tech industry you tend to let a product come into its own before you come out with a 2.0 or 3.0 version. With chocolate, it is much easier to make changes by adding a new flavor and get instant feedback from customers. This allows for more experimentation and a constantly evolving product line. “In the beginning, I developed five flavors of chocolate and he (Andrei) wanted to keep only these flavors in the menu,” said Renata. “That's how technology works. If you have that product, let's sell that product. Chocolate is different, you have to be more creative and bring more different experiences for the customers.”
    Más Menos
    11 m
  • 25. tinyB Chocolate Rolls Brigadeiros Virtual Team Building Experience to a Sweet Spot in the Boutique Chocolate Marketplace

    25. tinyB Chocolate Rolls Brigadeiros Virtual Team Building Experience to a Sweet Spot in the Boutique Chocolate Marketplace
    Dec 1 2021
    Cities across the globe delight with tasty treats unique to their culture and geography. Wisconsin churns cheese. Illinois delivers Chicago deep-dish pizza. Michigan plates up the Detroit Coney. Brazil, the largest country in South America, rolls with the brigadeiro. A brigadeiro is similar to – yet distinctly different from – fudge, ganache, a truffle, or a bonbon. The sweet, creamy, intensely flavored bite is perfect to scoop from a jar (spoons optional), gently shape into a ball, and roll in a variety of sweet or savory toppings. Renata and Andrei Stoica, the husband-wife team behind tinyB Chocolate, introduced the Brazilian treat to residents and visitors to the San Francisco Bay area, and quickly expanded the business to 31,000 orders across 52 countries. Without question, tinyB Chocolate has found a sweet spot in the competitive boutique chocolate marketplace. Read on ...
    Más Menos
    36 m
  • 24. Friday Fail: Paulo Hutson Solórzano on Navigating Expertise and Failing Up

    24. Friday Fail: Paulo Hutson Solórzano on Navigating Expertise and Failing Up
    Nov 19 2021
    When Paulo Hutson Solórzano from A Medida Communications in Chattanooga, TN, started his business, he decided “more is good,” and embraced any project that came his way. His mentor advised a different approach. While he toiled away building small websites and picking up random projects, she recommended Solórzano instead focus on his core skills. She encouraged him to gradually build a portfolio that differentiated him in the marketplace. Solórzano’s mentor proved to be correct. “Her helping me navigate, really focusing and strategizing on where I wanted to take the company in the next three to five years, saved me a lot of time, which is money,” said Solórzano. Learning to navigate your expertise can be a difficult journey for any entrepreneur. Instead of a winning growth strategy, being a “jack of all trades, master of none” can be a detriment to a small business. Embracing Your Ninja Power Read more ...  
    Más Menos
    12 m
Liderazgo Gestión Economía
Más Menos

Lo que los oyentes dicen sobre Back of the Napkin Explores the Big Journeys of Small Business Owners

Calificaciones medias de los clientes

Reseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.

Reseñas de Audible.com

Opiniones de Amazon
No hay comentarios disponibles