• #226 - Email Marketing 101

  • Sep 10 2024
  • Length: 17 mins
  • Podcast

#226 - Email Marketing 101

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  • Summary

  • Ah, the magical world of email marketing.

    It can be a confusing space to navigate, especially when the rules seem to be constantly changing.

    Naturally, I get asked a lot of questions about how to approach it and the best practices for increasing engagement with our email list.

    Today, I’m doing a quick Q&A with the most common questions I get, so you can start to apply some super effective strategies to your email marketing campaigns.

    The questions we’ll cover are:

    • How often should I email my email list?
    • How often should I promote to my list?
    • What are good open rates?
    • What size list do I need to start selling products?
    • What percentage of my email list should I expect to buy?
    • What size list do I need to create a funnel?

    These kinds of questions are definitely ones we should all be asking, because when we don’t know what we don’t know, we can end up making some really big mistakes.

    I hope these answers have given you some clarity and guidance around optimising your email marketing, and if you have any other burning questions on the topic, feel free to send us a DM over on Instagram at @hellofunnels!

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