Episodes

  • The Bronze Medalist Mindset: Understanding Counterfactual Thinking and Its Psychology

    The Bronze Medalist Mindset: Understanding Counterfactual Thinking and Its Psychology
    Jul 29 2024

    In this episode, we celebrate Manu Bhaker’s bronze medal win at the Paris 2024 Olympics and explore an intriguing psychological phenomenon: why bronze medalists are often happier than silver medalists. We discuss ‘Counterfactual Thinking,’ a concept that explains how our point of reference can significantly impact our happiness.
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    3 mins
  • Here is why Google is not deprecating cookies

    Here is why Google is not deprecating cookies
    Jul 28 2024

    With Google facing competition from Open AI, Ola Krutrim and Meta across their Search, Maps and Ad capabilities; they will not want to lose the advantage third-party cookies bring to their targeting capabilities.
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    4 mins
  • Conquer 'The Valley of Disappointment' this New Year

    Conquer 'The Valley of Disappointment' this New Year
    Jan 15 2022
    In this podcast we discuss about the 'The Valley of Disappointment' as stated by James Clear in his book Atomic Habits and why is it important to conquer it to see any tangible results in our new year resolutions.
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    5 mins
  • Celebrity Endorsement in a Digital First World

    Celebrity Endorsement in a Digital First World
    Jan 9 2022
    Celebrity Endorsement and Influencer Marketing have come a long way. Here is how digital media has impacted the choice of Celebrity Endorsements and Influencer Marketing.
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    4 mins