• 714 | Navboost Ranking Signals w/ Kristine Schachinger

  • Sep 18 2024
  • Duración: 38 m
  • Podcast

714 | Navboost Ranking Signals w/ Kristine Schachinger

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  • Resumen

  • In episode 714 of EDGE of the Web, Kristine Schachinger shares her thoughts about the recent leak of Google's internal documents and its implications for SEO professionals. With 2500 pages of documentation now public, the SEO community is abuzz with speculation, curiosity, and anger. We cover the ground around the role of user engagement and click signals, addressing misconceptions and the importance of long-term data and context in Google's ranking algorithms.

    Key Segments:

    [00:03:38] Introducing Kristine Schachinger

    [00:07:59] Massive Google Search Algorithm Leak Shocks Community

    [00:11:46] Read Foundational Texts First, Not Document Fragments

    [00:15:54] DOJ Documents Differ From Community Claims about SEO

    [00:19:32] EDGE of the Web Sponsor: SE Ranking

    [00:22:40] Rankbrain Uses User Engagement To Determine Relevance

    [00:29:02] How Do You Optimize Toward Navboost

    [00:33:37] EDGE of The Web Sponsor: Wix

    Thanks to Our Sponsors!

    Site Strategics: http://edgeofthewebradio.com/site

    SE Ranking: https://edgeofthewebradio.com/seranking

    Wix: http://edgeofthewebradio.com/wix

    Follow Our Guest

    Twitter: https://x.com/schachin

    LinkedIn: https://www.linkedin.com/in/kschachinger-seo
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