The Social Code
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The Social Code
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Narrated by:
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Patrick Hanlon
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By:
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Patrick Hanlon
About this listen
The Social Code is the much-anticipated sequel to Patrick Hanlon's widely acclaimed book Primal Branding: Create Zealots for Your Brand, Your Company And Your Future. The book illustrates how to design and attract social communities, using underlying principles that have already created great brands, internal cultures, political and social movements, even civic communities. The new mission is to create a fan community that becomes so passionate about your success, they are willing to create it themselves.
YouTube, the largest social engagement platform on the planet, already promotes the principles outlined in The Social Code as their recommended method for designing and attracting online social communities. Using these principles, social brands are more likely to become viral brands. Hanlon defines the seven critical data points for your social narrative in today's digitally-centered environment. Facebook Likes, social media clicks and hashtag counts are meaningless unless they simultaneously build your social code and thereby your community. This method has already been proven out at Fortune 100 companies around the world.
©2014 Patrick S Hanlon (P)2017 Patrick S HanlonListeners also enjoyed...
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5 out of 5 stars
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3 out of 5 stars
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Rosemary's Baby
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Overall4.5 out of 5 stars 2,112
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Performance4.5 out of 5 stars 1,815
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Story4.5 out of 5 stars 1,811
She is a housewife: young, healthy, blissfully happy. He is an actor: charismatic and ambitious. The spacious, sun-filled apartment on Manhattan's Upper West Side is their dream home, a dream that turns into an unspeakable nightmare. Enter the chilling world of Ira Levin, where terror is as near as your new neighbors and where evil wears the most innocent face of all.
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5 out of 5 stars
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Here Be Witches
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The Handyman Method
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Overall4 out of 5 stars 277
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Performance4.5 out of 5 stars 241
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Story4 out of 5 stars 241
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4 out of 5 stars
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Great but Short
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Story4.5 out of 5 stars 2,365
Frank Cotton's insatiable appetite for the dark pleasures of pain led him to the puzzle of Lemarchand's box, and from there, to a death only a sick-minded soul could invent. But his brother's love-crazed wife, Julia, has discovered a way to bring Frank back - though the price will be bloody and terrible...and there will certainly be hell to pay.
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5 out of 5 stars
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Narration was brought from hell!
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When Louise finds out her parents have died, she dreads going home. She doesn’t want to leave her daughter with her ex and fly to Charleston. She doesn’t want to deal with her family home, stuffed to the rafters with the remnants of her father’s academic career and her mother’s lifelong obsession with puppets and dolls. She doesn’t want to learn how to live without the two people who knew and loved her best in the world. Most of all, she doesn’t want to deal with her brother, Mark, who never left their hometown, gets fired from one job after another, and resents her success.
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3 out of 5 stars
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Nope, nope, nope.
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By: Grady Hendrix
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The Twisted Ones
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5 out of 5 stars
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Thoughtful build to a chilling, exhilarating finale. Also, the dog lives.
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By: T. Kingfisher
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-
Story4 out of 5 stars 575
From the Battery to the Bronx, Manhattan is crawling with Vampyres. Joe Pitt is one of them, and he's not happy about it. Yeah, he gets to be tough as nails and hard to kill. But spending his nights trying to score a pint of blood to feed the Vyrus that's eating at him isn't his idea of a good time.
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4 out of 5 stars
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A Pleasant Surprise
- By Flavius Krakdaddius on 12-23-09
By: Charlie Huston
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Passenger
- By: Andrew Smith
- Narrated by: Mark Boyett
- Length: 12 hrs and 40 mins
- Unabridged
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Overall4.5 out of 5 stars 35
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Performance5 out of 5 stars 32
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Story4.5 out of 5 stars 33
Best friends Jack and Conner can’t stay away from Marbury. It’s partly because of their obsession with this alternate world and the unresolved war that still wages there. But it’s also because forces in Marbury - including the darkest of the dark, who were not revealed in The Marbury Lens - are beckoning the boys back in order to save their friends… and themselves.
