In today's episode, we’re joined by Ken Rusk, a successful entrepreneur and author of "Blue Collar Cash." Ken shares his journey from (to?) ditch digger to thriving business owner, emphasizing the importance of visualisation, goal setting, and empowering employees.

Ken introduces several key methods and frameworks:

• Visualization: Ken stresses the power of visualizing your future in detail. He encourages drawing out your ideal life, from your home to your car and vacations.
• Employee Empowerment: He believes in knowing and supporting the personal goals of employees to drive organizational success.
• Trade Jobs Advantage: Highlighting the significant financial and personal benefits of pursuing trade careers over traditional college paths.

• "Empower your employees fully." - On the importance of understanding and supporting employees’ personal goals. (00:06:00)
• "The college crisis - lack of direction." - Discussing the inefficiencies and challenges within the current college system. (00:11:37)
• "Take control - visualize your future." - Ken explains the power of detailed visualization in achieving personal and professional goals. (00:19:00)
• "Trade jobs, a $400,000 advantage." - On the financial benefits of choosing trade careers over college. (00:13:18)
• "Empower your team for success." - Emphasizing the importance of empowering employees to drive business success. (00:07:08)

This is one I've made my kids listen to.

Join us for an inspiring discussion that offers practical advice on achieving success and empowering those around you. Tune in to discover how you can take control of your future and lead effectively.

Find Ken here: https://linktr.ee/kenrusk