• 02 It's Oh So Quiet: Finding Clients

  • Jun 27 2024
  • Length: 39 mins
  • Podcast

02 It's Oh So Quiet: Finding Clients

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  • Summary

  • Ben McKinney and Mel Barfield discuss strategies for attracting clients during economic downturns, emphasising the importance of diversifying marketing efforts, posting on LinkedIn, and avoiding relying solely on one platform or approach. They also discuss the value of authenticity, consistency, and specificity in leveraging social media platforms for business growth, and share tips for managing challenging clients and projects, including taking a step back to assess situations objectively. Finally, they touch on various aspects of freelancing, including marketing oneself, managing clients, and finding work. Fractional CMO and Hat fan John Lyons gives his advice on how indie business owners should market themselves. Mel and Ben give an indie business owner a much deserved shout out. https://barfieldandmckinney.substack.com/ https://www.indiebusinessclub.com/ Produced by Ant HendersonTheme by Ant Henderson



    This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit barfieldandmckinney.substack.com/subscribe
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