-
Chase One Rabbit: Strategic Marketing for Business Success
- Narrado por: David Parrish
- Duración: 5 h y 11 m
No se pudo agregar al carrito
Add to Cart failed.
Error al Agregar a Lista de Deseos.
Error al eliminar de la lista de deseos.
Error al añadir a tu biblioteca
Error al seguir el podcast
Error al dejar de seguir el podcast
![Prime logotipo](https://m.media-amazon.com/images/G/01/Audible/Homestead/Prime_Logo_RGB.png)
Compra ahora por $19.95
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
Grandes primeros Títulos
![How Clients Buy Audiolibro Por Tom McMakin, Doug Fletcher arte de portada](https://m.media-amazon.com/images/I/41KpT6FAhCL._SL240_.jpg)
![Starting a Business QuickStart Guide Audiolibro Por Ken Colwell PhD MBA arte de portada](https://m.media-amazon.com/images/I/51DQE+8VR2L._SL240_.jpg)
![Creative Strategy and the Business of Design Audiolibro Por Douglas Davis arte de portada](https://m.media-amazon.com/images/I/51-6D0d2kSL._SL240_.jpg)
![Radical Relevance Audiolibro Por Bill Cates arte de portada](https://m.media-amazon.com/images/I/41O0FOlIaML._SL240_.jpg)
![Sell More Faster Audiolibro Por Amos Schwartzfarb arte de portada](https://m.media-amazon.com/images/I/41lxRUSzCJL._SL240_.jpg)
![Selling to the C-Suite, Second Edition Audiolibro Por Nicholas A.C. Read, Stephen J. Bistritz arte de portada](https://m.media-amazon.com/images/I/51pSo8xiNUL._SL240_.jpg)
![Shortcut Your Startup Audiolibro Por Carter Reum, Courtney Reum arte de portada](https://m.media-amazon.com/images/I/51fRNH3hM8L._SL240_.jpg)
![Inbound Selling Audiolibro Por Brian Signorelli arte de portada](https://m.media-amazon.com/images/I/416nQoPPf5L._SL240_.jpg)
![The 1-Page Marketing Plan Audiolibro Por Allan Dib arte de portada](https://m.media-amazon.com/images/I/41TcuVTomJL._SL240_.jpg)
![Brands and Bulls**t. Audiolibro Por Bernhard Schroeder arte de portada](https://m.media-amazon.com/images/I/51HyLQgh7DL._SL240_.jpg)
![Selling Value Audiolibro Por Mark Stiving arte de portada](https://m.media-amazon.com/images/I/417j5JdtTBL._SL240_.jpg)
![Five Figure Funnels Audiolibro Por Michael Killen arte de portada](https://m.media-amazon.com/images/I/41qnWoR1BjL._SL240_.jpg)
![The Book on Account Based Marketing Audiolibro Por Bassem Hamdy arte de portada](https://m.media-amazon.com/images/I/61MXiMWWSrL._SL240_.jpg)
![Branding Basics for Small Business, 2nd Edition Audiolibro Por Maria Ross arte de portada](https://m.media-amazon.com/images/I/5158stwcT7L._SL240_.jpg)
![E-Commerce Power Audiolibro Por Jason G. Miles arte de portada](https://m.media-amazon.com/images/I/51Br6JhBZNS._SL240_.jpg)
![Become a Product Marketing Manager & Earn $100,000+ Audiolibro Por Dekker Fraser arte de portada](https://m.media-amazon.com/images/I/517A04ltOKL._SL240_.jpg)
![Same Side Selling Audiolibro Por Ian Altman, Jack Quarles arte de portada](https://m.media-amazon.com/images/I/51jSJEBF4YL._SL240_.jpg)
![Soft Selling in a Hard World Audiolibro Por Jerry Vass arte de portada](https://m.media-amazon.com/images/I/61yIktYQOBL._SL240_.jpg)
![The Startup Gold Mine Audiolibro Por Neil Soni, Brad Feld - foreword arte de portada](https://m.media-amazon.com/images/I/41ItOMVJ6mL._SL240_.jpg)
![Start a Successful Business (Inc. Magazine) Audiolibro Por Colleen DeBaise arte de portada](https://m.media-amazon.com/images/I/51xfdy90BhL._SL240_.jpg)
![The Growth Gears Audiolibro Por Art Saxby, Pete Hayes arte de portada](https://m.media-amazon.com/images/I/51YDlYn3zwL._SL240_.jpg)
