• 06: Marketing with Integrity and Healing with Love with Lisa Manyon

  • Jun 13 2024
  • Length: 54 mins
  • Podcast

06: Marketing with Integrity and Healing with Love with Lisa Manyon By cover art

06: Marketing with Integrity and Healing with Love with Lisa Manyon

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  • Summary

  • Key Points Covered:

    1. Introduction and Passion Points in Marketing

    Lisa explains the concept of focusing on passion points instead of pain points in marketing messages, emphasizing the importance of connecting with people's passions and aspirations.

    1. Copy is Queen: Rethinking Traditional Marketing Approaches

    Lisa discusses the importance of copy in the marketing mix, coining the phrase "Copy is queen." She stresses the need to create compelling and respectful marketing messages.



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