In a recent episode of "The Thoughtful Entrepreneur," host Josh engages in a compelling conversation with Andrew Horn, the co-founder and CEO of Tribute, and the founder of the Institute for Relational Leadership. The discussion delves into Andrew's innovative work in enhancing human connections and leadership effectiveness through his two ventures. This blog post will break down the key themes and actionable insights from the episode, providing valuable guidance for listeners and readers alike.

Andrew Horn shares a deeply personal story that inspired the creation of Tribute. On his 27th birthday, his partner surprised him with a video compilation featuring heartfelt messages from 20 of his closest friends and family. This emotional gift left a lasting impression on Andrew, highlighting the profound impact of meaningful gestures. However, he quickly realized the challenges involved in creating such videos, which often required extensive coordination and technical skills. This realization led to the founding of Tribute, a platform designed to simplify the process of creating and sharing impactful video montages. Tribute has facilitated the creation of over 7 million tribute videos worldwide, with 82% of recipients reporting "tears of joy" when watching their tribute videos.

In addition to Tribute, Andrew founded the Institute for Relational Leadership, which provides training and frameworks for leaders to navigate difficult conversations and build collaborative teams. Effective leadership hinges on interpersonal dynamics and communication, and the Institute aims to equip leaders with the tools and language necessary to foster thriving relationships within their teams. The Institute has developed a five-step framework designed to help leaders engage constructively with conflict and foster collaboration. Andrew emphasizes the importance of objectivity in communication and offers practical advice for leaders, including active listening, asking open-ended questions, and maintaining composure under pressure.

Andrew Horn is an entrepreneur, speaker and leadership coach who Forbes recently called “Dale Carnegie for the digital age.”

He built his last company Tribute.co to 8-figures, millions of users and landed at #256 on the INC500 before stepping down to focus on coaching and growing IRL - the Institute for Relational Leadership.

Andrew spends most of his time helping high-impact entrepreneurs and executives to master a relationship-centric path to success, fulfillment and leadership excellence. He frequently speaks for organizations like Google, The Cleveland Clinic and he’s even been featured on the homepage of TED.com.

He's on a mission to create art that reminds him how he wants to live and his creations revolve around three core pillars; radical authenticity, personal integrity and relational mastery.

Tribute makes it easy to create and gift a love-filled group video montage. Tribute was recently #256 on the INC500 list of fastest growing companies in America. We have delivered 6,000,000+ Tributes since launching.

We are a boutique consulting firm that helps people work better, together. From unicorn startups to the Fortune 500, we equip teams with the people-centric...