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5 out of 5 stars
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plot twist at the end of the book 🤤🤤
- By melanie on 11-10-17
By: Andrew Smith
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A Nail Through The Heart
- A Poke Rafferty Thriller
- By: Timothy Hallinan
- Narrated by: Victor Bevine
- Length: 10 hrs and 49 mins
- Unabridged
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Overall4 out of 5 stars 520
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Performance4 out of 5 stars 442
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Story4 out of 5 stars 440
Poke Rafferty was writing offbeat travel guides for the young and terminally bored when Bangkok stole his heart. Now the American expat is assembling a new family with Rose, the former go-go dancer he wants to marry, and Miaow, the tiny, streetwise urchin he wants to adopt. But trouble in the guise of good intentions comes calling just when everything is beginning to work out.
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5 out of 5 stars
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Ever been to Bangkok?
- By Richard Delman on 12-11-11
By: Timothy Hallinan
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The Long Way Down
- Daniel Faust, Book 1
- By: Craig Schaefer
- Narrated by: Adam Verner
- Length: 9 hrs and 45 mins
- Unabridged
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Overall4 out of 5 stars 1,575
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Performance4.5 out of 5 stars 1,454
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Story4 out of 5 stars 1,454
Nobody knows the seedy underbelly of Las Vegas like Daniel Faust, a sorcerer for hire and ex-gangster who uses black magic and bullets to solve his clients' problems. When an old man comes seeking vengeance for his murdered granddaughter, what looks like a simple job quickly spirals out of control. Soon Daniel stands in the crossfire between a murderous porn director; a corrupt cop with a quick trigger finger; and his own former employer, a racket boss who isn't entirely human.
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5 out of 5 stars
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Urban fantasy noir. Done right..
- By Cliff on 02-19-15
By: Craig Schaefer
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Company Town
- By: Madeline Ashby
- Narrated by: Cecelia Kim
- Length: 8 hrs and 58 mins
- Unabridged
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Overall4 out of 5 stars 138
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Performance4 out of 5 stars 123
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Story3.5 out of 5 stars 124
They call it Company Town - a city-size oil rig off the coast of the Canadian Maritimes, now owned by one very wealthy, powerful, byzantine family: Lynch Ltd. Hwa is of the few people in her community (which constitutes the whole rig) to forgo bioengineered enhancements. As such, she's the last truly organic person left on the rig - making her doubly an outsider as well as a neglected daughter and bodyguard extraordinaire.
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4 out of 5 stars
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Different
- By J.G. Brandt on 01-16-17
By: Madeline Ashby
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Brighton
- A Novel
- By: Michael Harvey
- Narrated by: Stephen Mendel
- Length: 8 hrs and 27 mins
- Unabridged
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Overall4 out of 5 stars 109
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Performance4 out of 5 stars 100
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Story4 out of 5 stars 100
Kevin Pearce - baseball star, honor student, the pride of Brighton - was 15 when he left town in the back of his uncle's cab. He and his buddy, Bobby Scales, had just committed heinous violence for what they thought were the best of reasons. Kevin didn't want a pass, but he was getting it anyway. Bobby would stay and face the music; Kevin's future would remain as bright as ever. At least that was the way things were supposed to work, except in Brighton things never work the way they're supposed to.
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5 out of 5 stars
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Mystery gets no better.
- By William H. Harrington on 10-27-18
By: Michael Harvey
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Make Something Up
- Stories You Can't Unread
- By: Chuck Palahniuk
- Narrated by: Chuck Palahniuk, Scott Sowers, Rich Orlow, and others
- Length: 11 hrs and 7 mins
- Unabridged
-
Overall3.5 out of 5 stars 487
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Performance4 out of 5 stars 438
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Story3.5 out of 5 stars 435
For years Chuck Palahniuk has reserved his best storytelling for his readings, often choosing to read a new short story instead of whatever novel he is supposed to be promoting. Make Something Up compiles these previously unpublished tales for the very first time, plus the Byliner social media insta-classic "Phoenix" and Palahniuk's most notable pieces from Playboy.
