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So wird man Influencer
- Machen, was man liebt, und Geld damit verdienen
- Narrated by: Marie Luise Ritter
- Length: 6 hrs and 27 mins
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So wird man Influencer
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Publisher's summary
Bewundert, besprochen und manchmal belächelt - der Beruf "Influencer" hat Konjunktur. Tatsache ist: Viele Unternehmen und Agenturen greifen nur allzu gerne auf diese Multiplikatoren und Markenbotschafter zurück. Deren Währung heißt "Follower". So manche oder mancher spielt mit dem Gedanken, seine Social-Media-Aktivitäten und Reichweite zum Beruf zu machen und etwa mit Instagram seinen Lebensunterhalt zu bestreiten. Dass das jedoch weit mehr bedeutet, als gekaufte Produkte möglichst unauffällig im Netz zu platzieren, zeigt Marie Luise Ritter in dieser Anleitung für Influencer.
In "So wird man Influencer" zeigt sie Neulingen Schritt für Schritt, was zu beachten ist, damit sich das Geschäftsmodell auch trägt: Einstellung, Markenbildung, Strategie, Affiliates und vieles mehr - inklusive der zehn kuriosesten Anfragen an die Autorin.
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