• #31 - Radically Authentic Customer Discovery with Bob London

  • Aug 22 2024
  • Length: 45 mins
  • Podcast

#31 - Radically Authentic Customer Discovery with Bob London

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  • Summary

  • Bob London is a customer discovery and listening expert who teaches companies how to have more strategic and revealing customer conversations that drive engagement, insights and revenue. Over the course of conducting more than 2,700 customer discovery conversations with B2B decision-makers, Bob developed a series of bold, disruptive questions and deep listening techniques - called the Radically Authentic Discovery Method(TM) - that get customers and prospects to open up about what’s most important TO THEM. Bob was named in both 2022 and 2023 as a Top 25 Customer Success Influencer by SuccessCoaching. He is also an Entrepreneur in Residence at the University of Maryland’s Dingman Center for Entrepreneurship; a board member of Mindshare, one of the country’s leading organizations for tech CEOs and founders; and an active member of Gain Grow Retain, a leading customer success community. Bob is a regular and passionate writer and speaker on the topic of listening to customers, and his work and writing have been featured in the Wall Street Journal, The Washington Post, Forbes, the Miami Herald, USA Today, Inc. Magazine and The Washington Business Journal. www.boblondon.co www.linkedin.com/in/boblondon
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