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3 out of 5 stars
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Plenty of shock, just not enough Palahniuk awe
- By Darwin8u on 06-10-15
By: Chuck Palahniuk
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A Drink Before the War
- By: Dennis Lehane
- Narrated by: Jonathan Davis
- Length: 8 hrs and 48 mins
- Unabridged
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Overall4 out of 5 stars 1,825
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Performance4.5 out of 5 stars 1,619
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Story4 out of 5 stars 1,614
With novels like Mystic River and Shutter Island, Dennis Lehane has dramatically altered the landscape of the crime thriller—while boldly overstepping the boundaries that have long separated mystery from literature. Now two of his sensational early novels have been combined in a single volume—two gritty and mesmerizing masterworks of suspense featuring the private eye duo of Patrick Kenzie and Angela Gennaro.
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4 out of 5 stars
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White Bread
- By Jim "The Impatient" on 06-30-12
By: Dennis Lehane
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Cop Town
- By: Karin Slaughter
- Narrated by: Kathleen Early
- Length: 14 hrs and 27 mins
- Unabridged
-
Overall4.5 out of 5 stars 5,139
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Performance4.5 out of 5 stars 4,572
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Story4.5 out of 5 stars 4,576
Atlanta, 1974: It's Kate Murphy's first day on the job, and the Atlanta Police Department is seething after the murder of an officer. Before the day has barely begun, she already suspects she's not cut out to be a cop. Her male uniform is too big, she can't handle a gun, and she's rapidly learning that the APD is hardly a place that welcomes women. Worse still, in the ensuing manhunt she'll be partnered with Maggie Lawson, a cop with her own ax to grind.
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5 out of 5 stars
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Outstanding, Gutsy Crime Novel Read by a Master
- By Chip Atkinson on 07-08-14
By: Karin Slaughter
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This Raging Light
- By: Estelle Laure
- Narrated by: Sandy Rustin
- Length: 5 hrs and 36 mins
- Unabridged
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Overall4.5 out of 5 stars 29
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Performance4.5 out of 5 stars 27
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Story4.5 out of 5 stars 28
Lucille seems to have nothing going for her. With the bills piling in, the house falling apart around her, and her sister's growing distress, it is precisely the worst possible moment for Lucille to fall recklessly in love with her best friend's twin brother, Digby, who is practically engaged.
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5 out of 5 stars
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Amazing Loving and Sexy
- By Princess Lucy on 12-28-17
By: Estelle Laure
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Flood
- A Novel (Burke, Book 1)
- By: Andrew Vachss
- Narrated by: Christopher Lane
- Length: 12 hrs and 7 mins
- Unabridged
-
Overall4 out of 5 stars 428
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Performance4 out of 5 stars 323
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Story4 out of 5 stars 328
Burke's newest client is a woman named Flood, who has the face of an angel, the body of a high-priced stripper, and the skills of a professional executioner. She wants Burke to find a monster for her - so she can kill him with her bare hands. In this thriller, Andrew Vachss's renegade private eye teams up with a lethally gifted avenger to follow a child's murderer through the catacombs of New York, where every alley is blind and the penthouses are as dangerous as the basements.
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5 out of 5 stars
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Noir!
- By Snoodely on 03-06-14
By: Andrew Vachss
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Cash City
- By: Jonathan Fredrick
- Narrated by: Ari Fliakos
- Length: 9 hrs and 48 mins
- Unabridged
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Overall4.5 out of 5 stars 3,148
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Performance4.5 out of 5 stars 2,878
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Story4 out of 5 stars 2,868
It is an obsession that has haunted Nick Malick for seven years - to avenge the murder of his young son. In his gut Malick knows who did it. But the psychopath is in prison for another crime, scheduled to be released in a year. All Malick has to do is wait...and survive.
