• 54: Rewind | The Psychology of Sales w/ Dr. Daniel Crosby and Stacy Havener | The Scientist & The Storyteller | Why Typical Fund Managers Tell Terrible Stories (and How to Make Sure You Nail Your Narrative)

  • Aug 7 2024
  • Duración: 51 m
  • Podcast

54: Rewind | The Psychology of Sales w/ Dr. Daniel Crosby and Stacy Havener | The Scientist & The Storyteller | Why Typical Fund Managers Tell Terrible Stories (and How to Make Sure You Nail Your Narrative)

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  • Resumen

  • Dr. Daniel Crosby, a behavioral psychologist, is back and ready to tell you the cold, hard truth about why your brain might be sabotaging your storytelling game.

    Listen in as he and Stacy discuss:

    • Why our brains cling to conformity, killing our chances of standing out
    • Why linear stories put people to sleep and how mastering the ‘peak-end’ rule will help
    • A sniff test that’ll help you determine if your story is snooze-worthy
    • A roadmap for spicing up your narrative, even when your brain screams 'No!'

    …and so much more.

    About Dr. Daniel Crosby:

    Dr. Daniel Crosby is a psychologist, behavioral finance expert, and New York Times bestselling author who helps organizations understand the intersection of mind and markets.

    He is also a father of 3, a fanatical follower of the St. Louis Cardinals, an explorer of the American South, and an amateur hot sauce chef.


    - - -
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