![The Power of Why Audiolibro Por C. Richard Weylman arte de portada](https://m.media-amazon.com/images/I/41URbKKSogL._SL240_.jpg)
![Amp Up Your Sales Audiolibro Por Andy Paul arte de portada](https://m.media-amazon.com/images/I/51PKxdoZNXL._SL240_.jpg)
![Roadmap to Revenue: How to Sell the Way Your Customers Want to Buy Audiolibro Por Kristin Zhivago arte de portada](https://m.media-amazon.com/images/I/51ApHvTlOpL._SL240_.jpg)
![Own Your Industry Audiolibro Por Douglas Kruger arte de portada](https://m.media-amazon.com/images/I/5113JMGjoiL._SL240_.jpg)
![The Secrets of Word-of-Mouth Marketing Audiolibro Por George Silverman arte de portada](https://m.media-amazon.com/images/I/51MpQoeYZVL._SL240_.jpg)
![Rainmaking Conversations Audiolibro Por Mike Schultz, John E. Doerr arte de portada](https://m.media-amazon.com/images/I/51q8ODEK+oL._SL240_.jpg)
![Secrets of Successful Sales Audiolibro Por Alison Edgar arte de portada](https://m.media-amazon.com/images/I/51SEc7bt90L._SL240_.jpg)
![Craft Business Power Audiolibro Por Jason G. Miles, Cinnamon Miles arte de portada](https://m.media-amazon.com/images/I/61yWRAcPYxL._SL240_.jpg)
![Now, Build a Great Business Audiolibro Por Brian Tracy, Mark Thompson arte de portada](https://m.media-amazon.com/images/I/51WW50700dL._SL240_.jpg)
Resumen del Editor
Chase One Rabbit is about focused marketing. It's about understanding your business, to create strategies that help you sell it to best effect. It combines inspirational stories and practical techniques, giving creative entrepreneurs the tools to make their businesses even more successful by using strategic marketing.
"How to sell?" is an age-old question. International consultant and trainer David Parrish illustrates key strategic sales and marketing messages by drawing on stories from his own experience as an entrepreneur and develops marketing case studies from the successes of his clients worldwide.
Chase One Rabbit has been developed specifically for the audiobook market. Each section is succinct, with a clear focus on helping you create a strategic marketing plan. Each topic includes "what to do next" and related marketing subjects to help you clarify and refine your marketing objectives and get the best from your creative business.
This isn't about advertising. Smart marketing thinking doesn't have to be expensive, flashy, or quirky; it's about understanding your business, focusing and thinking things through to develop clear sales strategies and techniques to increase your success, profit, and market position. Chase One Rabbit shows you how....
You'll discover the strengths of buzz marketing and reap the rewards of word-of-mouth recommendations. You'll understand the difference between strategic and operational marketing; between marketing communications and a synchronized, streamlined strategy.
Relacionado con este tema
-
Shark Tank Jump Start Your Business
- How to Launch and Grow a Business from Concept to Cash
- De: Michael Parrish DuDell, Mark Cuban, Barbara Corcoran, y otros
- Narrado por: Michael Parrish DuDell
- Duración: 6 h y 5 m
- Versión completa
-
General
-
Narración:
-
Historia
From the ABC hit show Shark Tank, this book - filled with practical advice and introductions from the Sharks themselves - will be the ultimate resource for anyone thinking about starting a business or growing the one they have. Full of tips for navigating the confusing world of entrepreneurship, the book will intersperse words of wisdom with inspirational stories from the show.
-
-
Middle School material. Vague, no depth.
