Tighten those laces and grab your adventure gear because we’re headed to The City of Trees, Boise, to chat with Michael Cullen, Assistant Director of Marketing & Brand Development at ExtraMile Arena. Michael guides us through his adventure as well as fun facts and tips about all things Boise and Idaho. Whether it’s late nights organizing merch at the arena or working large events at Boise State’s iconic blue-turfed stadium, there’s never a dull day. From digital, graphic design, and grassroots marketing to merchandising, we hear about a day in the life of Michael and ExtraMile Arena, which recently celebrated its 40th anniversary. Hear some great advice from Michael for people wanting to enter the industry and make the most of their college experience. From growing up a festival junkie to guiding people at a local festival – Michael talks about his love of music and how a visit to Sasquatch Music Festival changed his life and music tastes. Enjoy this fun, inspiring episode with “Adventures In Venueland’s #1 Fan,” which may inspire you to try something new, listen to a new band, or look up flights to check out Treefort Music Fest. Just remember, as Jewel's The Boise Song reminds us, “there’s no Z in Boise.”

Michael Cullen: LinkedIn | Email
ExtraMile Arena: Facebook | X/Twitter | Instagram

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ADVENTURES IN VENUELAND

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Learn more about Event & Venue Marketing Conference

Meet our team:

Paul Hooper | Co-host, Booking, Branding & Marketing
Dave Redelberger | Co-host & Guest Research
Megan Ebeck | Marketing, Design & Digital Advertising
Samantha Marker | Marketing, Copywriting & Publicity
Camille Faulkner | Audio Editing & Mixing

Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

BONUS EPISODE – Pack your bags for Italy and dust off some clues with us as we dig into our first episode of a new ongoing bonus series – Ancient Venues. For this first episode we take a look at the Amphitheatre of Capua (Anfiteatro Campano), located in modern day Santa Maria Capua Vetere, Italy. We are joined by Valerie Higgins, Associate Professor of Archaeology at The American University of Rome, who guides us through the history of this legendary venue from the Roman Empire. The current amphitheatre sits on the site of two former, smaller amphitheatres, the first of which is presumed to have been built close to 100 B.C. It is second in size only to the Roman Coliseum and is located next to what was the most notable school for gladiators, where Spartacus was from and began his rebellion. We learn all about this incredible venue, historic venue terminology, seating and ticketing, events that were hosted, why large scale events like this took place, concessions and design, and its fascinating hypogeum – located under the arena floor where they staged scenery and warriors for the events. Whether you’re a venue nerd or a history buff, or a little of both, you’ll love hearing all about this ancient wonder that helped shape the venues we all know and love today.

Valerie Higgins: Website | Papers | Book

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ADVENTURES IN VENUELAND

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Learn more about Event & Venue Marketing Conference

Meet our team:

Paul Hooper | Co-host, Booking, Branding & Marketing
Dave Redelberger | Co-host & Guest Research
Megan Ebeck | Marketing, Design & Digital Advertising
Samantha Marker | Marketing, Copywriting & Publicity
Camille Faulkner | Audio Editing & Mixing

Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

Rev those engines and join us in Motor City as we head north to talk with Kim Klein, VP of Marketing & Communications for 313 Presents in Detroit, Michigan. We learn all about 313 Presents, which oversees Little Caesars Arena, Fox Theatre (Detroit), Comerica Park, Pine Knob Music Theatre, Meadow Brook Amphitheatre, and Michigan Lottery Amphitheatre. They work with over 30 promoters across all the venues, producing and promoting over 300 events a year. Kim tells us about the structure of her team and how she heavily values mentorship and prioritizes balance and culture to prevent burnout and support the team. We hear about the latest waves Detroit is making and how the city is blooming with rich culinary and music scenes. Kim walks us through her history in the industry, from a love of symphony band freshman year to jobs and internships at The Palace of Auburn Hills, and how networking and passion for live events has helped lead her from one opportunity to the next. Enjoy this great episode filled with marketing talk about SMS, working with partnerships, and other tips, as well as a heartfelt discussion about what makes Detroit great.

