• #001 - AI and Authenticity in Marketing | Jason Schemmel

  • Jul 17 2024
  • Duración: 46 m
  • Podcast

#001 - AI and Authenticity in Marketing | Jason Schemmel

  • Resumen

  • In this first episode of "Engaged Entrepreneurs", Jason Schemmel shares his unique journey from a high school graduate uncertain about his future to becoming a successful digital marketing expert with a specialized focus on AI.

    Jason discusses the impact of early experiences, like his innovative business professor and years in the retail industry, on his professional trajectory. He underscores the importance of relationship building in marketing, the transition from traditional to online business models, and the role of authenticity in personal and corporate branding.

    Jason also reveals how he's leveraging AI tools like ChatGPT and Perplexity to enhance his marketing workflows and client interactions. The conversation dives into the integration of AI in business processes, maintaining work-life balance, and actionable advice for entrepreneurs aiming to stay engaged in all aspects of life.

    Jason wraps up by discussing his current focus on scaling his agency, Get Social Done, through strategic partnerships and advanced AI automation.

    00:00 Introduction and Background
    00:27 Early Career and Education
    02:58 First Steps into Marketing
    04:30 Building a Career in Social Media
    06:24 Transition to Teaching and Training
    17:44 Starting a Digital Marketing Agency
    23:44 The Importance of Consistent Marketing Messaging
    26:11 Building Trust Through Credibility and Reliability
    27:47 Leveraging AI in Marketing
    28:53 Practical AI Tools and Techniques
    35:38 Integrating AI into Business Workflows
    44:22 Balancing Work and Personal Life
    45:38 Conclusion and Contact Information

    📧 Join the "Engaged Entrepreneurs" newsletter for actionable frameworks to build a healthier family & business: dadpreneur.beehiiv.com

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