- De nate en 12-22-13
De: Michael Parrish DuDell, y otros
-
Snap Selling
- Speed Up Sales and Win More Business with Today's Frazzled Customers
- De: Jill Konrath
- Narrado por: Jill Konrath
- Duración: 6 h y 15 m
- Versión completa
-
General
-
Narración:
-
Historia
Selling is tougher than ever before. Potential customers are under extreme pressure to do more with less money, less time, and fewer resources, and they're wary of anyone who tries to get them to buy or change anything. Under such extreme conditions, yesterday's sales strategies no longer work. Sales strategist Jill Konrath tells you how to overcome obstacles, get more appointments, speed up decisions, and win sales with today's short-fused, frazzled customers.
-
-
OK sales book with some good take aways
- De Glenn en 05-22-11
De: Jill Konrath
-
Inbound Selling
- How to Change the Way You Sell to Match How People Buy
- De: Brian Signorelli
- Narrado por: Kevin Stillwell
- Duración: 7 h y 14 m
- Versión completa
-
General
-
Narración:
-
Historia
Over the past decade, Inbound Marketing has changed the way companies earn buyers’ trust and build their brands - through meaningful, helpful content. But with that change comes unprecedented access to information in a few quick keystrokes. Enter the age of the empowered buyer, one who no longer has to rely on a sales rep to research their challenges or learn more about how a company’s offering might fit their needs. Now, with more than 60 percent of purchasing decisions made in the absence of a sales rep, the role of the rep itself has been called into question.
-
-
Should be titled sales and sales management 101
- De James en 12-11-23
De: Brian Signorelli
-
Shortcut Your Startup
- Speed Up Success with Unconventional Advice from the Trenches
- De: Carter Reum, Courtney Reum
- Narrado por: Carter Reum
- Duración: 6 h y 55 m
- Versión completa
-
General
-
Narración:
-
Historia
Courtney and Carter Reum have years of experience in the field, from investing in over 130 companies, including Lyft, Pinterest, Warby Parker, and ClassPass, to driving the success of their own liquor brand, VEEV Spirits. The Reum brothers have learned from every triumph and tribulation and over the years have developed an effective and easy-to-understand guide to help entrepreneurs through the startup journey from inception to sale.
-
-
A must read for start ups
- De Dave en 02-09-18
De: Carter Reum, y otros
-
High-Profit Prospecting
- Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results
- De: Mark Hunter CSP
- Narrado por: Sean Pratt
- Duración: 6 h y 10 m
- Versión completa
-
General
-
Narración:
-
Historia
As a salesperson, your pipeline is the key to your success. No matter what changes, that remains the same. Top producers prospect - and they do it all the time. "But how?" you ask, "In the age of the Internet, isn't cold-calling dead?" Now, in his new audiobook, sales expert Mark Hunter shatters costly prospecting myths and eliminates confusion about what works today.
-
-
recycles a lot of common info
- De roland en 04-18-17
De: Mark Hunter CSP
-
Overdeliver
- Build a Business for a Lifetime Playing the Long Game in Direct Response Marketing
- De: Brian Kurtz
- Narrado por: Brian Kurtz
- Duración: 8 h y 43 m
- Versión completa
-
General
-
Narración:
-
Historia
Whether you’re new to marketing or a seasoned pro, this book gives you a crystal-clear road map to grow your business, make more money, maximize your impact in your market, and love what you’re doing while you’re doing it. Author Brian Kurtz takes you inside the craft to help you use all the tools at your disposal - from the intricate relationship between lists, offers, and copy, to continuity and creating lifetime value, to the critical importance of multichannel marketing and more - so you can succeed wildly, exceed all your expectations, and overdeliver every time.
-
-
1 of the best books on marketing - highly recommended
- De Patrick J. Stiles en 12-13-19
De: Brian Kurtz
-
Shark Tank Jump Start Your Business
- How to Launch and Grow a Business from Concept to Cash
- De: Michael Parrish DuDell, Mark Cuban, Barbara Corcoran, y otros
- Narrado por: Michael Parrish DuDell
- Duración: 6 h y 5 m
- Versión completa
-
General
-
Narración:
-
Historia
From the ABC hit show Shark Tank, this book - filled with practical advice and introductions from the Sharks themselves - will be the ultimate resource for anyone thinking about starting a business or growing the one they have. Full of tips for navigating the confusing world of entrepreneurship, the book will intersperse words of wisdom with inspirational stories from the show.
-
-
Middle School material. Vague, no depth.