Kim Klein: LinkedIn | Email
313 Presents: Facebook | X/Twitter | Instagram | TikTok

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ADVENTURES IN VENUELAND

Follow on Instagram, LinkedIn, Facebook, or X/Twitter
Learn more about Event & Venue Marketing Conference

Meet our team:

Paul Hooper | Co-host, Booking, Branding & Marketing
Dave Redelberger | Co-host & Guest Research
Megan Ebeck | Marketing, Design & Digital Advertising
Samantha Marker | Marketing, Copywriting & Publicity
Camille Faulkner | Audio Editing & Mixing

Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

Live from the Mile High City – join us as we talk with Chad Brown, Colorado sports legend, in front of a live audience at the 2024 Event & Venue Marketing Conference in Denver, Colorado. Chad won a NCAA championship in football with the Colorado Buffaloes, played 15 years in the NFL (including two Super Bowl appearances and 3 Pro Bowls), is a football commentator and radio analyst, and owns his own business. Having played in and called games at numerous venues, we talk with him about what makes a venue great, and how it’s often the impact it has on the community more than the innovations and shiny features. From playing football in his neighborhood in Pasadena as a kid to playing in multiple Super Bowls, he speaks about the joys of being a professional athlete as well as what it’s like to deal with loss when you lose the biggest game of your life. As he says, “Struggle is life. It is the downs that make the ups so great. It is the losses that make the wins so satisfying.” Chad explains what makes a team great is not the most talent, but those that play for one another. Enjoy this fun live episode with audience questions and interaction, great advice from a pro athlete turned entrepreneur, and a taste of being an attendee at the sold out 2024 EVMC conference.

Chad Brown: X/Twitter | LinkedIn
All Pro Shipping: Website

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ADVENTURES IN VENUELAND

Follow on Instagram, LinkedIn, Facebook, or X/Twitter
Learn more about Event & Venue Marketing Conference

Meet our team:

Paul Hooper | Co-host, Booking, Branding & Marketing
Dave Redelberger | Co-host & Guest Research
Megan Ebeck | Marketing, Design & Digital Advertising
Samantha Marker | Marketing, Copywriting & Publicity
Camille Faulkner | Audio Editing & Mixing

Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

BONUS EPISODE – We’re headed to the mile high city for the 2024 Event & Venue Marketing Conference (EVMC) and taking you along for the ride with a preview of this year’s sold out conference.

🥳 Joining us in Denver? Listen along as you pack your bags for important tips and useful advice to make your adventure to the Rockies a smooth one. Dave and Paul are joined by former guest and current EVMC President, Kim Allen (Director of Arena Marketing at Golden 1 Center), as the three talk through every aspect of the conference, including: dress attire, tips for first-timers, evening events, can’t-miss sessions, and what to expect with the conference’s new name. Consider this your audio KBYG for EVMC 2024. We also talk about the live podcast episode that will be recorded at the conference, featuring Chad Brown, NFL & NCAA Champion, Sports Commentator, and Entrepreneur.

☹️ Not joining us in Denver? We’ll miss seeing you, but this episode is a great way to find out what EVMC is all about. You’ll get a taste of what you’re missing and hopefully join us next year for EVMC 2025!

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ADVENTURES IN VENUELAND

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Learn more about Event & Venue Marketing Conference

Meet our team:

Paul Hooper | Co-host, Booking, Branding & Marketing
Dave Redelberger | Co-host & Guest Research
Megan Ebeck | Marketing, Design & Digital Advertising
Samantha Marker | Marketing, Copywriting & Publicity
Camille Faulkner | Audio Editing & Mixing

Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

Grab your magnifying glass and inspector hat and join us on this adventure as we investigate the live experience with this episode’s guest, Bret McCormick, Facilities, Fan Experience, & Ticketing Beat Reporter for Sports Business Journal (SBJ). Bret, who is based in Charlotte, but travels a dozen or so times a year to various venues, tells us what it’s like covering the live experience and some general trends he is seeing. We discuss two areas where he’s seeing ground-shaking changes – European soccer stadiums and college sports venues. We deep dive into interesting innovations in ticketing and fan experience. Bret tells us how he approaches venue coverage by treating them as if they are alive, visiting the districts and cities that call them home, and looking at things that make them unique. We discuss some of the most interesting changes and innovations coming to the Intuit Dome, and how it’s upending current trends with truly unique features and a fascinating approach to fan engagement. Whether it’s sustainability, wrap-around video screens, or biometric data, we discuss the future of venues and how innovation is moving the industry forward, sometimes forcefully, and setting new bars for what fans are coming to expect from the live event experience. If you’re a venue nerd like us, a glutton for innovation, and want to hear some tips for pitching a great story, you’ll love this episode.

