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Epic Content Marketing
- How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less
- Narrated by: Joe Pulizzi
- Length: 8 hrs and 34 mins
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Publisher's summary
How do you cut through the noise, commotion, and bad information that is right now cluttering up your customers' digital space?
Epic Content Marketing. One of the world's leading experts on content marketing, Joe Pulizzi explains how to draw prospects and customers in by creating information and content they actually want to engage with. No longer can we interrupt our customers with mediocre content (and sales messages) our customers don't care about.
Epic Content Marketing takes you step by step through the process of developing stories that inform and entertain and compel customers to act - without actually telling them to. Epic content, distributed to the right person at the right time, is how to truly capture the hearts and minds of customers. It's how to position your business as a trusted expert in its industry. It's what customers share and talk about.
Once we hook customers in with epic content, they reward us by sending our sales through the roof.
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Very few careers can offer you the freedom, flexibility, and income that day trading does. As a day trader, you can live and work anywhere in the world. You can decide when to work and when not to work. You only answer to yourself. That is the life of the successful day trader. Many people aspire to it, but very few succeed. In the audiobook, I describe the fundamentals of day trading, explain how day trading is different from other styles of trading and investment, and elaborate on important trading strategies that many traders use every day.
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Its a sales pitch
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The Little Book of Common Sense Investing
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The Little Book of Common Sense Investing is the classic guide to getting smart about the market. Legendary mutual fund pioneer John C. Bogle reveals his key to getting more out of investing: low-cost index funds. Bogle describes the simplest and most effective investment strategy for building wealth over the long term: buy and hold, at very low cost, a mutual fund that tracks a broad stock market Index such as the S&P 500.
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One star for every point this 5 hour book makes.
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The Price We Pay
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One in five Americans now has medical debt in collections and rising health care costs today threaten every small business in America. Dr Makary, one of the nation's leading health care experts, travels across America and details why health care has become a bubble. Drawing from on-the-ground stories, his research and his own experience, The Price We Pay paints a vivid picture of price-gouging, middlemen and a series of elusive money games in need of a serious shake-up.
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Very important book!
- By Wayne on 05-17-21
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The 1-Page Marketing Plan
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To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.
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You Need to buy Book to get key info
- By Rosie's mom on 10-23-18
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Million-Dollar Habits
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Rachel Rodgers, personal finance expert and author of the best-selling We Should All Be Millionaires, delivers yet again in her three-part Audible Originals series. In Million Dollar Habits, Rodgers puts forward the habits you would do well to adopt in order to generate wealth. And before she gets to those habits, she first encourages you to raise your financial goals.
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Good foundational information.. ughh
- By JAR on 03-28-24
By: Rachel Rodgers
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What listeners say about Epic Content Marketing
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Sam
- 02-03-15
first marketing book I have ever read
first marketing book I have ever read and I loved it! absolutely an essential read for anyone with an interest in marketing and it's future!
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- package_addict
- 08-15-16
Detailed and Actionable
In this book, Joe strives to provide new information and advice that is actionable. While still strategic in nature, Joe provides tactical information that you can use to become a better marketer.
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1 person found this helpful
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- Jules En Seoul
- 05-11-15
Great lesson but few yesrs behind
The ideas discussed in this book are great but so is my mother's sapghetti sauce. What I mean by that is that this book will be appreciated by those who can appreciate it. It's not for all the marketing executives. This book is for those specifically with strength in communications and interested in developing that into a whole new level of marketing discipline. Learn different types of content too.
My only regret is that I didn't read this book 5 years ago.
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- Mandeep Bhatia
- 09-04-15
Useful but long
It's a good book with some useful content but had to muscle through it .
Performance could have been better. Came across very dry.
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- Bill Reinicke
- 10-06-17
amazing! Priceless information
this ebook provided provided many tips and strategies that will be very helpful in my content marketing campaign. This book went from the very basics two the intricate workings and strategies of content marketing
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- Pawel
- 08-11-15
A comprehensive guide to content marketing
Would you recommend this audiobook to a friend? If so, why?
I'd recommend this book to anyone who was looking a comprehensive guide to content marketing. What's great about the book is that even seasoned marketers will find lots of useful information. Joe doesn't avoid the hard pieces - he points to the difficult tasks but gives great advice on how to manage them.
What did you like best about this story?
It's concrete and the number of cases is well balanced with theory.
Any additional comments?
When listening to it be sure to mark the places that contain the most insightful information and come back to them with a pen and paper ready to take notes.
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- Lynette Garet
- 04-24-15
A Must Read for Anyone in Business
Would you recommend this audiobook to a friend? If so, why?
yes. One of the most comprehensive books on content marketing I've ever come across. I'd like all my clients to read it!
What did you like best about this story?
The case studies
Have you listened to any of Joe Pulizzi’s other performances before? How does this one compare?
I haven't...
Did you have an extreme reaction to this book? Did it make you laugh or cry?
no
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- Anne
- 01-30-18
So Much Great Info I Listened to Most of it Twice
Would you recommend this audiobook to a friend? If so, why?
This is a great read for professionals who are fairly knowledgeable about blogs, social media, and content marketing, but need help using them most effectively in their companies and organizations. The book is logically organized and breaks this very broad subject into manageable pieces, making it simple to follow and find ways to apply them in my own organization--a membership association--not a for-profit company. Though I listened while driving, I could find what I wanted in the supplemental materials on his website. Book is full of great nuggets of information. Author Joe Pulizzi is an excellent narrator and definitely easy on the ears.
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1 person found this helpful
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- Brendon
- 02-15-14
Solid coverage of content marketing
Where does Epic Content Marketing rank among all the audiobooks you’ve listened to so far?
There are not a lot of audiobooks available on the topic of content marketing. This is an excellent audiobook, made better by the fact that the author Joe Pulizzi narrates and makes the experience personal to audio listeners.
What was one of the most memorable moments of Epic Content Marketing?
Case studies, such as Red Bull that allow you to go see for yourself the principles being discussed.
Which scene was your favorite?
Building your Editorial Calendar
If you were to make a film of this book, what would the tag line be?
Start pushing product and start engaging your community.
Any additional comments?
Excellent book thanks Joe Pulizzi, I learned a lot.
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- L. Kaiser
- 03-15-15
We don't need 10 examples for each idea
A good primer. But the author fills the book with list upon list as if to simply fill the pages. Discussions on customer buying cycles was good and more sophisticated than most books or blogs I've seen. The audio book is supported by the author's website and many of the exhibits that appear in the printed version are available for easy download.
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1 person found this helpful