• 5: The Company

  • Nov 10 2022
  • Length: 47 mins
  • Podcast
  • 5.0 out of 5 stars (3 ratings)

5: The Company

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  • Summary

  • Teachers call books published by Heinemann their "bibles." The company's products are in schools all over the country. Some of the products used to teach reading are rooted in a debunked idea about how children learn to read. But they've made the company and some of its authors millions.


    Map: Heinemann’s national reach
    Read: Transcript of this episode
    Support: Donate to APM
    More: soldastory.org


    Dive deeper into Sold a Story with a multi-part email series from host Emily Hanford. We’ll also keep you up to date on new episodes. Sign up at soldastory.org/extracredit.
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Profile Image for C Woods

A Must Listen for Teachers

Everyone needs to listen to this, especially teachers and parents. It is eye opening reporting about how schools have been teaching or not teaching reading.

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Profile Image for MDP

This podcast is AMAZING!

This is 6 episodes, about 5 1/2 hours, of investigative journalism about the reading wars. I would not have thought it would be so interesting, but it is. There are victims and heroes. There aren't any villains, but there are a lot of well-meaning people blinded by folly who do terrible things. This podcast should be fascinating to any who likes a good story.

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Profile Image for Ashley

Have a struggling reader in your life? Find out why- listen now.

If there’s anyone in your life, who is struggling with reading, this is a must listen.

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