Bret McCormick: LinkedIn | Email
Sports Business Journal: Facebook | X/Twitter | Instagram | LinkedIn

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ADVENTURES IN VENUELAND

Follow on Instagram, LinkedIn, Facebook, or X/Twitter
Learn more about Event & Venue Marketing Conference

Meet our team:

Paul Hooper | Co-host, Booking, Branding & Marketing
Dave Redelberger | Co-host & Guest Research
Megan Ebeck | Marketing, Design & Digital Advertising
Samantha Marker | Marketing, Copywriting & Publicity
Camille Faulkner | Audio Editing & Mixing

Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

Rocket City meets Music City as we talk with Olivia Christian, Marketing Director for tvg hospitality – a hospitality group that focuses on fan and artist experiences. Olivia tells us all about tvg’s flagship and first U.S. venue, The Orion Amphitheater in Huntsville, AL, which is an 8,000 capacity greek-inspired amphitheater which opened in spring 2022. In addition to hosting many national touring shows, the venue focuses on being the “third space” for people (after home and work) with a huge focus on community and cultural events, sustainability practices, and hospitality for everyone visiting. The venue’s focus on sustainability includes zero waste to landfills, a reusable cup program (reused over 500,000 cups since opening!), and allowing water bottles with water stations throughout the venue. They also have an artist garden with fruits, vegetables, and herbs that are used as garnish for drinks and used in food as well as a special bar named “Carbon” which donates $1 from every purchase to Tennessee Riverkeeper to protect rivers by enforcing environmental laws and educating the public. We chat with Olivia about her history in live events, which includes runs at Ryman Auditorium, War Memorial Auditorium, Tennessee Performing Arts Center, and promoter National Shows 2 (NS2). Enjoy this fun, informative episode that’s sure to inspire you to follow your passion, buck venue stereotypes, and have a greater appreciation for a good marketing mix.

Olivia Christian: LinkedIn | Email
tvg hospitality: Facebook | Instagram | LinkedIn
The Orion Amphitheater: Facebook | Instagram

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ADVENTURES IN VENUELAND

Follow on Instagram, LinkedIn, Facebook, or X/Twitter
Learn more about Event & Venue Marketing Conference

Meet our team:

Paul Hooper | Co-host, Booking, Branding & Marketing
Dave Redelberger | Co-host & Guest Research
Megan Ebeck | Marketing, Design & Digital Advertising
Samantha Marker | Marketing, Copywriting & Publicity
Camille Faulkner | Audio Editing & Mixing

Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

Fire up the barbecue and grab your 10-gallon hat because we’re headed down to Dallas for this week’s episode of Venueland! We catch up with Julian Bowman, Senior Director of Marketing for Fair Park – a massive multipurpose complex that boasts over 1000 events a year. The national historic landmark is home to Cotton Bowl Stadium, Broadway Dallas, Dos Equis Pavilion (managed by Live Nation), a children’s aquarium, botanical garden, African American Museum of Dallas, The Hall of State, and so much more. They also play host to The State Fair of Texas, the longest running fair in the country, that welcomes a whopping 2.5 million visitors across 24 days. Everything truly is bigger in Texas! Julian tells us all about the complex and the unique partnership between Fair Park First and Oak View Group which collaborate on keeping the facilities active and the park in great condition. We hear about how the various entities and businesses work together to meet challenges, such as parking and traffic, and work to help each other out to ensure the rising tide raises all ships. Julian walks us through his history in the industry, from growing up wanting to be the next Stuart Scott (BOO-YAH!) to pursuing sports, to eventually landing in venue management which found him in various opportunities across North America. He talks about his personal passion of making an impact on his community and tells us about the venue’s internship program with two majority minority high schools to introduce youth to the live events industry. Enjoy this fun, fascinating episode that will make you long for some state fair food and a visit to the Red River Rivalry.

Julian Bowman: Instagram | LinkedIn
Fair Park: Facebook | X/Twitter | Instagram

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ADVENTURES IN VENUELAND

Follow on Instagram, LinkedIn, Facebook, or X/Twitter
Learn more about Event & Venue Marketing Conference

Meet our team:

Paul Hooper | Co-host, Booking, Branding & Marketing
Dave Redelberger | Co-host & Guest Research
Megan Ebeck | Marketing, Design & Digital Advertising
Samantha Marker | Marketing, Copywriting & Publicity
Camille Faulkner | Audio Editing & Mixing

Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.