AI Edge for Enterprise Marketing By cover art

AI Edge for Enterprise Marketing

By: Tech Village Media
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  • Summary

  • The Marketing AI Insider Podcast is dedicated to sharing insights, strategies, and experiences from a group of experts who have successfully implemented AI solutions in a large Enterprise B2B software company, specifically within the context of global marketing and how that effort can connect to sales, IT, Product and the rest of the business. This podcast aims to help other marketers navigate the complexities of scaling AI tools within their organizations. > Share lessons learned and best practices around implementing marketing AI at scale > Provide guidance to other marketers on AI strategy, governance, change management, tech stacks, and more > Inspire marketers to embrace AI to enhance capabilities and performance
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Episodes
  • The State of AI in Marketing

    The State of AI in Marketing
    Jun 26 2024

    Paul Roetzer on LinkedIn: https://www.linkedin.com/in/paulroetzer/

    Marketing AI Institute: https://www.marketingaiinstitute.com/

    Marketing AI Conference (MAICON): https://www.marketingaiinstitute.com/events/marketing-artificial-intelligence-conference

    Reach out to us on LinkedIn

    Yadin Porter de Leon: https://www.linkedin.com/in/porterdeleon/

    Suzanne Ambiel: https://www.linkedin.com/in/suzanne-ambiel-a77807/

    Jessica Hreha: https://www.linkedin.com/in/jessicahreha/

    Michelle Moore: https://www.linkedin.com/in/michelle-moore-sfbay/

    Maila Ruggiero: https://www.linkedin.com/in/m-ai-la-ruggiero-b5132817a/

    Contact the show

    yadin@techvillagemedia.com

    Learn more about the VMware Marketing AI Council and the global marketing generative AI success.

    https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers/
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    47 mins
  • The Communicator's Guide to Ethical AI Integration: Guest Jennifer Clemente

    The Communicator's Guide to Ethical AI Integration: Guest Jennifer Clemente
    Jun 4 2024

    Jennifer Clemente's AI Certification Course: https://www.ragan.com/store/ai-certificate-course/

    Elevating strategy, creativity and content with AI

    Reach out to us on LinkedIn

    Yadin Porter de Leon: https://www.linkedin.com/in/porterdeleon/

    Suzanne Ambiel: https://www.linkedin.com/in/suzanne-ambiel-a77807/

    Jessica Hreha: https://www.linkedin.com/in/jessicahreha/

    Michelle Moore: https://www.linkedin.com/in/michelle-moore-sfbay/

    Maila Ruggiero: https://www.linkedin.com/in/m-ai-la-ruggiero-b5132817a/

    Contact the show

    yadin@techvillagemedia.com

    Learn more about the VMware Marketing AI Council and the global marketing generative AI success.

    https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers/
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    43 mins
  • The CMO Perspective on Generative AI: With Laura Heisman, CMO of Dynatrace

    The CMO Perspective on Generative AI: With Laura Heisman, CMO of Dynatrace
    May 15 2024

    Marcom awards page detailing the VMware Marketing AI Council Story

    https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers]

    Reference for Michelle’s take on Dove’s current ad campaign

    https://www.fastcompany.com/91091467/dove-just-made-the-best-ai-related-ad-yet

    Reach out to us on LinkedIn

    Yadin Porter de Leon: https://www.linkedin.com/in/porterdeleon/

    Suzanne Ambiel: https://www.linkedin.com/in/suzanne-ambiel-a77807/

    Jessica Hreha: https://www.linkedin.com/in/jessicahreha/

    Michelle Moore: https://www.linkedin.com/in/michelle-moore-sfbay/

    Maila Ruggiero: https://www.linkedin.com/in/m-ai-la-ruggiero-b5132817a/

    Contact the show

    yadin@techvillagemedia.com

    Learn more about the VMware Marketing AI Council and the global marketing generative AI success.

    https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers/
    Show more Show less
    36 mins
Economics
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