• Build Credibility as a Career Coach with Kathy Caprino

  • Mar 21 2019
  • Length: 53 mins
  • Podcast

Build Credibility as a Career Coach with Kathy Caprino

  • Summary

  • You will be able to gain insight as we talk to experienced career coaches, exploring how it really is to be a career coach, the challenges they overcame and many lessons learned along the way.

    Today we are in discussion with Kathy Caprino, who is helping people make significant career moves as a career coach. Kathy talks about how she has created a multi-faceted portfolio of guiding people’s careers which is not only limited to coaching.

    In today’s episode you will be able to hear -

    • Kathy’s struggle in her corporate career, the downturns that left her unemployed and the reasons she finally decided to step out of her marketing career and transitioned towards coaching.
    • Her personal experience of seeking guidance from a career counsellor, and the effect it had on her career choices.
    • Her journey of going back to college to pursue therapy, and eventually realizing her interests lied in coaching instead.
    • Why she transitioned again from being a therapist to a life coach?
    • How her initial coaching practice naturally inclined towards career coaching specifically.
    • Explored becoming a speaker because she wanted to impact people’s lives and she was good at it. She pioneered a workshop where she could speak to a wider audience.
    • The importance of being comfortable with the business of working with people.
    • Starting out her coaching journey through five pro bono cases, and the lessons she learnt from these choices.
    • Realizing the difference between coaching and therapy, a few years after she had been coaching.
    • Her insights into how there should be a difference between consulting and coaching. Why it is vital to understand the two terms cannot be mutual.
    • The importance of career change, how people transform to pursue coaching as a career.
    • Kathy explains one cannot coach everything. Every coach needs to find a niche, and work towards becoming a leader within that niche.
    • Being brave, and making bold decisions in your career, even if you start out small initially. She started out with talking to 100 women professionals and the difficulties they face in the workplace.

    • Serving and being generous to your clients, giving importance to business development in the initial stages, instead of stressing on making money.
    • How she has learnt that you need to create a balance between giving enough value to clients and not being overly generous to them.
    • Creating boundaries with clients that you are comfortable with, not overcompensating or being held responsible for their actions.
    • Today being a coach means building an online entrepreneurial venture.
    • Why building a coaching business locally is detrimental, rethinking it because you will never fill your pipeline.
    • The common misconception that being a multi-faceted coach will lead to an identity crisis.
    • Developing a baseline foundation of what niche of coaching you want to enter.
    • Embracing the entrepreneurial mind set and master all the aspects of doing a business such as sales and marketing.
    • The value of creating quality content for your business, and how it will help augment your business efficiently.

    To find out more about Kathy and connect with her visit her website where you can also learn about her programs and submit your own story.

    Do you find yourself ending up in conversation about other people’s careers over and over again? If you find yourself helping people with these areas and enjoy yourself while at it. Then you’ll enjoy coaching full time tremendously!

    To binge-listen to all the Career Coach episodes: https://www.happentoyourcareer.com/how-to-become-a-career-coach-podcast/

    Or check our our Professional Career Coach Training program

    Check out the Ultimate Guide to Becoming a Career Coach!

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