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4 out of 5 stars
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Great New Series
- By Lia on 08-21-17
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Sandman Slim
- Sandman Slim, Book 1
- By: Richard Kadrey
- Narrated by: MacLeod Andrews
- Length: 10 hrs and 28 mins
- Unabridged
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Overall4.5 out of 5 stars 6,024
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Performance4.5 out of 5 stars 5,374
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Story4.5 out of 5 stars 5,383
When he was 19, James Stark was considered to be one of the greatest natural magicians, a reputation that got him demon-snatched and sent downtown - to Hell - where he survived as a gladiator, a sideshow freak entertaining Satan's fallen angels. That was 11 years ago. Now, the hitman who goes only by Stark has escaped and is back in L.A. Armed with a fortune-telling coin, a black bone knife, and an infernal key, Stark is determined to destroy the magic circle.
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5 out of 5 stars
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jack bauer + spawn = sandman slim
- By Mike Naka on 11-03-12
By: Richard Kadrey
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Spin
- By: CD Reiss
- Narrated by: Mindy Kennedy
- Length: 6 hrs and 48 mins
- Unabridged
-
Overall4.5 out of 5 stars 1,055
-
Performance4.5 out of 5 stars 988
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Story4 out of 5 stars 983
Theresa Drazen wants to know one thing: Is there something wrong with her? Because from what she can see, she has money, brains, and a body that does the job. Yet she keeps getting shelved - most recently by her fiancé, who happens to be the DA. And she'll get over it, really. No problem. She'll just have a nice, short encounter with a mysterious Italian named Antonio who may or may not be involved with some kind of alleged criminal activity.
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5 out of 5 stars
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O - M - G!!!!!!
- By Namesame on 10-06-15
By: CD Reiss
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How It Went Down
- By: Kekla Magoon
- Narrated by: Cherise Boothe, Shari Peele, Kevin R. Free, and others
- Length: 7 hrs and 10 mins
- Unabridged
-
Overall4.5 out of 5 stars 126
-
Performance4.5 out of 5 stars 107
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Story4.5 out of 5 stars 107
When 16-year-old Tariq Johnson dies from two gunshot wounds, his community is thrown into an uproar. Tariq was black. The shooter, Jack Franklin, is white. In the aftermath of Tariq's death, everyone has something to say, but no two accounts of the events line up. Day by day, new twists further obscure the truth. Tariq's friends, family, and community struggle to make sense of the tragedy, and to cope with the hole left behind when a life is cut short.
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5 out of 5 stars
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gives perspective on race.
- By J. Carey on 08-17-17
By: Kekla Magoon
What listeners say about The Social Code
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Angus Ivar
- 07-24-18
Better than Primal Branding
Very similar to Primal Branding but much shorter and succinct. Enjoyed and it helped me.
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Overall4 out of 5 stars
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Performance4 out of 5 stars
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Story3 out of 5 stars
- Anonymous User
- 03-18-18
Essential for social followers
Building a business, brand, social media following or a nation and this is worth a read! I am not sure you “LOVE” this book but you’d find it hard to deny it pulls apart and quickly identifies the new “social” world we seem to be in. (Tip if you are reading this - you’re in it!)
The book is a follow up to Hanlon’s Primal Code which I am yet to read. YouTube uses the two books recently more the former, to teach Youtubers how to build their brand. Why because when Hanlon picks the pieces out and displays them to you it’s hard to deny he identifies the keystones of the development and success of all communities , whether social or general societies. Watch as he rattled off examples, some as large as nations other as small as new age optometry.
This book is short and easy to digest. Skip
past the first part where he describes his arrival in Bogotá, seems pointless. There is value to come.
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1 person found this helpful