• Summary

  • Welcome to the ASOM Pod - the only video first e-commerce podcast that offers four different unique perspectives. A(gency) S(aaS) O(perator) M(arketer). Our goal is provide a holistic view of the e-commerce industry by sharing our perspectives.

    Stay tuned as we dive deep into the latest trends, strategies, and stories in the world of digital commerce. Whether you're looking to grow your online store, optimize your marketing efforts, or enhance your overall e-commerce strategy, ASOM has you covered.

    Join our community of insightful professionals and industry leaders as we explore the ever-evolving landscape of e-commerce. Tune in to ASOM for valuable tips, actionable advice, and inspiring conversations. Let's elevate e-commerce together!
    ASOM Pod
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Episodes
  • Why should you go to events…as a brand? as an Agency? as a SaaS? As a Marketer? Bonus Episode
    Jul 15 2024

    Why Go to Events? | Bonus Episode of the ASOM Pod. Recorded live in Dallas, TX - Subsummit 2024. Learn more about SubSummit at https://www.subsummit.com


    Join the ASOM pod community at https://www.creatorscombine.com/ - Mastermind with likeminded business operators.

    In this live episode of the ASOM Pod, the hosts Jimmy Kim (CIO and founder of Sendlane) and John Roman (CEO and co-founder of BattlBox), Amer Grozdanic (CEO & Co-Founder of Praella) and Bryan MacDonald (Director of Ecommerce at Oma’s Pride)dive into the importance of attending industry events.


    We discuss the value of in-person connections, networking strategies, and key takeaways from their experience. From Brand Operator and Marketers, to Agency, to SaaS, the conversation highlights the benefits of building genuine relationships over simply seeking new customers, adapting to changing business environments, and setting actionable goals for event participation.


    - Live event experiences

    - How to set goals for live events

    - Best practices for maximizing live events

    - How to approach others at events

    - Andriod vs iphone


    Tune in to learn more about maximizing your event experience, building a community, and gaining tactical insights to push your business forward.


    Big thanks to https://insense.pro for sponsoring the pod. Tap into over 20,000 micro influencers to create UGC content for your advertising and social media today!

    00:00 Introduction and Banter

    00:30 Welcome to the ASOM Pod

    01:02 Meet the Hosts

    02:38 Discussing the Value of Events

    03:27 Bryan's Perspective on Events

    05:12 John's Experience and Goals

    07:30 Amir's Insights and Community Building

    10:05 The Importance of Relationships

    13:17 Setting Goals for Events

    18:47 Shifting Mindsets: From Product to People

    19:38 Key Takeaways from the Even

    t20:18 Building Relationships and Vendor Management

    20:45 Innovative Referral Strategies

    22:35 Personalization to Reduce Churn

    24:33 Insights from Subscription DTC Brands

    25:40 Favorite Moments from the Event

    30:08 Event Hacks and Maximizing Takeaways

    33:24 The Power of Community


























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    36 mins
  • Ugh, Seasonal Lull - Beating the Seasonal Slump: Creative Tips for Business Growth - EP06
    Jul 11 2024

    Big thanks to https://insense.pro for sponsoring the pod. Tap into over 20,000 micro influencers to create UGC content for your advertising and social media today!


    Join the ASOM pod community at https://www.creatorscombine.com/ - Mastermind with likeminded business operators.


    Welcome to ASOM Pod, your go-to eCommerce podcast! In this episode, we dive deep into overcoming the seasonal slump with creative business growth tips. Whether you’re in retail eCommerce or running an online business, this podcast offers invaluable insights to tackle the slow summer months.


    In this episode of the ASOM Pod, the hosts Jimmy Kim (CIO and founder of Sendlane) and John Roman (CEO and co-founder of BattlBox), Amer Grozdanic (CEO & Co-Founder of Praella) and Bryan MacDonald (Director of Ecommerce at Oma’s Pride) share a wealth of strategies to navigate the summer lull in business while balancing personal pursuits.


    Looking to boost your SaaS outreach? Interested in direct-to-consumer strategies? We cover it all in this episode of ASOM Pod, the ultimate eCommerce and business podcast. Don’t miss out on expert advice to navigate the challenges and seize opportunities in your industry.


    Tune in now and discover actionable tips to revitalize your business this summer. Subscribe to ASOM Pod for more episodes on eCommerce, retail, and business growth strategies.


    Please like, subscribe and share! It helps us know you’re enjoying the show!


