Episodes

  • Your BFF Behind The Scenes
    Sep 24 2024

    Why would becoming a "bestie" make a difference? Discover why Chris chose this route as a means to help organizations find their path forward in omnichannel retail.

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    54 mins
  • Insight Opens Doors
    Sep 11 2024

    No team can truly be effective until it understands who they serve. Follow Lawrence as he takes us on a journey to learn why it takes real empathy to deliver value for his customers.

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    44 mins
  • No More Broad Strokes
    Aug 28 2024

    We have moved beyond the era of pulling one lever and solving all your problems. The business is more challenging and the shopper landscape is exponentially complex, so we need to think and act differently. Shiraz helps us uncover some current and future solutions to start our journey.

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    42 mins
  • Everything Ends on a Shelf
    Aug 21 2024

    Frank Castaneda has that classic story of moving from a grocery store clerk to director of category management. Learn how throughout the journey, he always remembered the basics while becoming a leading trusted advisor.

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    28 mins
  • Riding the White Claw Rocketship
    Aug 7 2024

    Life can be hard when you’re a David among Goliaths. Find out how Justin used critical insights to identify an emerging segment of an age-old category.

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    30 mins
  • Buyers Don't Care About Brands
    Jul 24 2024

    Early in his career, Simon Dunn worked on a myriad of interesting businesses from Liquor to Produce to Household Cleaners. He learned what drives success between category partners and now wants to share that knowledge with brands from around the world.

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    42 mins
  • Ask The Question Beyond The Data
    Jul 10 2024

    With endless streams of data at our disposal, it is easy to spend your time justifying ways to use it. But Ella's career was cut from a different cloth, shaped by what she lacked. In this episode, discover how starting with a question can lead to a better solution.

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    42 mins
  • In Transition? Be Encouraged
    Jun 26 2024

    From the likes of Pepsico, Dr. Pepper, Kantar and more, Lindsey Gladden has had a major impact across the globe through her expertise in shopper insights. Now we get insights from her about looking for her next role, the state of the market in downturn and why she remains positive.

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    35 mins