- De nate en 12-22-13
De: Michael Parrish DuDell, y otros
-
Snap Selling
- Speed Up Sales and Win More Business with Today's Frazzled Customers
- De: Jill Konrath
- Narrado por: Jill Konrath
- Duración: 6 h y 15 m
- Versión completa
-
General
-
Narración:
-
Historia
Selling is tougher than ever before. Potential customers are under extreme pressure to do more with less money, less time, and fewer resources, and they're wary of anyone who tries to get them to buy or change anything. Under such extreme conditions, yesterday's sales strategies no longer work. Sales strategist Jill Konrath tells you how to overcome obstacles, get more appointments, speed up decisions, and win sales with today's short-fused, frazzled customers.
-
-
OK sales book with some good take aways
- De Glenn en 05-22-11
De: Jill Konrath
-
Inbound Selling
- How to Change the Way You Sell to Match How People Buy
- De: Brian Signorelli
- Narrado por: Kevin Stillwell
- Duración: 7 h y 14 m
- Versión completa
-
General
-
Narración:
-
Historia
Over the past decade, Inbound Marketing has changed the way companies earn buyers’ trust and build their brands - through meaningful, helpful content. But with that change comes unprecedented access to information in a few quick keystrokes. Enter the age of the empowered buyer, one who no longer has to rely on a sales rep to research their challenges or learn more about how a company’s offering might fit their needs. Now, with more than 60 percent of purchasing decisions made in the absence of a sales rep, the role of the rep itself has been called into question.
-
-
Should be titled sales and sales management 101
- De James en 12-11-23
De: Brian Signorelli
-
Shortcut Your Startup
- Speed Up Success with Unconventional Advice from the Trenches
- De: Carter Reum, Courtney Reum
- Narrado por: Carter Reum
- Duración: 6 h y 55 m
- Versión completa
-
General
-
Narración:
-
Historia
Courtney and Carter Reum have years of experience in the field, from investing in over 130 companies, including Lyft, Pinterest, Warby Parker, and ClassPass, to driving the success of their own liquor brand, VEEV Spirits. The Reum brothers have learned from every triumph and tribulation and over the years have developed an effective and easy-to-understand guide to help entrepreneurs through the startup journey from inception to sale.
-
-
A must read for start ups
- De Dave en 02-09-18
De: Carter Reum, y otros
-
High-Profit Prospecting
- Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results
- De: Mark Hunter CSP
- Narrado por: Sean Pratt
- Duración: 6 h y 10 m
- Versión completa
-
General
-
Narración:
-
Historia
As a salesperson, your pipeline is the key to your success. No matter what changes, that remains the same. Top producers prospect - and they do it all the time. "But how?" you ask, "In the age of the Internet, isn't cold-calling dead?" Now, in his new audiobook, sales expert Mark Hunter shatters costly prospecting myths and eliminates confusion about what works today.
-
-
recycles a lot of common info
- De roland en 04-18-17
De: Mark Hunter CSP
-
Overdeliver
- Build a Business for a Lifetime Playing the Long Game in Direct Response Marketing
- De: Brian Kurtz
- Narrado por: Brian Kurtz
- Duración: 8 h y 43 m
- Versión completa
-
General
-
Narración:
-
Historia
Whether you’re new to marketing or a seasoned pro, this book gives you a crystal-clear road map to grow your business, make more money, maximize your impact in your market, and love what you’re doing while you’re doing it. Author Brian Kurtz takes you inside the craft to help you use all the tools at your disposal - from the intricate relationship between lists, offers, and copy, to continuity and creating lifetime value, to the critical importance of multichannel marketing and more - so you can succeed wildly, exceed all your expectations, and overdeliver every time.
-
-
1 of the best books on marketing - highly recommended
- De Patrick J. Stiles en 12-13-19
De: Brian Kurtz
-
Company of One
- Why Staying Small Is the Next Big Thing for Business
- De: Paul Jarvis
- Narrado por: Paul Jarvis
- Duración: 7 h y 32 m
- Versión completa
-
General
-
Narración:
-
Historia
Paul Jarvis left the corporate world when he realized that working in a high-pressure, high profile world was not his idea of success. In Company of One, Jarvis explains how you can find the right pathway to do the same, including planning how to set up your shop, determining your desired revenues, dealing with unexpected crises, keeping your key clients happy, and of course, doing all of this on your own. Company of One is a refreshingly new approach centered on staying small and avoiding growth, for any size business.