    00:00 Introduction and Banter

    00:14 Welcome to the ASOM Pod

    02:44 Summer Lull in Business

    03:44 Fireworks and Fun

    04:46 Dealing with Seasonality

    10:14 Agency Life and Enterprise Deals

    18:49 Sales Strategies and Cold Outreach

    31:48 Understanding Demand Generation

    32:21 Navigating Contract Challenges

    32:58 Hot Tips for Sales Success

    35:07 Combating Summer Lulls in Business

    40:32 Creating Engaging Events

    51:37 Summer Plans and Personal Hobbies

    53:41 Leveraging Work-Life Integration

    01:00:14 Conclusion and Teasers for Next Episode


    Follow Jimmy Kim at:

    X: https://www.twitter.com/yojimmykim

    Linkedin: https://www.linkedin.com/in/jkimsendlane/

    IG: https://www.instagram.com/@yojimmykim

    Tik Tok: https://www.tiktok.com/@yojimmykim

    YouTube: https://www.youtube.com/@yojimmykim


    Follow Bryan MacDonald at:

    X: https://www.twitter.com/bryanomaspride

    LinkedIn: https://www.linkedin.com/in/bryan-macdonald-ct

    IG: https://www.instagram.com/@anythingbutasalad

    Tik Tok: https://www.tiktok.com/@anythingbutasalad


    Follow John Roman at:

    X: https://www.twitter.com/@JohnMRoman

    Linkedin: https://www.linkedin.com/in/john-roman/

    IG: https://www.instagram.com/@johnnyromes

    Tik Tok: https://www.tiktok.com/@johnmroman


    Follow Amer Grozdanic at:

    X: https://www.twitter.com/@AmerGrozdanic

    Linkedin: https://www.linkedin.com/in/amer-grozdanic

    IG: https://www.instagram.com/@amergrozdanic

    Tik Tok: https://www.tiktok.com/@amergrozdanic

    -

    #ASOMPod #ecommercepodcast #podcast #Beatingtheseasonalslump #Creative_Tips_for_Business_Growth

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    1 hr and 2 mins
  • Scaling Sucks! The challenge of scale up your Business - EP05
    Jul 4 2024

    Scaling Strategies and Challenges: Insights from the ASOM Pod


    Welcome to [ ASOM Pod ]! In this video, I share invaluable tips on scaling your business successfully. Whether you’re a seasoned business owner or aspiring entrepreneur, scaling up can be daunting but rewarding. I discuss proven strategies for expanding your business, increasing your customer base, and enhancing operational efficiency. Discover how to overcome common challenges and effectively scale your following, ensuring sustainable growth. Ready to elevate your business game? Hit play now and embark on your journey to scaling up your business!


    In this episode of the ASOM Pod, the hosts Jimmy Kim (CIO and founder of Sendlane) and John Roman (CEO and co-founder of BattlBox), Amer Grozdanic (CEO & Co-Founder of Praella) and Bryan MacDonald (Director of Ecommerce at Oma’s Pride) dive deep into the concept of scaling within businesses, sharing personal experiences, setbacks, and lessons learned.


    From investing in people and the importance of processes to dealing with failures and making strategic hires, the conversation spans diverse perspectives in e-commerce, agency operations, and software as a service (SaaS).


    The episode offers valuable advice for business owners and entrepreneurs looking to grow their organizations sustainably, highlighting the need for patience, communication, and effective leadership.


    Please like, share and subscribe if you enjoyed this video! That’s how we know you like it!


    00:00 Introduction and Welcome

    00:38 Meet the Hosts

    02:02 Scaling in Business

    02:45 Challenges of Scaling

    04:18 Scaling in Different Industries

    14:52 Scaling Failures and Lessons Learned

    30:06 Turning Hobbies into Careers

    30:43 SEO Success Story

    32:53 Trust and Betrayal in the Workplace

    35:22 Scaling Content Creation

    37:16 Agency Challenges and Strategies

    40:02 Hiring and Team Building Insights

    46:49 Leadership and Understanding Roles

    56:22 Final Thoughts and Future Topics


    Follow Jimmy Kim at:

    X: https://www.twitter.com/yojimmykim

    Linkedin: https://www.linkedin.com/in/jkimsendlane/

    IG: https://www.instagram.com/@yojimmykim

    Tik Tok: https://www.tiktok.com/@yojimmykim

    YouTube: https://www.youtube.com/@yojimmykim


    Follow Bryan MacDonald at:

    X: https://www.twitter.com/bryanomaspride

    LinkedIn: https://www.linkedin.com/in/bryan-macdonald-ct

    IG: https://www.instagram.com/@anythingbutasalad

    Tik Tok: https://www.tiktok.com/@anythingbutasalad


    Follow John Roman at:

    X: https://www.twitter.com/@JohnMRoman

    Linkedin: https://www.linkedin.com/in/john-roman/

    IG: https://www.instagram.com/@johnnyromes

    Tik Tok: https://www.tiktok.com/@johnmroman


    Follow Amer Grozdanic at:

    X: https://www.twitter.com/@AmerGrozdanic

    Linkedin: https://www.linkedin.com/in/amer-grozdanic

    IG: https://www.instagram.com/@amergrozdanic

    Tik Tok: https://www.tiktok.com/@amergrozdanic


    #ASOMPod #ecommercepodcast #podcast #scalingyourbusiness #dtc #businesstips #ecommercebusiness #ecommercetips #Thechallenge

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    58 mins

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