Lead Like Ike Audiobook By Geoff Loftus cover art

Lead Like Ike

Ten Business Strategies from the CEO of D-Day

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Lead Like Ike

By: Geoff Loftus
Narrated by: Mort Crim
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About this listen

Who was the greatest CEO of the 20th century? A persuasive case can be made for General Dwight D. "Ike" Eisenhower, who undertook history's most harrowing executive assignment: Operation Overlord, the Allied invasion of Nazi-occupied Europe on June 6, 1944.

In Lead Like Ike, business journalist and communications guru Geoff Loftus explores 10 essential business strategies leaders can glean from Ike's role as a commander overseeing the Normandy invasion.

Weaving a fly on-the-wall narrative from Ike's perspective, Loftus sweeps listeners into a gripping story that honors the sacrifice of all who fought and died on D-Day while exploring the prevailing significance of fundamental leadership principles often forgotten by managers - things like listen to your people, set your vision, be consistent about your message, and let your managers manage.

Highly acclaimed by CEOs, VPs, and other notable business leaders, this intriguing and highly instructive guide draws listeners to a cache of battle-tested strategies and tactics with direct applications to help you through even the most high-stakes challenges of modern-day business leadership.

©2010 Geoff Loftus (P)2019 HarperCollins Leadership
Career Success Leadership Management & Leadership World War II Business Career Military War Imperialism
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Timeless Leadership Lessons

As a student of leadership myself I must commend the author for providing us this exceptional book. What Eisenhower did during the greatest human project ever mounted yields a rare amount of high quality “lessons learned”. By relating each chapter to modern day corporate events is a touch of genius on the part of the author too. A highly recommended study.

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