-
-
Starts out strong...
- De Oliver Nielsen en 05-02-20
De: Paul Jarvis
-
The Art of the Start 2.0
- The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
- De: Guy Kawasaki
- Narrado por: Paul Boehmer
- Duración: 8 h y 43 m
- Versión completa
-
General
-
Narración:
-
Historia
Whether you're an entrepreneur, an intrapreneur, or a not-for-profit leader, there's no shortage of advice on such topics as writing a business plan, recruiting, raising capital, and branding. In fact there are so many books, articles, and websites that many startups get bogged down to the point of paralysis, or they focus on the wrong priorities and go broke before they discover their mistakes.
-
-
Like a collection of about.com articles
- De Lee en 06-15-15
De: Guy Kawasaki
-
Duct Tape Selling
- Think Like a Marketer - Sell Like a Superstar
- De: John Jantsch
- Narrado por: John Jantsch
- Duración: 7 h y 53 m
- Versión completa
-
General
-
Narración:
-
Historia
Many of the areas that salespeople struggle with these days have long been the domain of marketers, according to best-selling author John Jantsch. The traditional business model dictates that marketers own the message while sellers own the relationships. But now, Jantsch flips the usual sales approach on its head. It's no longer enough to view a salesperson's job as closing. Today's superstars must attract, teach, convert, serve, and measure while developing a personal brand that stands for trust and expertise.
-
-
not quite for audible
- De Andrea en 05-08-16
De: John Jantsch
-
The Referral Engine
- Teaching Your Business to Market Itself
- De: John Jantsch
- Narrado por: John Jantsch
- Duración: 6 h y 49 m
- Versión completa
-
General
-
Narración:
-
Historia
The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company. Most business owners believe that whether customers refer them is entirely out of their hands. But science shows that people can't help recommending products and services to their friends....
-
-
A misleading Title results in a hidden gem
- De Dean en 10-13-10
De: John Jantsch
-
Do It! Marketing
- 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition
- De: David Newman
- Narrado por: David Newman
- Duración: 8 h y 10 m
- Versión completa
-
General
-
Narración:
-
Historia
Small business marketing doesn't have to be a mystery. It's just a series of simple decisions (and the action steps to implement those decisions) that will help you regain the clarity, confidence, and control you need to succeed. Do It! Marketing is an encouraging kick in the pants that will reignite your marketing mojo. The underlying premise is that "only action creates results."
-
-
GOOD Book. However...
- De ala en 08-03-14
De: David Newman
-
What Customers Crave
- How to Create Relevant and Memorable Experiences at Every Touchpoint
- De: Nicholas J. Webb
- Narrado por: James Foster
- Duración: 7 h y 1 m
- Versión completa
-
General
-
Narración:
-
Historia
The best companies in the world discover what their customers desire - and then deliver it in memorable and deeply human experiences. How well do you know your customers? What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top. The solution rests on two simple questions: What do your customers love? What do they hate? Find the answers, and you're well on your way to success
-
-
Must read if you are looking for a way to improve your business
- De Anonymous User en 05-06-20
De: Nicholas J. Webb
Lo que los oyentes dicen sobre Chase One Rabbit: Strategic Marketing for Business Success
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
-
Total
-
Ejecución
-
Historia
- L Crump
- 10-05-18
Great source for ideas
Loved it. The book is a great resource for marketers plus everyone that wants to understand how to strategically market their firm.
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
-
Total
-
Ejecución
-
Historia
- Khalid
- 04-03-17
Great Read
Would you consider the audio edition of Chase One Rabbit: Strategic Marketing for Business Success to be better than the print version?
Yes
Any additional comments?
I don't usually write reviews but looking at the really small numbers that this book got, it deserves more readers
It was agreat book to read, nicely narrated, and I actually had to listen to it few times
Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
Has calificado esta reseña.
Reportaste esta reseña
esto le resultó útil a 1 persona