• Ad Chatter Season 4, Episode 3: Mark Robinson, Author of "Black on Madison Avenue"

  • Jun 30 2023
  • Duración: 37 m
  • Podcast

Ad Chatter Season 4, Episode 3: Mark Robinson, Author of "Black on Madison Avenue"

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  • Resumen

  • In his new book, “Black on Madison Avenue,” Mark Robinson has plenty to say about his career in account management and the current state of minorities in advertising. In this 36-minute Ad Chatter, Mark talks with Dan Goldgeier about:

    • What agencies need to do to increase minority hiring
    • The keys to successful agency account management
    • Working with Spike Lee to create Spike DDB
    • Getting personally sued by a celebrity for an agency business decision

    It’s a fun chat. Check it out!
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