In this episode, I interview Julia Michelle, a brand voice specialist, discussing the importance of developing an authentic brand voice in business. Julia shares insights on how to measure and document brand voice through four key elements: words, tone, cadence, and style. We get into the common issues with AI-generated content, often lacking personal touch and authenticity, and explore the nine distinct voice types that can shape a brand's personality. Our conversation emphasizes the significance of authenticity in written communication to ensure it aligns with the brand's true identity, helping businesses attract the right audience and maintain consistent messaging. TEXT MARIANNE WITH ANY QUESTIONS!!! 801-509-5495 00:00 Introduction and Initial Thoughts

01:04 The Role of a Brand Voice Specialist

01:47 Challenges with AI in Brand Voice

03:14 Measuring and Documenting Brand Voice

04:30 Free Resource for Getting on Stages

05:12 Teaching AI Your Brand Voice

07:41 Public Speaking vs. Writing

14:19 The Evolution of Brand Voice

16:56 Four Elements of Brand Voice

29:42 Exploring Writing Styles and Formatting

30:11 Introduction to the Nine Voice Types

32:53 The Nine Voice Types in Detail

33:37 Voices of Accessibility

40:26 Voices of Authority

43:16 Voices of Outlook

49:07 Choosing Your Brand Voice

52:16 Connecting with Julia Michelle

53:15 Conclusion and Final Thoughts 📘 Connect with Julia Michelle ➡️ Website - https://juliamichelleagency.com ➡️ Book a Call with Julia - https://streaklinks.com/CBstEaGjY4F8zU6G2gOIy8uu/https%3A%2F%2Fhello.dubsado.com%3A443%2Fpublic%2Fappointment-scheduler%2F605105f48ba77ce73dacd11e%2Fschedule ➡️ Get the PDF Julia Offered - https://streaklinks.com/CBstEaSwsOhvkaL3wwfTt-aw/https%3A%2F%2Fjuliamichelleagency.com%2F%23optin ➡️ 9 Emails in 9 Voices PDF - https://streaklinks.com/CBstEbP3NyX-DIcrwQ0BxSxG/https%3A%2F%2Fdrive.google.com%2Ffile%2Fd%2F1eemUWMs1ViaEpOf99qBwXmAubYG6jngk%2Fview%3Fusp%3Dsharing Do you want a part two of this episode? Let us know in the comments below! Want the Podcast Database Marianne talked about? https://mariannehickman.com/database 🔔 Subscribe now and start building the life you've always dreamed of with me as your support. YOU'VE GOT THIS. 📘 Connect with Marianne ➡️ 801-509-5495 ➡️ https://mariannehickman.com ➡️ https://instagram.com/marianne__hickman ➡️ https://tiktok.com/@marianne__hickman ➡️ https://facebook.com/MarianneEHickman ➡️ https://www.skool.com/mastery-hive-7407/about ➡️ https://www.threads.net/@marianne__hickman Find out more at www.mariannehickman.com Subscribe to my newsletter here: https://hive.mariannehickman.com/newsletter #TheMarianneHickmanShow